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    251. Derived attitudinal farmer segments: a method for understanding and working with the diversity of Australian dairy farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Waters, W. (author), Thomson, D. (author), and Nettle, R. (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30641
    Journal Title:
    Extension Farming Systems Journal
    Journal Title Details:
    5(2) : 47-57

    253. Overcoming the moral psychology of denial: how to communicate more effectively about food ethics

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anthony, Raymond (author)
    Format:
    Book chapter
    Publication Date:
    2009
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30412
    Notes:
    Pages 41-45 in Katie Millar, Pru Hobson West and Brigitte Nerlich (eds.), Ethical futures: bioscience and food horizons. Wageningen Academic Publishers, Wageningen, The Netherlands. 445 pages.

    254. Resilience to surprises through communicative planning

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Goldstein, Bruce Evan (author / University of Colorado)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29926
    Journal Title:
    Ecology and Society
    Journal Title Details:
    14(2) : 33
    Notes:
    Via UI electronic subscription. 11 pages.

    255. Service learning: a case study in an agricultural communications course

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kellemen, Danna B. (author), Cartmell, D. Dwayne II (author), and Sitton, Shelly Peper (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06599
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    93(3/4) : 6-14

    256. Service learning: a case study in an agricultural communications course

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cartmell, D. Dwayne II (author), Sitton, Shelly Peper (author), and Kellemen, Danna B. (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36678
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    93(3-4) : 6-14

    257. The role of non government organizations (NGOs) in the protection of sea turtles in Egypt - Save the Sea Turtle Project in Alexandria

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Odedele, Sunday (author)
    Format:
    Report
    Publication Date:
    2009
    Published:
    Egypt: PR for Africa, Lagos, Nigeria
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00686
    Notes:
    Pages 171-174 in Sunday Odedele (ed.), Public relations and communication management in Africa. Public Relations for Africa, Lagos, Nigeria. 184 pages. Via online.

    258. Transition of public extension to the private sector: a case study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McDonald, Scott (author), Goudy, Alex (author), and Versace, Vincent (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    New Zealand: Australasian Farm Business Management Network.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C30020
    Journal Title:
    Extension Farming Systems Journal
    Journal Title Details:
    5(1) : 123-126

    262. Agencies at the mic

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    National Association of Farm Broadcasting, Platte City, Missouri.
    Format:
    Report
    Publication Date:
    2008-11-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28500
    Notes:
    4 pages., Summary of an educational session at the 2008 NAFB convention, Kansas City, Missouri. "Top agency advertising and PR communications professionals share their insights about communications plans and strategies and what can enhance the agency-media relationship, grow business, and best serve clients."

    263. Adapting a 1% or less milk campaign for a Hispanic/Latino population: the adelante con leche semi-descremada 1% experience

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hinkle, Arnell J. (author), Mistry, Ritesh (author), McCarthy, William J. (author), and Yancey, Antronette K. (author)
    Format:
    Abstract
    Publication Date:
    2008-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29528
    Journal Title:
    American Journal of Health Promotion
    Journal Title Details:
    23(2) : 108-111
    Notes:
    Via Ebscohost.com. 2 pages.

    265. Tips on effective communication with Hispanic audiences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abbott, Eric (author / Iowa State University)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    International: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE), Gainesville, Florida.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28491
    Journal Title:
    Signals
    Journal Title Details:
    : 7
    Notes:
    Posted at http://www.aceweb.org/publications/SignalsSepOct08.pdf

    266. Top five wants

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dawson, Kim (author / Syngenta Crop Protection)
    Format:
    Journal article
    Publication Date:
    2008-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: D06629
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(6) : 31
    Notes:
    Agri-marketer expresses desire to abide by the ag editorial industry code of ethics, enforcing the code across all advertisers.

    268. Formative research and strategic development of a physical activity component to a social marketing campaign for obesity prevention in preschoolers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Jennifer (author), Bellows, Laura (author), Gould, Susan Martin (author), and Auld, Garry (author)
    Format:
    Abstract
    Publication Date:
    2008-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29526
    Journal Title:
    Journal of Community Health
    Journal Title Details:
    33(3) : 169-178
    Notes:
    Via Ebscohost.com. 2 pages.

    272. FAPC holds crisis management seminar

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gross, Mandy (author) and Robert M. Kerr Food and Agricultural Products Center, Oklahoma State University, Stillwater.
    Format:
    News release
    Publication Date:
    2008-03-24
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27520
    Notes:
    2 pages.

    276. Applying the crisis and emergency risk communication (CERC) integrative model to bioterrorism preparedness: a case study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ballard-Reisch, Deborah (author), Clements-Nolle, Kristen (author), Jenkins, Tia (author), Sacks, Teresa (author), Pruitt, Keri (author), and Leathers, Kyle (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06211
    Notes:
    Pages 203-219 in Matthew W. Seeger, Timothy L. Sellnow and Robert R. Ulmer (eds), Crisis communication and the public health. Hampton Press Inc., Cresskill, N.J. 287 pages.

    277. Bird flu crisis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02935
    Notes:
    International Public Relations Association. 3 pages., Case study involving an award-winning campaign for crisis management by a Hungarian food firm. 3 pages.

    279. Breaking news and health crisis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lewis, Mike (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06213
    Notes:
    Pages 257-271 in Matthew W. Seeger, Timothy L. Sellnow and Robert R. Ulmer (eds), Crisis communication and the public health. Hampton Press Inc., Cresskill, N.J. 287 pages.

    280. Building brands with competitive analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gordon, Ross (author), Hastings, Gerard (author), McDermott, Laura (author), and Evans, W. Douglas (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01365
    Notes:
    Pages 74-90 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

    281. Ethics of communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Magee, Scott R. (author), Payne, J. Gregory (author), and Ratzan, Scott (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06212
    Notes:
    Pages 235-255 in Matthew W. Seeger, Timothy L. Sellnow and Robert R. Ulmer (eds), Crisis communication and the public health. Hampton Press Inc., Cresskill, N.J. 287 pages.

    282. First Water: securing supply, celebrating progress, salvaging reputations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2008
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02932
    Notes:
    International Public Relations Association. Article 832. 4 pages., Case study of an award-winning public relations campaign involving water services in Queensland, Australia.

    283. Global World Hunger Relief Week

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02958
    Notes:
    International Public Relations Organization. 4 pages., Case study of an award-winning campaign by a food company, Yum! Brands,in the category of corporate responsibility.

    284. Good intentions aren't enough

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adubato, Steve (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    USA: Rutgers University Press, New Brunswick, New Jersey.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29256
    Notes:
    Pages 177-183 in Steve Adubato, What were they thinking? Crisis communication: the good, the bad and the totally clueless. Rutgers University Press, New Brunswick, New Jersey. 249 pages., Case report on Taco Bell's response during an e. coli outbreak that caused sickness to customers in five states during 2006. Provided inaccurate information about the cause of the problem.

    285. Harnessing knowledge to ensure food safety: opportunities to improve the nation's food safety information infrastructure

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Taylor, Michael R. (author) and Batz, Michael B. (author)
    Format:
    Report
    Publication Date:
    2008
    Published:
    USA: Food Safety Research Consortium, Gainesville, Florida, and the School of Public Health and Health Services, George Washington University, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 170 Document Number: C28537
    Notes:
    FSRC Report 08-01. 148 pages

    287. Help: a European public health brand in the making?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hastings, Gerard (author), Freeman, Jo (author), Spackova, Renata (author), and Siguier, Pierre (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01363
    Notes:
    Pages 93-107 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

    288. Lou Capozzi on "The new integrators"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Capozzi, Louis (author) and International Communications Consultancy Organisation, Hilversum, The Netherlands.
    Format:
    Commentary
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27605
    Notes:
    5 pages., "Finding holistic communications consultants in the changing world"

    293. Promoting fruit and vegetable consumption in different lifestyle groups: recommendations for program development based on behavioral research and consumer media data

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Della, Lindsay J. (author), DeJoy, David M. (author), and Lance, Charles E. (author)
    Format:
    Abstract
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29527
    Journal Title:
    Health Marketing Quarterly
    Journal Title Details:
    25(1/2) : 66-96
    Notes:
    Via Ebscohost.com 2 pages.

    295. The University of Florida's scientific thinking and educational partnership program: an approach for genetics outreach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Telg, Ricky (author), Irani, Tracy A. (author), Meyers, Courtney (author), Myers, Brian (author), Gallo, Maria (author), and Hightower, Lisa (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30481
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    92(1-2)
    Notes:
    Via online issue. 6 pages.

    297. Using student-produced media to promote healthy eating: a pilot study on the effects of a media and nutrition intervention

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Tanner, Andrea (author), Duhe, Sonya (author), Evans, Alexandra (author), and Condrasky, Marge (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C30057
    Journal Title:
    Science Communication
    Journal Title Details:
    30(1) : 108-125

    299. What is a public health brand?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Blitstein, Jonathan L. (author), Evans, W. Douglas (author), and Driscoll, David L. (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01362
    Notes:
    Pages 25-41 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

    300. Branding regions and destinations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kurzhals, Frank G. (author)
    Format:
    Article
    Publication Date:
    2007-12
    Published:
    Germany
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02933
    Notes:
    International Public Relations Association. 2 pages., Case report of a public relations campaign for a region in northern Germany.