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    1051. AAACE Communications Handbook

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Read, Hadley (author)
    Format:
    Handbook
    Publication Date:
    1967
    Published:
    USA: American Association of Agricultural College Editors (AAACE)
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09584
    Notes:
    Delmar Hatesohl Collection, First edition. 148 pages., Nine reference units in this handbook were compiled by agricultural communications specialists in the Office of Agricultural Communications, College of Agriculture, University of Illinois.

    1053. Campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Price, Randel K. (author)
    Format:
    Book chapter
    Publication Date:
    1966
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08495
    Notes:
    Pages 311-314 in H.C. Sanders and others (editors), The Cooperative Extension Service, Prentice-Hall,Inc., Englewood Cliffs, New Jersey. 436 pages.

    1054. Campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Price, Randel K. (author)
    Format:
    Book chapter
    Publication Date:
    1966
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23700
    Notes:
    Pages 311-314 in H.C. Sanders (ed.), The Cooperative Extension Service. Prentice-Hall, Inc., Englewood Cliffs, New Jersey. 436 pages.

    1055. Public relations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Copeland, O.B. (author)
    Format:
    Book chapter
    Publication Date:
    1966
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08498
    Notes:
    Pages 375-387 in H.C. Sanders and others (editors), The Cooperative Extension Service, Prentice-Hall,Inc., Englewood Cliffs, New Jersey. 436 pages.

    1056. New ideas about how people behave pose a challenge in planning communications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1965
    Published:
    USA: American Dairy Association, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21647
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    5 (1) :1-4

    1057. Don't overlook new research in trying to understand various population segments

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1964-06
    Published:
    USA: American Dairy Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21324
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4[6] : 1-4

    1058. Selling ideas and programs through social action

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Brochure
    Publication Date:
    1964-06
    Published:
    USA: Extension Service, Kansas State University, Manhattan
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 193 Document Number: D07240
    Notes:
    Hal R. Taylor Collection, 12 pages., Based on resources from the Communication Training Program of the National Project in Agricultural Communications (NPAC), East Lansing.

    1059. Paid advertising often plays key role in well planned public relations program

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1964-05
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21322
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4[5) : 1-2

    1060. Know your target and aim for it; don't direct messages to the wrong audiences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1964-03
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21320
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4[3] : 1-4

    1061. Communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Byrnes, Francis C. (author / International Agricultural Development Service) and International Agricultural Development Service
    Format:
    Report
    Publication Date:
    1964
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05595
    Notes:
    Francis C. Byrnes Collection, 1964 Annual Report, International Rice Research Institute. 10 p.

    1062. For best results, define carefully what reaction you expect from your audience

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1964
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21318
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4[1] : 1-4

    1063. It's risky to put too much faith in any one theory of how human beings behave

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-12
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21317
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3[12) : 1-4

    1064. Public relations programs are effective when built on truth and competence

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-10
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21315
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3[10) : 1-4

    1065. Pinpointing the "Opinion Leaders" is not easy, but you can communicate with them

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-09
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21314
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3(9) : 1-4

    1066. Telling agriculture's story involves more than shouting "food is a bargain"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-05
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21310
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3(5) : 1-4

    1068. Establishing some bases for communications research

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McCormick, James H. (author)
    Format:
    Journal article
    Publication Date:
    1962-10
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17691
    Journal Title:
    AAACE
    Journal Title Details:
    : 1-2,4-5
    Notes:
    Suggests that editors team up with other social scientists.

    1069. Public relations in 4-H Club work

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mauk, W.S. (author)
    Format:
    Research summary
    Publication Date:
    1962-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08420
    Journal Title:
    Review of Extension Research
    Journal Title Details:
    1961
    Notes:
    Pages 14-15 in Extension Circular 541, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of a master's report for the master of education degree in extension education, Colorado State University, Ft. Collins. 1961. 115 pages.

    1070. Ask yourself - what do you expect people to do as a result of your P.R. program?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1962-06
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21299
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    2(6) : 1-4

    1071. We may be letting our problems blind us to opportunities for building dairy food sales

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1962-05
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21298
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    2(5) : 1-8

    1072. Audience inventory for more effective communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jarnagin, R. A. (author / University of Illinois, College of Agriculture) and University of Illinois, College of Agriculture
    Format:
    Report
    Publication Date:
    1962-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05357
    Notes:
    Evans; missing page one, Urbana, IL : University of Illinois Agricultural Extension Editorial Office, 1962. 17 p. (Agricultural Communications Research Report 4)

    1073. Develop your message very carefully after you determine your audience

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1962-04
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21296
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    2(4) : 1-3

    1074. A content analysis of information on the "South Dakota 4-H Cub Doings" with special reference to its circulation and content value

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gohring, H. (author)
    Format:
    Research summary
    Publication Date:
    1961-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08415
    Journal Title:
    Review of Extension Research
    Journal Title Details:
    1960
    Notes:
    Pages 62-63 in Extension Circular 534, Review of Extension Research, January through December 1960, U.S. Department of Agriculture, Washington, D.C. Summary of research, Editorial Department and State 4-H Club office, South Dakota State University, Brookings. 1960. 29 pages.

    1078. Measuring the effectiveness of an information campaign on soil testing in Bond County, Illinois

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sarbaugh, L.E. (author)
    Format:
    Research summary
    Publication Date:
    1960-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08401
    Journal Title:
    Review of Extension Research
    Journal Title Details:
    1959
    Notes:
    Page 79 in Extension Circular 532, Review of Extension Research, January through December 1959, U.S. Department of Agriculture, Washington, D.C. Summary of research report, College of Agriculture, University of Illinois, Urbana. 1959. 24 pages.

    1083. Training for more effective communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    California State Polytechnic College (author)
    Format:
    Manual
    Publication Date:
    1958
    Published:
    USA: California State Polytechnic College, San Luis Obispo.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes6 Document Number: C12566
    Notes:
    Francis C. Byrnes Collection, Communication training course by the Agriculture Division in cooperation with Foreign Agricultural Service of U.S. Department of Agriculture and the International Cooperation Administration, Washington, D.C. 54 p.

    1085. Visual Aids in Agricultural Extension no. 3

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Narvaez, Enrique Sanchez (author / Inter-American Institute of Agricultural Sciences of the O.A.S.) and Herrera, Guillermo Combariza (author / Inter-American Institute of Agricultural Sciences of the O.A.S.)
    Format:
    Booklet
    Publication Date:
    1957-07
    Published:
    Costa Rica
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30361

    1086. Effective public relations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adult Education Association (author)
    Format:
    Booklet
    Publication Date:
    1957
    Published:
    USA: Adult Education Association, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes6 Document Number: C12544
    Notes:
    Francis C. Byrnes Collection, Leadership Pamphlet #13. A practical aid to leaders in education, government, welfare, health, farm, lablr, religion, industry and the community. 48 p.

    1087. Las campanas en la extension agricola

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Spaven, J. (author)
    Format:
    Booklet
    Language:
    Spanish
    Publication Date:
    1957
    Published:
    Costa Rica: Publicacion micelanea 9, Publicacion del Servicio de Intercambio Cientifico del Instituto Interamericano de Ciencias Agricolas de la O. E. A., Turrialba, Costa Rica
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes1 Document Number: C12068
    Notes:
    Francis C. Byrnes Collection, 24 p.

    1088. NPAC Communication Training Program: Bibliography (revised 1957)

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Bibliography
    Publication Date:
    1957
    Published:
    USA: National Project in Agricultural Communications (NPAC), Michigan State University, East Lansing.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 193 Document Number: D07272
    Notes:
    Hal R. Taylor Collection, 12 pages., Selected references supplementing those contained in the instructors' guides which were issued to all participants attending the Communication Training Program. List includes 142 references. Of those, 14 involve agriculture/extension.

    1090. The building of an extension programme

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Tully, Joan (author / Senior Research Officer, CSIRO) and Senior Research Officer, CSIRO
    Format:
    Journal article
    Publication Date:
    1957
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05475
    Journal Title:
    Journal of the Australian Institute of Agricultural Science
    Journal Title Details:
    23 (2) : 120-128
    Notes:
    cited reference

    1091. Le savoir-ecrire de la vulgarisation agricole = [The written word in agricultural advisory work]

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Organization for European Economic Co-operation (author)
    Format:
    Book
    Language:
    French
    Publication Date:
    1956-07
    Published:
    International: European Productivity Agency of the Organisation for European Economic Co-operation, Paris, France.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes6 Document Number: C12547
    Notes:
    Francis C. Byrnes Collection, 78 p.

    1093. Communication planning

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Film
    Publication Date:
    1956
    Published:
    USA: National Project in Agricultural Communications, Michigan State University, East Lansing.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 194 Document Number: D07227
    Notes:
    Hal R. Taylor Collection., CP-1-CP-41. Filmstrip for the Communication Training Program of NPAC.

    1094. Farm productivity campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Van Stuivenberg, J.H.M. (author)
    Format:
    Article
    Publication Date:
    1956
    Published:
    International: H. Veenman & Zonen, Wageningen, The Netherlands.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C12599
    Notes:
    Francis C. Byrnes Collection, Pages 283-302 in J.M.A. Penders (ed.), Methods and program planning in rural extension. 324 p.

    1095. Instructor's guide: NPAC Communication Training Program. Unit 1 - Basic communication. Section 4 - The communication process

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Teaching material
    Publication Date:
    1956
    Published:
    USA: National Project in Agricultural Communications (NPAC), Michigan State University, East Lansing.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 193 Document Number: D07254
    Notes:
    Hal R. Taylor Collection, 150 pages.

    1096. Using visuals in agricultural extension programs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Book
    Publication Date:
    Circa 1956
    Published:
    USA: U.S. International Cooperation Administration, Washington, D.C., and the National Project in Agricultural Communications (NPAC), Michigan State University, East Lansing
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 193 Document Number: D07247
    Notes:
    Hal R. Taylor Collection, 95 pages

    1098. Communication by doodling

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Beeler, Bob (author / Eastman Kodak Company, Rochester, New York)
    Format:
    Journal article
    Publication Date:
    1955-09
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17552
    Journal Title:
    AAACE
    Journal Title Details:
    38 (1) : 14

    1099. Program planning: visual aids

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1955-05
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17931
    Journal Title:
    AAACE
    Journal Title Details:
    37 (9) : 5
    Notes:
    A check-sheet used by the University of California to help organizers of meetings remember what audio-visual aids are needed.

    1100. Homemakers are media, too

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fairbanks, Dwight W. (author)
    Format:
    Journal article
    Publication Date:
    1955-03
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17921
    Journal Title:
    AAACE
    Journal Title Details:
    37 (7) : 6