Axinn, George H. (author / Michigan State University, East Lansing)
Format:
Paper
Publication Date:
1968-08-26
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: C22640
Notes:
Paper presented at annual meeting of The Rural Sociological Society, Hotel Somerset, Boston, Mass., USA, Aug. 26, 1968, This paper describes a five-component system with ten major internal linkages which may be used as a model for studying information flow in any rural agricultural social system. The major components are production, supply, marketing, research and extension/education. In addition, definitions are offered of the crucial variables affecting efficiency and effectiveness of communication via the linkages. Audience, message, channel, treatment and impact are described. Based on the system model and the defined variables, simple mathematical formulas are given which illustrate the relationships in impact and efficiency, and which may be used in computer simulation of information flow, or in planning change, in any rural social system.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28720
Notes:
Presented at the World Conference on Agricultural Information and IT (IAALD-AFITA-WCCA2008), Tokyo University of Agriculture, Japan, August 2008. 11 pages.
Gromotka, Joachim (author), Horn, Lutz (author), and Strubenhoff, Heinz-Wilhelm (author)
Format:
Book chapter
Publication Date:
1993
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21103
Notes:
Pages 163-174 in Innovation and development: policies, concepts and cases for agriculture and forestry in international cooperation. Wissenschaftsverlag Vauk Kiel KG. 212 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08054
Notes:
John L. Woods Collection, Presentation visuals involving views, problems, and sample elements of agricultural technology systems. Development Training and Communication Planning, UNDP Asia and the Pacific Programme, Bangkok, Thailand. 13 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 195 Document Number: D07982
Notes:
John L. Woods Collection, Report RB #340. Development Training and Communication Planning, UNDP Asia and Pacific Programme, Bangkok, Thailand. 7 pages. Also, article of same title by author in AAACE, 60(2) : 7-12. April-June 1977. American Association of Agricultural College Editors.
