Retrieved January 28, 2007, "The notion comprises knowledge about what to do, which is made up of a clear vision and technical knowledge about how to organize the work, hard work, love, and finally an ability and desire to search for and learn whatever may be needed. The aspects of love and learning capacity are usually unacknowledged in Western conceptions of development strategies informed by a so-called systems approach."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26050
Notes:
Pages 83-109 in Ulrike Grote, Arnab K. Basu and Nancy H. Chau (eds.), New frontiers in environmental and social marketing. Physica-Verlag Heidelberg, New York. 241 pages.
