Subject Term: communication units - Bibleaves Search Results

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1. The future of experiential marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Camma, David (author)
Format:: Journal article
Publication Date:: 2020-12
Published:: USA: Henderson Communications L.L.C., Adel, Iowa.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12113
Journal Title:: Agri Marketing
Journal Title Details:: 58(619) : 19-22
Notes:: "Experiential marketing can be interpreted many ways, but our approach helps brands create relationships with target audiences through immersive and memorable interactions." Approach used by Osborn Barr Paramore, agri-marketing communications agency, St. Louis, Missouri.

2. Sage Communications acquired by Mod Op

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News release
Publication Date:: 2020-07-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11765
Notes:: Online from AgriMarketing Weekly. 1 page., News of an ownership transition involving two marketing communications agencies, including one(Sage) with a variety of agricultural, animal health and business-to-business clients.

3. Using ROI tools to drive strategic planning

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: James, Beverly (author / University of Florida)
Format:: Presentation
Publication Date:: 2018-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09911
Notes:: Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 21 pages. PowerPoint

4. Who are you hiring? Strategy, structure, and expertise

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wirth, Mary (author / Pennsylvania State University), North, Elizabeth (author / Mississippi State University), and Borger, Ruth (author / University of Florida)
Format:: Presentation
Publication Date:: 2018-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09913
Notes:: Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 31 pages. PowerPoint.

5. Extension information service, Iowa State College: 1924-2014 - a historic memoir

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Manuscript
Publication Date:: 2018
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10104
Notes:: 21 pages., Manuscript provided by author., Author's memoirs of the Iowa State Extension Information Service.

6. Schneider Electric considering sale of its DTN unit

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Wire release
Publication Date:: 2016-08-25
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07681
Notes:: News from Bloomberg via Agri Marketing Weekly. 2 pages.

7. Dutch Elder, my mentor

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Commentary
Publication Date:: 2016-02-24
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE)
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: D06646
Notes:: Commentary in the "ACE Retiree Update" newsletter. 4 pages., Features life, career and contributions of C. R. Elder, former Extension Editor and Iowa State College Director of Information.

8. Agricultural communications skills, abilities and knowledge desired by employers compared to current curriculum: a literary review

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Corder, Jessica (author) and Irlbeck, Erica (author)
Format:: Conference paper
Publication Date:: 2016-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: D08130
Notes:: Research paper presented in the Agricultural Communications Section, Southern Association of Agricultural Scientists (SAAS), in San Antonio, Texas, February 7-8, 2016. 20 pages.

9. Philosophy on agricultural communications

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Evans, Jim (author)
Format:: Commentary
Publication Date:: 2015-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: D06337
Notes:: Summary of responses to interview questions from Jessica Mills, Purdue University, West Lafayette, Indiana. 5 pages.

10. What's new in the agency business?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Young, Jeff (author), Burgy, Beth (author), Fleck, Laurie (author), Perrin, Mark (author), Oliver, Tim (author), Steever, Sara (author), Martin, Diane (author), and Hansen, Dave (author)
Format:: Journal article
Publication Date:: 2015-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06160
Journal Title:: Agri Marketing
Journal Title Details:: 53(4) : 23-24, 26-27, 28
Notes:: Leaders of U.S. advertising agencies that specialize in serving agricultural clients report on trends in their field.

11. Corporate communication or McCommunication? Considering a McDonaldization of corporate communication hypothesis

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Verhoeven, Piet (author)
Format:: Journal article
Publication Date:: 2015
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: D11583
Journal Title:: Journal of Promotion Management
Journal Title Details:: 21(2) : 267-277
Notes:: 12 pages., Online via UI e-subscription, "In this essay the perspective of Ritzer's McDonaldization of Society thesis is the starting point for developing theses about corporate communication (CorpCom). The central idea of McDonaldization is that increasing numbers of organizations are run as fast food restaurants, focusing on efficiency, calculability, predictability, and control of people. "At the same time that CorpCom departments help organizations with the McDonaldization of their organizations, they are also the ones most likely to be the first to be confronted with the irrationality that the economic rationality of the organization evokes. Stakeholders who disagree with the opinions and ideas of the organization come knocking on the door and generally that will be the door of the CorpCom professional. The irrationality of rationality, as the fifth dimension of McDonaldization, is likely to become visible and tangible in their offices. All types of tensions throughout the organization, for example, those regarding environmental, health, and other societal issues, seem to converge in the CorpCom department."

12. Leveraging culture, creating emotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Fischer, Ashley Woodward (author)
Format:: Journal article
Publication Date:: 2013-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01589
Journal Title:: Agri Marketing
Journal Title Details:: 51(5) : 32-33

13. Oral history remarks - agricultural communications

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Evans, Jim (author)
Format:: Commentary
Publication Date:: 2013-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D06515
Notes:: 6 pages., Responses to questions for an oral history project sponsored by the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).

14. 57-year career demonstrates dedication

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Alberts, Cheryl (author)
Format:: Journal article
Publication Date:: 2013
Published:: USA: Department of Agricultural Leadership, Education and Communication, University of Nebraska, Lincoln.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: D06679
Journal Title:: ALEC in Action
Journal Title Details:: 3(2) : 5

15. Preparing for the next 150 years of agricultural communications

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Irani,Tracy (author) and Doerfert, David L. (author)
Format:: Journal article
Publication Date:: 2013
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE)
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01929
Journal Title:: Journal of Applied Communications
Journal Title Details:: 97(2) : 6-13

16. Be seen and heard: communicators' role in managing issues

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Angle, J. Scott (author / University of Georgia)
Format:: Report
Publication Date:: 2012-06-14
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01948
Notes:: Summary of a presentation at the annual conference of the Association of Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE), Annapolis, Maryland, June 14, 2012. 1 page., Dean and Director of the College of Agricultural and Environmental Sciences, University of Georgia, urges educational communicators to serve as strategic advisors to deans and other administrators in addressing issues and opportunities. Communicators uniquely span the range of interests of departments and colleges in which they work.

17. Communication audits: adding value and social impact to agricultural communications

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Goodwin, Joy N. (author), Davis, Andrea (author), and Telg, Ricky W. (author)
Format:: Paper
Publication Date:: 2012-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01527
Notes:: Paper presented in the Agricultural Communication Section of the Southern Association of Agricultural Scientists annual meeting in Birmingham, Alabama, February 5-6, 2012. 18 pages.

18. The buck starts here: don't be afraid to create and track your department's budget

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Sheets, David (author)
Format:: Journal article
Publication Date:: 2011-10
Published:: USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37130
Journal Title:: Communique
Journal Title Details:: : 9-10

19. Tribute to Dr. Richard (Dick) Lee - a big man with a big heart

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hatesohl, Delmar (author / University of Missouri)
Format:: Letter
Publication Date:: 2011-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00094
Notes:: 1 page

20. Factoring in the freelancer. Is outsourcing the right choice for you?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Allen, Chandra (author)
Format:: Journal article
Publication Date:: 2011-02
Published:: International: Cooperative Communicators Association, Bellefonte, Pennsylvania.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C36082
Journal Title:: Communique
Journal Title Details:: : 9-10

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