Kaplun, Mario (author) and O'Sullivan-Ryan, Jeremiah (author)
Format:
Book chapter
Publication Date:
1980
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04196
Notes:
See also C04174 to C04198; See C04174 for original, In: O'Sullivan-Ryan, Jeremiah and Kaplun, Mario. Communication methods to promote grass-roots participation : a summary of research findings from Latin America and an annotated bibliography. Paris, France : Unesco, 1980. p. 79-83
Case study involving audience misinterpretation of an instructional film used in a developing country. Viewers saw and remembered a chicken in the background of one scene more than the main point about the need to boil water.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17076
Notes:
Pages 119-133 in Wilbur Schramm and Daniel Lerner (eds.), Communication and change: the last ten years - and the next. University Press of Hawaii, Honolulu. 372 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14042
Notes:
Chapter 20 in Crispin C. Maslog, Philippine Communication: an introduction. Philippine Association of Communication Educators, Los Banos. 1988. 375 pages.
Evans; Reprinted from author's book: Philippine folk media in development communication, chapter three. Singapore : Asian Mass Communication Research and Information Centre.
Priddy, Veronica (author), Alison, Kathy (author), and Hively, Peg (author)
Format:
Manuscript
Publication Date:
1980s
Published:
USA: International Training Division, Office of International Cooperation and Development, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07282
Notes:
Paul Hixson Collection., Unpublished mimeograph. 2 pages., Guidelines for teaching courses in ways that build group cohesion among culturally diverse groups.
