Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 67 Document Number: C02669
Notes:
2 copies, James F. Evans Collection. Burton Swanson Collection. Delmar Hatesohl Collection., Rome, Italy : Information Division, Development Support Communication Branch, Food and Agriculture Organization of the United Nations, 1987. 44 p.
French, James H. (author), Pathanapiradej, Pira (author), and Reeve, Antonia (author)
Format:
Workshop report
Language:
English/ Thai
Publication Date:
1983-03
Published:
Thailand
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Oversized box 1 Document Number: D08016
Notes:
John L. Woods Collection, Workshop for plant protection writers and illustrators: final report. Conducted at Development Training and Communication Planning, UNDP Asia and Pacific Programme, Bangkok, Thailand. February 21-25, 1983, and March 21-25, 1983. 42 pages.
Gajjala, Radhika (author / Bowling Green State University) and Mamidipudi, Annapurna (author / Dastkar Andhra, Hyderabad, India)
Format:
Abstract
Publication Date:
2005-11-14
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 167 Document Number: C27878
Notes:
Presented at the World Forum on Information Society, Tunis, Tunisia, November 14-16, 2005. 1 page., Describes an unusual teaching assignment that involved students in intercultural communications.
Getson, Jackie M. (author), Church, Sarah P. (author), Radulski, Brennan G. (author), Sjöstrand, Anders E. (author), Lu, Junyu (author), and Prokopy, Linda S. (author)
Format:
Journal Article
Publication Date:
2022-08-02
Published:
United States: PLOS One
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12709
22pgs, In the United States, a public debate remains about the existence and effects of anthropogenic climate change. This skepticism is present in the agricultural sector, rendering climate science communication challenging. Due to the polarization of climate change issues and the concurrent need for agricultural adaptation, we sought to examine how scientists communicate in this sector. A survey, administered to climate scientists and pertinent U.S. federal agency staff (response rate = 43%), was conducted to examine perspectives on communicating with five agricultural stakeholder groups: agribusinesses, crop advisors, general public, producers, and policymakers. We focused on three aspects of the communication process with these stakeholders to evaluate if scientists, as messengers, were following best practices–communicator training, knowledge of stakeholder, and terminology use. We found scientists valued communication training; however, the majority had not attended formal training. Scientists had different views on climate change than producers and crop advisors but understood their perspective and were deliberate with their communication with different audiences. This suggests stakeholder knowledge and terminology use do not hinder communication between scientist and stakeholder. We also highlight three communication challenges present across stakeholder groups–stakeholder knowledge, timescale, and scientific uncertainty–and others that were specific to each stakeholder group. Future research should support scientists by identifying and resolving barriers to training and effective communication strategies for each stakeholder group that addresses these challenges.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: C27289
Notes:
Presented at the annual meeting of the American Association of Agricultural College Editors, Rutgers University, July 8, 1965. 13 pages., Discussed need, curricula, courses, employment areas and other aspects. Includes a report of data from 17 colleges. "Those colleges had 204 undergraduates enrolled in agricultural communication in 1964-65, a healthy increase of 100 percent since 1960-61."
Gifford, Claude W. (author / Deputy Director for Publications and Visual Communications, Office of Governmental and Public Affairs, USDA) and Deputy Director for Publications and Visual Communications, Office of Governmental and Public Affairs, USDA
Format:
Journal article
Publication Date:
1979-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 9 Document Number: B01295
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36164
Notes:
Posted at ftp://ftp.fao.org/docrep/fao/006/y4721e/y4721e00.pdf, Pages 221- 240 in Bruce Girard (ed.), The one to watch: radio, new ICTs and interactivity, Food and Agriculture Organization of the United Nations, Rome, Italy. 243 pages. In collaboration with the Friedrich Ebert Stiftung Geneva Office and Communication for Development Group, Extension, Education and Communication Service, Research, Extension and Training Division, Sustainable Development Department. 243 pages.
Gorham, Laura M. (author), Meyers, Courtney (author), and Matteson, Shirley M. (author)
Format:
Conference paper
Publication Date:
2016-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: D08134
Notes:
Research paper presented in the Agricultural Communications Section, Southern Association of Agricultural Scientists (SAAS) in San Antonio, Texas, February 7-8, 2016. 24 pages.
Goss, G.W. (author / The Pennsylvania State University) and The Pennsylvania State University
Format:
Conference paper
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01100
Notes:
AgComm Teaching; See ID C01090, In: Marks, J.J. and Cooper, B., eds. Proceedings of the EXCOP Communications workshop; 1982 September 16-17; St. Louis, MO. Columbia, MO : University of Missouri, 1982. p. 45-48
19 pages., This article reports on a technology stewardship training program to promote ICT leadership development with agricultural extension practitioners in Sri Lanka. Researchers used a multi-method approach with a single embedded case study. Data were collected using a pre-course survey, formal course evaluation, classroom observation, and semi-structured interviews with participants. Kirkpatrick's four-level evaluation model was used to structure analysis of the results. Findings from this study show a positive response to technology stewardship training among agricultural extension practitioners in the course, that learning objectives of the course are achievable when offered as an in-service training program, that self-confidence with ICT is improved, and that some participants applied their learning in a post-course activity. Results from the study also raise a number of considerations for future course design in order to better support digital leadership development in practice. Technology stewardship training shows promise as a form of ICT leadership education for agricultural communities of practice in Sri Lanka and elsewhere. This article contributes to a better understanding of the role of social learning among communities of practice in agricultural extension services, and in contributing to effective use of ICT for agriculture development more broadly.
Gregory, Robert B. (author), Lilley, Stephen (author), Richardson, John G. (author), and Richardson: Extension Specialist, Educational Programs, and Associate Professor, North Carolina State University, Raleigh, NC; Lilley: Extension Sociology Specialist, and Associate Professor, North Carolina State University, Raleigh, NC; Gregory: Section Head, Visual Communications/Agricultural Communications, North Carolina State University, Raleigh, NC
Format:
Journal article
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 80 Document Number: C04599
Guither, Harold D. (author), Stephen, Victor. (author), Broom, Glen (author), Woods, John L. (author), and Read, Hadley (author)
Format:
Project report
Publication Date:
1966-04
Published:
Jordan: Extension Editorial Office, College of Agriculture, University of Illinois at Urbana-Champaign
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 48 Document Number: C00056
Notes:
This project report is stored in ACDC as Document No. C00052, Final report on activities carried out between the University of Illinois and the U.S. Agency for International Development between January 7, 1964, and February 26, 1966. It is part of a project file maintained by the Agricultural Communications Program, University of Illinois, Urbana-Champaign > "International" section > "Jordan Project" file.
Hall, Elizabeth F. (author / Research Editor, Agricultural Communications, Clemson University)
Format:
Conference paper
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08189
Notes:
Theodore Hutchcroft Collection, In: Proceedings of the Agricultural Communications Section Southern Association of Agricultural Scientists, Little Rock, AR, February 3-7, 1990. Little Rock, AR: Southern Association of Agricultural Scientists, 1990. p. 70-76.
Discusses the causes of prejudice against advertising schools. Argues that such schools have "come to stay. The critics have emptied their quivers but the school goes merrily on, teaching its students how to study human nature, how to study commodities, how to devise selling plans, how to write effective copy, design attractive displays, etc."
Online from the New Yorker., Fibre-optic cables strung above a home in Jackson County, Kentucky, one of the poorest countries in the country. High-speed broadband has been used to bring internet-based jobs to the region.
Harris, Pam (author), Kappel, Tana (author), Paul, Lynn C. (author), and Montana State University
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07896
Notes:
James F. Evans Collection, Ham, Mimeographed, 1994. 1 p. Presented at the Society for Nutrition Education, Portland, OR, July 16-20, 1994., The purpose of the Media Savvy skill training session was to enhance the abilities and confidence of health and education professional in responding to the myriad of important health issues. The intent of the training was to assist professionals to realize the tremendous potential of the media for helping us achieve our goals and getting our messages out. The workshop provided a positive participatory learning environment to improve skills in various media opportunities such as TV, radio, and print. From preparing news releases to being interviewed on TV or radio, all were presented by media professionals and practiced by all the participants. The evaluations of Media Savvy were excellent and highlighted the experiential, participatory opportunities as the greatest benefit in enhancing media skills and confidence in their media abilities. A 3-month evaluation indicated that many participants were successful in increasing their media exposure.
Hartenstein,Shannon (author) and National FFA Organization
Format:
Handbook
Publication Date:
2002
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29951
Notes:
85 pages, Guidebook for "Agricultural Communications in the Classroom." Includes history and career opportunities in this career field, publicity methods, media use, media relations, editing style, media exercises and other information of use to FFA members.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09593
Notes:
Delmar Hatesohl Collection, Correspondence with colleagues about plans for communications work of the Kenya Agricultural Research Institute. Reference value extends beyond the organization involved. 2 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D09985
Notes:
This paper abstract is maintained in ACDC storage As part of Document Number D09983, From the files of the Agricultural Communications Program, University of Illinois, Urbana-Champaign. Pages 25-61 in Workshop on communications linkages between national programs and international agricultural organizations. Cali, Colombia, April 14-18,1986.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D09984
Notes:
This abstract of a conference paper is maintained in ACDC storage as Document Number D09983, From the files of the Agricultural Communications Program, University of Illinois, Urbana-Champaign. Pages 4-24 in Workshop on communications linkages between national programs and international agricultural organizations. Cali, Colombia, April 14-18,1986.
Features highlights of the 2004 Agricultural Publications Summit (APS) of American Agricultural Editors' Association, Livestock Publications Council, American Business Media Agri Council, and Agricultural Communicators of Tomorrow.
Raises eight questions for ACE members: " 1) Are we glorified clerks or are we scientists? 2) What are desirable forms of publication and information materials? Scientists are demanding longer bulletins. The public is calling for shorter. 3) What should be the professional training of men and women to become agricultural and home editors? One school suggests that all that is needed in our fields is a certain facility -- we are engaged in a science -- home scientists measure success by acceptance in AP and UP. 4) Is there opportunity for research in the field of farm and home editing? 5) What is to be the future of agriculture and what leadership will the college of agriculture, the experiment stations, and the USDA be called upon to give? Together with our institutions, we must begin long-time planning. 6) What place has and will the radio have in carrying to the people the results of research? 7) How shall we measure results in our field? 8) What are we going to do about it?"
Pages 84-85 in Extension Service Circular 544, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of thesis for the master of arts degree in agricultural education, Ohio State University, Columbus. 1962. 77 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03128
Notes:
6 pages., Author points to ignorance as the worst of all evils. Emphasizes the role of extension and communication in developing agriculture in Pakistan.
