Delmar Hatesohl Collection, Editorial suggests that farm people need to be more positive in communicating about what they do. Cites tradition of emphasizing the risks and downside of rural conditions.
Delmar Hatesohl Collection, Author addresses "a kind of 'siege mentality' among producers." Suggests that it may make them feel better, "but it doesn't work."
Neu, Frank R. (author / Director, American Dairy Association, Chicago) and Director, American Dairy Association, Chicago
Format:
Speech
Publication Date:
1966
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 33 Document Number: B03547
Notes:
Mimeographed, 1966. 12 p. Comments by the author at the Farm Press, Radio, and TV Conference; 1966 February 25; University of Missouri, Columbia, MO, A classic, research-based analysis of public perceptions of, and relationships with, agriculture.