USA: Association of U.S. University Directors of International Agricultural Programs
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: C13864
Notes:
Also see item C02460 in Box 65, 11 p., Agricultural development: systems and communications, held at: University of Rhode Island, Galilee, Rhode Island, June 2-4. 1987
20 pages, Several U.S. federal government agencies collect and disseminate scientific data on a national scale to provide insights for agricultural trade, research, consumer health, and policy. Occasionally, such data have potential to provide insights to advance conversations and actions around critical and controversial issues in the broad agricultural system. Such government studies provide evidence for others to discuss, further interpret, and act upon, but to do so, they must be communicated well. When the research intersects with contentious socio-political issues, successful communication not only depends on tactics, but as this study illuminates, it also depends on relationship quality between research producers, study participants, and end-users. USDA’s Animal and Plant Health Inspection Service (APHIS) conducted first-of-its kind national studies on cattle and swine producers’ use of antimicrobials. The use of antimicrobials in animal agriculture is considered a critical and controversial issue pertaining to antimicrobial resistance. In recognition of the anticipated wide-ranging interests in these studies, APHIS sought to understand stakeholders’ perceptions and experiences of the federal government research process and products with aim of improving their science communication and relations. This study reports on findings from in-depth interviews with 14 stakeholders involved in the antimicrobial use studies to make recommendations for improving communication and relations between the agency and its stakeholders. From this research, we draw implications that are transferrable to numerous types of government science communication efforts within agricultural sectors.
Adams, Deanne (author) and World Conservation Union (IUCN), International Union for Conservation and Natural Resources.
Format:
Proceedings
Publication Date:
2003-09-07
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: C24944
Notes:
Chapter 28 in Denise Hamu, Elisabeth Auchincloss and Wendy Goldstein (eds.), Communicating protected areas. Presented to the Vth IUCN World Parks Congress, Durban, South Africa, September 8-17, 2003.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19797
Notes:
Pages 83-92 in Burton E. Swanson, Robert P. Bentz and Andrew J. Sofranko (eds.), Improving agricultural extension: a reference manual. Food and Agriculture Organization of the United Nations, Rome, Italy. 220 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35842
Notes:
Pages 283-285 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
USA: Rutgers University Press, New Brunswick, New Jersey.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29256
Notes:
Pages 177-183 in Steve Adubato, What were they thinking? Crisis communication: the good, the bad and the totally clueless. Rutgers University Press, New Brunswick, New Jersey. 249 pages., Case report on Taco Bell's response during an e. coli outbreak that caused sickness to customers in five states during 2006. Provided inaccurate information about the cause of the problem.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes6 Document Number: C12544
Notes:
Francis C. Byrnes Collection, Leadership Pamphlet #13. A practical aid to leaders in education, government, welfare, health, farm, lablr, religion, industry and the community. 48 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36876
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 18 pages., Submitted by N.W. Ayer and Son, Inc., as continuation of a campaign begun in 1940.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36874
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 4 pages., Summarizes spring offensive launched by APA to promote increased use of space in farm publications.