Dunwoody, Sharon (author), Dybro, Tom (author), Griffin, Robert J. (author), Zabala, Fernando (author), and Center for Mass Media Research, Marquette University, Milwaukee, WI; Center for Environmental Communication and Education Studies, University of Wisconsin, Madison, WI; Center for Mass Media Research, Marquette University, Milwaukee, WI; Center for Mass Media Research, Marquette University, Milwaukee, WI
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08036
Notes:
James F. Evans Collection, Mimeographed, 1994. 25 p. Paper presented at the Association for Education in Journalism and Mass Communication convention in Atlanta, GA, August 10-13, 1994., More and more communities are becoming concerned about health risks posed by lead and other health hazards in their supplies of drinking water. Our study, applying the model of innovation diffusion to the adoption of preventive health behaviors, found that reliance on health professional for information about lead in tap water was associated with residents perceiving risk form this hazard and efficacy in dealing with it, and adopting preventive behaviors. Mass media nd pamphlets direct-nailed to residents were relatively ineffective. The relationship of access difficulty and perceived informational usefulness to reliance on media for tap water lead information are also examined. (original)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10375
Notes:
Paper submitted to the Research Special Interest Group, Agricultural Communicators in Education/National Extension Technology Conference Knoxville, Tennessee, June 12-16, 1999
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10690
Notes:
Claude W. Gifford Collection. PACER Project., Claude W. Gifford Collection. 15 pages., Preliminary results of this national survey research study for the Office of Communication, U.S. Department of Agriculture. Awaiting statistical analysis. Findings are from the National Opinion Research Center survey for PACER.
10 pages., Online via UI electronic subscription, Results from analysis of a scale-adjusted stated preference technique (mostly best-worst scaling) showed considerable heterogeneity in consumers' perceptions of trust and choice variability related to use of nanotechnology in food production and packaging. Findings provided insights in the development of risk communication and management.
Roberts, Owen (author / President, International Federation of Agricultural Journalists)
Format:
Commentary
Publication Date:
2020
Published:
International: International Federation of Agricultural Journalists (IFAJ), Ormstown, Quebec, Canada
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D11647
Notes:
2 pages., Online from publisher., During a global coronavirus pandemic, IFAJ President Owen Roberts emphasizes the vital importance of journalists in helping people be informed and safe. "The world will change hugely in the next 365 days as we grapple with the pandemic... But two things won't change: these are farmers' need to feed the world and journalists' role in helping them do so. Through our global network for agricultural journalism, we can make a difference in how effective this all works out."
