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782. U.S. National Guard Bureau environmental communication reference guide
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Microform
- Publication Date:
- 1995
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11071
- Journal Title Details:
- 63 pages
- Notes:
- Includes bibliographical references (p. 57-63)., [Washington, D. C.?] : The Bureau, [1995?]
783. UNICEF's role in promoting nutrition in India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lucker, H.W.H. (author / Chief, India Programme Service, UNICEF) and Chief, India Programme Service, UNICEF
- Format:
- Journal article
- Publication Date:
- 1975-02
- Published:
- India
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05043
- Journal Title:
- Kurukshetra
- Journal Title Details:
- 23 (1975 February 1) : 9
- Notes:
- systematic search through journal
784. Uber's online-only restaurants: the future, or the end of dining out?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Garsd, Jasmine (author)
- Format:
- News article
- Publication Date:
- 2018-10-23
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09846
- Notes:
- NPR: The Salt, 5 pages.
785. Understanding corn belt farmer perspectives on climate change to inform engagement strategies for adaptation and mitigation
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Arbuckle, J.G. Jr. (author), Hobbs, J. (author), Loy, A. (author), Morton, L.W. (author), Prokopy, L.S. (author), and Tyndall, J. (author)
- Format:
- Online journal article
- Publication Date:
- 2014
- Published:
- Soil and Water Conservation Society
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10526
- Journal Title:
- Journal of Soil and Water Conservation
- Journal Title Details:
- 69(6): 505-516
- Notes:
- 12 pages., via online journal., Development of extension and outreach that effectively engage farmers in climate change adaptation and/or mitigation activities can be informed by an improved understanding of farmers’ perspectives on climate change and related impacts. This research employed latent class analysis (LCA) to analyze data from a survey of 4,778 farmers from 11 US Corn Belt states. The research focused on two related research questions: (1) to what degree do farmers differ on key measures of beliefs about climate change, experience with extreme weather, perceived risks to agriculture, efficacy, and level of support for public and private adaptive and mitigative action; and (2) are there potential areas of common ground among farmers? Results indicate that farmers have highly heterogeneous perspectives, and six distinct classes of farmers are identified. We label these as the following: the concerned (14%), the uneasy (25%), the uncertain (25%), the unconcerned (13%), the confident (18%), and the detached (5%). These groups of farmers differ primarily in terms of beliefs about climate change, the degree to which they had experienced extreme weather, and risk perceptions. Despite substantial differences on these variables, areas of similarity were discerned on variables measuring farmers’ (1) confidence that they will be able to deal with increases in weather variability and (2) support for public and private efforts to help farmers adapt to increased weather variability. These results can inform segmented approaches to outreach that target subpopulations of farmers as well as broader engagement strategies that would reach wider populations. Further, findings suggest that strategies with specific reference to climate change might be most effective in engaging the subpopulations of farmers who believe that climate change is occurring and a threat, but that use of less charged terms such as weather variability would likely be more effective with a broader range of farmers. Outreach efforts that (1) appeal to farmers’ problem solving capacity and (2) employ terms such as “weather variability” instead of more charged terms such as “climate change” are more likely to be effective with a wider farmer audience.
786. Understanding factors that support well-functioning community coalitions
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Jacobs, Laurel (author), Orzech, Kathryn (author), Goodman, Greg (author), LeGros, Theresa (author), and Martinez, Stephanie (author)
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11350
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 58(1)
- Notes:
- 10 pages., Article #: v58-1rb1, via online journal., Coalitions are central to Extension's community-based programs. To assess characteristics that support well-functioning coalitions and to support coalitions in which Extension stakeholders participate, we used the Wilder Collaboration Factors Inventory to assess 10 Supplemental Nutrition Assistance Program Education coalitions on the basis of research-tested collaboration success factors. Overall, the 103 coalition members who responded reported strengths related to communication and shared purpose and weaknesses in the areas of resources and process and structure for achieving the coalitions' aims. Our project represents a low-burden method for assessing Extension coalitions to understand the characteristics that are likely to support the achievement of collective goals.
787. Understanding scientists’ communication challenges at the intersection of climate and agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Getson, Jackie M. (author), Church, Sarah P. (author), Radulski, Brennan G. (author), Sjöstrand, Anders E. (author), Lu, Junyu (author), and Prokopy, Linda S. (author)
- Format:
- Journal Article
- Publication Date:
- 2022-08-02
- Published:
- United States: PLOS One
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12709
- Journal Title:
- PLoS ONE
- Journal Title Details:
- 17(8)
- Notes:
- 22pgs, In the United States, a public debate remains about the existence and effects of anthropogenic climate change. This skepticism is present in the agricultural sector, rendering climate science communication challenging. Due to the polarization of climate change issues and the concurrent need for agricultural adaptation, we sought to examine how scientists communicate in this sector. A survey, administered to climate scientists and pertinent U.S. federal agency staff (response rate = 43%), was conducted to examine perspectives on communicating with five agricultural stakeholder groups: agribusinesses, crop advisors, general public, producers, and policymakers. We focused on three aspects of the communication process with these stakeholders to evaluate if scientists, as messengers, were following best practices–communicator training, knowledge of stakeholder, and terminology use. We found scientists valued communication training; however, the majority had not attended formal training. Scientists had different views on climate change than producers and crop advisors but understood their perspective and were deliberate with their communication with different audiences. This suggests stakeholder knowledge and terminology use do not hinder communication between scientist and stakeholder. We also highlight three communication challenges present across stakeholder groups–stakeholder knowledge, timescale, and scientific uncertainty–and others that were specific to each stakeholder group. Future research should support scientists by identifying and resolving barriers to training and effective communication strategies for each stakeholder group that addresses these challenges.
788. Understanding the conflict cycle
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Robinson, J.W. Jr. (author / University of Illinois at Urbana-Champaign) and University of Illinois at Urbana-Champaign
- Format:
- Journal article
- Publication Date:
- 1982
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00782
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 20(1): 26-27
- Notes:
- AgComm Teaching
789. Understanding the influence of power and empathic perspective-taking on collaborative natural resource management
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wald, Dara M. (author), Segal, Elizabeth A. (author), Johnston, Erik W. (author), and Vinze, Ajay (author)
- Format:
- Online journal article
- Publication Date:
- 2017-09-01
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10618
- Journal Title:
- Journal of Environmental Management
- Journal Title Details:
- 199: 201-210
- Notes:
- 10 pages., via online journal., Public engagement in collaborative natural resource management necessitates shared understanding and collaboration. Empathic perspective-taking is a critical facilitator of shared understanding and positive social interactions, such as collaboration. Yet there is currently little understanding about how to reliably generate empathic perspective-taking and collaboration, particularly in situations involving the unequal distribution of environmental resources or power. Here we examine how experiencing the loss or gain of social power influenced empathic perspective-taking and behavior within a computer-mediated scenario. Participants (n = 180) were randomly assigned to each condition: high resources, low resources, lose resources, gain resources. Contrary to our expectations, participants in the perspective-taking condition, specifically those who lost resources, also lost perspective taking and exhibited egoistic behavior. This finding suggests that resource control within the collaborative process is a key contextual variable that influences perspective-taking and collaborative behavior. Moreover, the observed relationship between perspective-taking and egoistic behavior within a collaborative resource sharing exercise suggests that when resource control or access is unequal, interventions to promote perspective-taking deserve careful consideration.
790. Understanding women's grassroots experiences in producing and manipulating media
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Protz, Maria (author)
- Format:
- Book chapter
- Publication Date:
- 1994
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19731
- Notes:
- Pages 102-120 in Pilar Riano (ed.), Women in grassroots communication: furthering social change. Sage Publications, Inc., Thousand Oaks, California USA. 315 pages.
791. Unethical behavior on several levels
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Silverman, Deborah A. (author)
- Format:
- Commentary
- Publication Date:
- 2014
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11115
- Journal Title:
- Journal of Mass Media Ethics
- Journal Title Details:
- 29(2) : 128-131
- Notes:
- Author examines several ethical issues identified in an analysis and public reporting of conversation involving an environmental blogger and a coal industry executive. Examination involved ethical standards of the Society of Professional Journalists and the Public Relations Society of America.
792. Updates from agency leaders
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Broadhead, Dean (author), Opperman, Mike (author), Mayfield, Laura (author), Berg, Nolan (author), Nickerson, Greg (author), Johnson, Phil (author), Monroe, Mark (author), Kovac, F. Peter (author), Barr, Steve (author), and Quarry, Alan (author)
- Format:
- Journal article
- Publication Date:
- 2008-05
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27748
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 46(4) : 28-29, 32, 34
- Notes:
- Posted at www.agrimarketingdigital.com/?iid=7767
793. Urban-rural relations
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Taylor, Carl C. (author) and Frame, Nat T. (author)
- Format:
- Handbook
- Publication Date:
- 1928
- Published:
- USA: Kiwanis International, Chicago, Illinois.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10043
- Notes:
- 246 pages., A syllabus for the 11th conference of the American Country Life Association featuring "urban-rural relations," Urbana, Illinois, June 19-21, 1928. A handbook for leaders in Kiwanis clubs and other organizations interested in the betterment of urban-rural relations.
794. Use of a risk communication model to evaluate dietetics professionals’ viewpoints on genetically engineered foods and crops
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Roberts, Kathy S. (author), Boyle Struble, Marie (author), McCullum-Gomez, Christine (author), and Wilkins, Jennifer L. (author)
- Format:
- Journal article
- Publication Date:
- 2006-05
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07626
- Journal Title:
- Journal of the American Dietetic Association
- Journal Title Details:
- 106 (5): 719-727
795. Use of communication media in changing rice farmers' pest management in the Mekong Delta, Vietnam
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Heong, K.L. (author), Escalada, M.M. (author), Huan, N.H. (author), and Mai, V. (author)
- Format:
- Online journal article
- Publication Date:
- 1998-07
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11465
- Journal Title:
- Crop Protection
- Journal Title Details:
- 17(5): 413-425
- Notes:
- 13 pages., via online journal., Many rice farmers decide to spray insecticides based on their perception of potential damage and losses caused by pest species. Farmers generally overestimate the seriousness of the rice leaf folder from visible damage and apply insecticides early, and therefore, changing perceptions may help reduce the perceived benefits of unnecessary spraying. Farmers in Long An province, Vietnam, were motivated to ‘test’ a heuristic or rule of thumb, ‘insecticide spraying for leaf folder control in the first 40 days after sowing is not needed’, by the distribution of carefully designed communication media materials. The media reached 97% of the farmers in the study sites. Leaflets, radio drama and posters had the most effective reach. Thirty-one months after the media introduction, the number of insecticide sprays dropped significantly from 3.35 sprays per farmer per season to 1.56. The proportion of farmers spraying at early and late tillering and booting stages was reduced from 59%, 84% and 85% to 0.2%, 19% and 30%, respectively. Those who did not use any insecticides increased from 1% to 32%. Correspondingly, farmers' perceptions of leaf folder damage as indicated in a belief index, decreased significantly from 11.25 to 7.62. The proportion of farmers who believed that leaf folders could cause losses was reduced from 70% to 25%, as did those who believed that early season spraying was required, from 77% to 23%, respectively. Farmers' insecticide spray frequencies and the belief index were significantly correlated and were not significantly different between farmers who had attended farmer field school training and those who had not. The cost (insecticide and labour) saving was the most important incentive for farmers to stop early season spraying as cited by 89% of the farmers. A survey of 12 other districts in Long An showed that 82% of the province's 210000 households were reached. About 20% had not applied any insecticides, 77% had stopped early season spraying and the average number of insecticide sprays was 1.6 (compared with 1.55 in study sites). The approach was readily adopted by extension in 15 provinces that launched their own programmes, extending to the whole Mekong Delta of 2 million farmer households.
796. Use of information and communication technology (ICT) to achieve information literacy in agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nallusamy, Anandaraja (author), Balasubramaniam, Swaminathan (author), and Chellappan, Sivabalan K. (author)
- Format:
- Online journal article
- Publication Date:
- 2015
- Published:
- ESci Journals Publishing
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 123 Document Number: D11156
- Journal Title:
- International Journal of Agricultural Extension
- Journal Title Details:
- 3(2): 111-122
- Notes:
- 12 pages., via online journal., Present world belongs to the era of information explosion. With the information edge on hand, the world is getting much competitive. Students are required to develop rigorous digital skills to suit themselves to the multi-faceted world. It is no coincidence that Information and Communication Technology (ICT) tools form the bulwark of this new age digital literacy. ICTs have been establishing themselves for so long as the futuristic tools of teaching and learning. In addition, ICT has become a polynary and systematic concept in the field of education. Thankfully, agricultural education is not left behind and it is getting more and more realized that agricultural information professionals must support agriculture by managing and improving access to a proliferating and increasingly complex array of information. This paper is limited to the usage and effects of ICT tools in the classroom teaching-cum-learning setup of agricultural education. Research studies show that for massive deployment of ICTs, the student community needs to be exposed to various courses of computer usage and application software. Besides, bottlenecks that hinder widespread ICT deployment have also been identified amongst agricultural community. Apart from the poor or inadequate availability of interactive multimedia, self-learning modules and online class courses in agricultural domain, it has been ascertained that poor signal strength of wifi also pose as barrier in inhibiting the adaptability of ICT tools in countries like India. The study suggests that the students should foster information awareness, build their knowledge about ICT, develop competence in ICT, and the teaching faculty should determine methods for how to use ICT to achieve information literacy in agriculture.
797. Use of information communication technologies among agricultural extension officers in Lesotho
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Akintunde, Moruf Abiola. O. (author) and Oladele, Oladimeji Idowu (author)
- Format:
- Online journal article
- Publication Date:
- 2019-07
- Published:
- African Journals Online
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11142
- Journal Title:
- Journal of Agricultural Extension
- Journal Title Details:
- 23(3)
- Notes:
- 16 pages., via online journal., The study assessed the use of ICTs among public and private extension officers in Lesotho. A structured questionnaire was used to collect data from 86 public and 19 private extension officers. Data collected were analysed, using percentages, mean, and standard deviation, multiple regressions and t-test. Extension officers use ICT tools to obtain information on new technology (79.1%), preservation of farm produce (79.1%); time of planting crops (75.6%), call attention of extension officers (75.6%) and cultural practices (75.6%). Serious constraints to the use of ICTs, as perceived by extension officers were: high cost of ICT (83.7%); poor basic infrastructure (79.1%); non-availability of technical personnel (72.1%), failure of service (73.7%) and non-availability of genuine parts. There is a strong relationship between access to information, residing within place of work, constraints, age awareness, type of extension and use of ICTs. There is also a significance differences in the use of ICTs between public and private extension officers. Policy makers should improve national e-readiness and make more ICT tools available and accessible to extension officers. Constraints of high cost, lack of ICT infrastructure and training of technical personnel should be dealt with.
798. Using a role play with farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Malcolm, James W. (author)
- Format:
- Journal article
- Publication Date:
- 1975-03
- Published:
- Australia: Faculty of Agriculture and Forestry, University of Melbourne
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05498
- Journal Title:
- Melbourne Notes on Agricultural Extension
- Journal Title Details:
- No. 11 : 93-111
- Notes:
- cited reference
799. Using anchor to create podcasts for youth audiences
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mott, Rebecca (author), Preston, Kate (author), and Brandt, Heath (author)
- Format:
- Journal article
- Publication Date:
- 2022-12-19
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12800
- Notes:
- 4pgs, The Anchor podcasting tool provides an innovative way for Extension professionals to deliver information to youth, as well as promote further engagement. This article describes the process our team followed to create a series of career podcasts for middle school students using Anchor. We discuss benefits and considerations to keep in mind if you are considering launching a podcast of your own.
800. Using communications media
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Evans, James F. (author), Hixson, Paul C. (author), Woodis, Ray A. (author), and Woodis: Deceased, former Assistant Head, Office of Agricultural Communications and Education, University of Illinois, Urbana, IL; Hixson: Director of Information Services, Office of Agricultural Communications and Education, University of Illinois, Urbana, IL; Evans: Professor and Head, Office of Agricultural Communications and Education, University of Illinois, Urbana, IL
- Format:
- Book chapter
- Publication Date:
- 1994
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C07367
- Notes:
- See C07353 for original, In: Donald J. Blackburn (ed.) Extension Handbook: Processes and Practices, 2nd edition, 1994. Toronto, Canada: Thompson Educational Publishing, Inc. p. 142-158