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    252. The Extension and Research Liaison Unit : the new organization machinery for transfer of forestry research results in Nigeria

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dada, G.O.B. (author / Forestry Research Institute of Nigeria, Ibadan, Nigeria) and Forestry Research Institute of Nigeria, Ibadan, Nigeria
    Format:
    Conference paper
    Publication Date:
    1984
    Published:
    UK
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01057
    Notes:
    Phase 2; Evans, In: Moeller, G.H. and Seal, D.T., eds., Technology transfer in forestry : proceedings of a meeting of the International Union of Forestry Research Organizations, subject group s608; 1983 25 July - 1 August. London : Great Britain Forestry Commission, 1984. (Forestry Commission Bulletin No. 61) p. 24-30.

    255. The annual report "diatribe"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rockwood, Walter G. (author)
    Format:
    Article
    Publication Date:
    1983-09
    Published:
    International: International Rice Research Institute Los Banos, Laguna, Phillippines
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10091
    Journal Title:
    Echoes
    Journal Title Details:
    : 1
    Notes:
    This article is maintained in files of the Agricultural Communications Program, University of Illinois &gt; "International" section &gt; "Rockwood newsletter" file., Author's newsletter to fellow editors and communicators associated with international agricultural research centers (IARCs)., Reader and author discuss challenges of preparing annual reports.

    256. The beginnings of communication study in America

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schramm, Wilbur (author), Chaffee, Steven H. (author), and Rogers, Everett M. (author)
    Format:
    Book
    Publication Date:
    1997
    Published:
    USA: Sage Publications, Thousand Oaks, California
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes10 Document Number: D05994
    Notes:
    Francis C. Byrnes Collection (Part 2 only)

    257. The buck starts here: don't be afraid to create and track your department's budget

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sheets, David (author)
    Format:
    Journal article
    Publication Date:
    2011-10
    Published:
    USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37130
    Journal Title:
    Communique
    Journal Title Details:
    : 9-10

    258. The college editor's relations with the county extension agent

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1929-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18193
    Journal Title:
    AAACE
    Journal Title Details:
    12 (1) : 5-6
    Notes:
    Survey report at annual AAACE meeting. "About 40 per cent of the county extension agents now furnish extension information to their local newspapers regularly, only a very few altogether neglecting to do so, but there is a distinct need for editorial training for agents." Among the training means proposed: journalism courses for prospective agents while in college, state news-writing training meetings held by the college editor for county agents, correspondence courses in news writing, and bulletins on news writing. American Association of Agricultural College Editors.

    259. The communication approach to technical assistance

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lieberman, J. Ben (author) and Woodcock, Robert L. (author)
    Format:
    Report
    Publication Date:
    1956-07
    Published:
    International: Stanford Research Institute, Stanford University.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes4 Document Number: C12416
    Notes:
    Francis C. Byrnes Collection, Prepared for the International Cooperation Administration. 272 pages, plus appendices.

    260. The communication component of the international agriculture research centers and its role in the transfer of agricultural technology

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Frarey, L.C. (author / University of Florida) and University of Florida
    Format:
    Thesis
    Publication Date:
    1988
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: C08740
    Notes:
    Theodore Hutchcroft Collection

    261. The coordination of agricultural information from federal and state sources for mass communication to rural people

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Meyer, W.P. (author), Schlup, L.A. (author), and U.S. Department of Agriculture, American Association of Agricultural College Editors
    Format:
    Report
    Publication Date:
    1952
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05695
    Notes:
    36 pages., Francis C. Byrnes Collection, final report B02342 See also B05691-B05698., Includes preliminary report supplement, conference reports, list of USDA materials sent to state extension services, and program development conference outline.

    262. The creative work environment: manager and employee perceptions of factors that influence creativity within land-grant communication units

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Janet L. (author) and Whaley, Sherrie R. (author)
    Format:
    Journal article
    Publication Date:
    1994
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23788
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    78(3) : 1-14

    264. The evolution of communication programs in the international agricultural research centers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Byrnes, Francis C. (author / Program Officer, International Agricultural Development Service, New York) and Program Officer, International Agricultural Development Service, New York
    Format:
    Conference paper
    Publication Date:
    1979
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05419
    Notes:
    Theodore Hutchcroft Collection, Mimeographed, 1979. Paper presented at the Conference of the Communication Responsibilities of the International Agricultural Research Centers, May 14-19, 1979, IRRI, Los Banos, Philippines.

    265. The functions and operations of communication in National Agricultural Research and Development Programs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Byrnes, Francis C. (author), Ward, W.B. (author), and International Agricultural Development Service}Cornell University
    Format:
    Manuscript
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: C08808
    Notes:
    Francis C. Byrnes Collection

    266. The future of experiential marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camma, David (author)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12113
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(619) : 19-22
    Notes:
    "Experiential marketing can be interpreted many ways, but our approach helps brands create relationships with target audiences through immersive and memorable interactions." Approach used by Osborn Barr Paramore, agri-marketing communications agency, St. Louis, Missouri.

    267. The past and future of agricultural communications: part I: A look at the past

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kearl, B. (author / University of Wisconsin) and University of Wisconsin
    Format:
    Journal article
    Publication Date:
    1983
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00737
    Journal Title:
    ACE Quarterly
    Journal Title Details:
    66 (4) : 1-7
    Notes:
    AgComm Teaching

    268. The place of an information service in an extension organization

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1931-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18238
    Journal Title:
    AAACE
    Journal Title Details:
    14 (1) : 31-32
    Notes:
    Brief summary of a talk by F.E. Balmer, Extension Service, State College of Washington, at the 1931 AAACE meeting in Corvallis, Oregon. American Association of Agricultural College Editors.

    269. The potato technology system in Equador : an INTERPAKS - FUNDAGRO - CIP study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Crissman, Charles (author), Peterson, Warren E. (author), Swanson, Burton E. (author), Uquillas, Jorge (author), and Zuloaga, Alberto (author)
    Format:
    Report
    Publication Date:
    1988-02-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04017
    Notes:
    James F. Evans Collection; Burton Swanson Collection, Urbana, IL : INTERPAKS, University of Illinois, 1988. 170+ p.

    271. The strategic communication toolkit

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chemonics International, Inc. (author)
    Format:
    Presentation
    Publication Date:
    No date
    Published:
    International: Chemonics Knowledge Management Program, Chemonics International, Inc., Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08012
    Notes:
    John L. Woods Collection, Overhead visuals describing StratComm resources of Chemonics International, Inc., for development assistance projects. 15 overhead visuals.

    272. The world agricultural information center -- bridging the digital divide in food security

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rudgard, Stephen (author)
    Format:
    Report
    Publication Date:
    2001-02-19
    Published:
    International: Food and Agriculture Organization of the United Nations (FAO) Rome, Italy
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 126 Document Number: C18544
    Notes:
    1 page; February 19-22, 2001 Rome, Italy sponsored by FAO

    273. The worse it gets, the better we are!

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Marks, J. (author / University of Missouri, Columbia, MO) and University of Missouri, Columbia, MO
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 57 Document Number: C01539
    Journal Title:
    ACE Quarterly
    Journal Title Details:
    69 (3) : 5-6
    Notes:
    James F. Evans Collection

    275. Then and now: an eight-year look at the U.S. land-grant university agricultural communications profession, 1987-1995

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thomas, Robert E. (author)
    Format:
    Journal article
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10303
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    80 (2): 26-34

    278. Time to upgrade your communication?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2010-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30471
    Journal Title:
    Rural Cooperatives
    Journal Title Details:
    77(4) : 28
    Notes:
    Encourages members and managers of rural cooperatives to strengthen their communications with members, employees and the public

    279. To market, to market: the rights, wrongs and risks of working with professional consultants to brand extension

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Barnard, Kathy (author) and Fedale, Scott (author)
    Format:
    Paper
    Publication Date:
    2007-06-16
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25930
    Notes:
    Presented at the 2007 ACE/NETC conference sponsored by the International Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE) and the National Extension Technology Conference (NETC) in Albuquerque, New Mexico on June 16-19, 2007. 46 pages.

    280. To merge or not to merge : observations and recommendations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Vacin, Gary L. (author / Head, Department of Agricultural Communications, University of Nebraska - Lincoln)
    Format:
    Journal article
    Publication Date:
    1991
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06108
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    75 (2) : 51-55
    Notes:
    James F. Evans Collection

    284. Towards putting farmers in control : a second case study of the rural communication system for development in Mexcio's tropcial wetlands

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    1990
    Published:
    Mexico: Food and Agriculture Organization of the United Nations
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 135 Document Number: C20639
    Notes:
    Burton Swanson Collection, 58 pages, Development Communication Case Study, no. 9

    285. Towards putting farmers in control : a second case study of the rural communication system for development in Mexico's tropical wetlands

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Monograph
    Publication Date:
    1990
    Published:
    Mexico: Food and Agriculture Organization of the United Nations
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 134 Document Number: C20572
    Notes:
    Burton Swanson Collection, 58 pages; Development Communication Case Study no. 9

    286. Training and communication

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    International Center for Tropical Agriculture (author)
    Format:
    Report
    Publication Date:
    1969
    Published:
    International: Centro Internacional de Agricultura Tropical (CIAT), Cali, Colombia.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes7 Document Number: C12603
    Notes:
    Francis C. Byrnes Collection, Pages 59-67 in CIAT annual report 1969. 72 p.

    287. Training and communication

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    International Center for Tropical Agriculture (author)
    Format:
    Report
    Publication Date:
    1970
    Published:
    International: Centro Internacional de Agricultura Tropical (CIAT), Cali, Colombia.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes7 Document Number: C12604
    Notes:
    Francis C. Byrnes Collection, Pages 55-59 in CIAT annual report 1970. 67 p.

    288. Training and communication

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    International Center for Tropical Agriculture (author)
    Format:
    Report
    Publication Date:
    1970
    Published:
    International: Centro Internacional de Agricultura Tropical (CIAT), Cali, Colombia.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes7 Document Number: C12605
    Notes:
    Francis C. Byrnes Collection, Pages 234-251 in CIAT annual report 1974. 260 p.

    289. Training and communication program

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Byrnes, Francis C. (author / Internation Agricultural Development Service) and Intonation Agricultural Development Service
    Format:
    Project proposal
    Publication Date:
    1968
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05601
    Notes:
    Francis C. Byrnes Collection, The Rockefeller Foundation. 1968. 26 p.

    290. Training and communication program, 1968-1969: report to the W.K. Kellogg Foundation

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Report
    Publication Date:
    1969
    Published:
    International: Centro Internacional de Agricultura Tropical (CIAT), Cali, Colombia.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05998
    Notes:
    Francis C. Byrnes Collection, 16 pages., Covers the period July 1, 1968-December 31, 1969.

    292. Trends that I hope are only "trendy"

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Whiting, Larry R. (author)
    Format:
    Commentary
    Publication Date:
    2002
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21142
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    86(1) : 51-54
    Notes:
    Author describes these trends that involve communications programs in colleges of agriculture, extension and research programs: mission creep (to more PR), abandoning our roots (in pursuit of high rankings), communication decentralization, professional slippage (off the faculty ladder), administrative disconnect (with communications leaders), insufficient funding for strategic marketing of colleges, lack of increased communication with nonfarm audiences.

    294. Tribute to Prof. Hadley Read at retirement

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Office of Agricultural Communications, College of Agriculture, University of Illinois, Urbana-Champaign.
    Format:
    Audio cassette
    Publication Date:
    1974
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00730
    Notes:
    From Geoffrey Moss, Wellington, New Zealand., Audio program produced by associates in the Office of Agricultural Communications at the occasion of the retirement of Prof. Hadley Read, Office of Agricultural Communications, College of Agriculture, University of Illinois at Urbana-Champaign.

    296. Un nuevo centro Uruguayo dedicado a la communicacion

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bjorgan, Victor (author)
    Format:
    Journal article
    Language:
    Spanish
    Publication Date:
    1988
    Published:
    Uruguay: Clearinghouse on Development Communication, Arlington, Virginia.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16510
    Journal Title:
    Development Communication Report
    Journal Title Details:
    60(1) : 16

    297. University of Florida IFAS communication services cost benefit analysis report fiscal year 1999-2000 (addendum to fy 1998-1999 cost benefit analysis report)

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    University of Florida
    Format:
    Research report
    Publication Date:
    unknown
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 126 Document Number: C18506
    Notes:
    18 pages; contact Ashley M. Wood, Director

    298. Updates from agency leaders

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rhea, Steve (author), Broadhead, Dean (author), Guse, Greg (author), Johnson, Phil (author), Kovac, F. Peter (author), Wilhelm, Bob (author), Skinner, Kori (author), Tessmann, Marcy (author), Camden, Ann Gottbrath (author), and Turley, Michael (author)
    Format:
    Journal article
    Publication Date:
    2009-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29104
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(4) : 36, 38-40, 42
    Notes:
    Leaders of marketing communications agencies that specialize in the agricultural industry and rural lifestyle markets share what's new in their shops.

    299. Using ROI tools to drive strategic planning

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    James, Beverly (author / University of Florida)
    Format:
    Presentation
    Publication Date:
    2018-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09911
    Notes:
    Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 21 pages. PowerPoint

    300. Using scenario planning to develop long-range Internet strategies for ag communicators

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abbott, Eric A. (author) and Schmidt, Allan G. (author)
    Format:
    Conference paper
    Publication Date:
    1999-06-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10374
    Notes:
    Paper presented at Agricultural Communicators in Education/National Extension Technology Conference Knoxville, Tennessee, June 12-16, 1999