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    Start Over Subject Term credibility (media) Subject Term farm journals Subject Term media effectiveness

    2. Methodologies to assess media effects and utility

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Perumal, G. (author), Kumar, K.N. Krishna (author), and Ponnusamy, K.A. (author)
    Format:
    Journal article
    Publication Date:
    1992
    Published:
    India: National Council of Development Communication, Varanasi, India.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14325
    Journal Title:
    Interaction
    Journal Title Details:
    10(2) : 173-188

    5. The "fit" of farm publications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rupp, Robert G. (author)
    Format:
    Speech
    Publication Date:
    1967-03-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 47 Document Number: D10712
    Notes:
    13 pages., Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Describes how well today's farm publications fit the needs of modern agriculture.