10 pages, Extension faculty are tasked with developing and communicating educational programs to local clientele, and communication skills are a considerable piece of the Extension faculty job. Thus, UF/IFAS Extension included a communication portion to the on-board training for newly hired Extension faculty to develop their design skills so they can more effectively communicate through their educational and marketing materials. We used Rogers’ (2003) innovation-decision process to assess Florida early career Extension faculty’s adoption of design principles after completion of the 2019 UF/IFAS Extension Faculty Development Academy. Thirty-two Extension faculty completed the spring and fall sessions of the Academy. A mixed methods approach was utilized to gather survey data at the immediate completion of the Academy and qualitative, telephone interview data four to five months after completing the Academy. The faculty retrospectively perceived they increased their knowledge about design principles. They had an overwhelmingly positive attitude about learning design principles to better their communication efforts, but they decided not to fully adopt design principles in their work as other information and elements of learning their job took precedent.
USA: Office of International Cooperation and Development, U. S. Department of Agricullture, Washington, D. C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10096
Notes:
The document is maintained in files of the Agricultural Communications Program, University of Illinois, Urbana-Champaign. University of Illinois > "International" section > "USAID/OICD Teaching" file., This resource is from an International file maintained by the Agricultural Communications Program, University of Illinois. ll pages., Describes the nature of the USDA technical short course program and the training courses offered during 1981 as related to agricultural communication and media strategies.
USA: Office of International Cooperation and Development, U. S. Department of Agricullture, Washington, D. C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10097
Notes:
2 pages., This document is maintained in files of the Agricultural Communications Program, University of Illinois, Urbana-Champaign. University of Illinois > "International" section > "USAID/OICD Teaching" file., This resource is from an International file maintained by the Agricultural Communications Program, University of Illinois., Describes the course design model used by the Office of International Cooperation and Development of the USDA in providing technical short courses for professional development of participants from throughout the world. The model applies to agricultural communication among other subject areas.