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2. Public relations for agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Gifford, Claude W. (author)
- Format:
- Summary
- Publication Date:
- 2004
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 69 Document Number: D10732
- Notes:
- Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Item 42 located in ACDC Document D10726, Directory of written summaries of 80 items deposited in the Claude W. Gifford Papers, University of Illinois Archives. 4 pages., Provides a review of efforts to improve public understanding of agriculture, nationally. Author cites the 1950 book by Ed Lipscomb, Grassroots public relations for agriculture, formation of the Agricultural Relations Council, and Dan Murphy's book, Improving agriculture's reputation. Describes USDA efforts, including the PACER research project and staffing enhancements for that goal.
3. Ways to advance interests and views in rural-urban communicating
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Evans, Jim (author), Roberts, Owen (author), and International Federation of Agricultural Journalists.
- Format:
- Article
- Publication Date:
- 2009-12
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29588
- Notes:
- Via online. 7 pages., Fifth in a series of professional development features to serve those to wish to communicate effectively in the rural-urban arena.