Farrelly, Matthew C. (author) and Davis, Kevin C. (author)
Format:
Book chapter
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01366
Notes:
Pages 127-145 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.
Hecht, Michael L. (author) and Lee, Jeong Kyu (author)
Format:
Book chapter
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01367
Notes:
Pages 161-179 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.
Specht, Annie R. (author) and Rhoades, Emily B. (author)
Format:
Paper
Publication Date:
2011-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01502
Notes:
Paper presented in the Agricultural Communications Section of the Southern Association of Agricultural Scientists annual meeting, Corpus Christi, Texas, February 6-7, 2011. 23 pages.
USA: Delmar, Centage Learning, Clifton Park, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01730
Notes:
"As communicators, we are caretakers of an industry - one of the most important industries in the history of humankind. It is our duty as students and teachers of agriculture to learn, as efficiently and thoroughly as we can, the skills needed to tell a positive story about agriculture through words, pictures and Web site content. This book will help you in that goal." (p. xiii)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14435
Notes:
Pages 21-25 in National Academy of Sciences, Communication for change with the rural disadvantaged: a workshop. National Academy of Sciences, Washington, D.C. 117 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19056
Notes:
Pages 120-152 in Rajab Ali Memon, managing author, and Elena Bashir, editor, Extension methods. National Book Foundation, Islamabad, Pakistan. 378 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19726
Notes:
Pages 3-29 in Pilar Riano (ed.), Women in grassroots communication: furthering social change. Sage Publications, Inc., Thousand Oaks, California USA. 315 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19729
Notes:
Pages 65-83 in Pilar Riano (ed.), Women in grassroots communication: furthering social change. Sage Publications, Inc., Thousand Oaks, California USA. 315 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19731
Notes:
Pages 102-120 in Pilar Riano (ed.), Women in grassroots communication: furthering social change. Sage Publications, Inc., Thousand Oaks, California USA. 315 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19738
Notes:
Pages 251-259 in Pilar Riano (ed.), Women in grassroots communication: furthering social change. Sage Publications, Inc., Thousand Oaks, California USA. 315 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19739
Notes:
Pages 260-278 in Pilar Riano (ed.), Women in grassroots communication: furthering social change. Sage Publications, Inc., Thousand Oaks, California USA. 315 pages.
Telg, Ricky (author / University of Florida), Irani, Tracy (author / University of Florida), Lundy, Lisa K. (author / University of Florida), and Locke, Deanna (author / University of Florida)
Format:
Paper
Publication Date:
2004-02-14
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 130 Document Number: C19766
Notes:
16 pages; Paper presented at Agricultural Communications Section, Southern Oklahoma, February 14-18, 2004.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20155
Notes:
Pages 11-15 in Stuart U. Rich (ed.,) Public relations in an era of public involvement: challenge for the timber industry. University of Oregon Press, Eugene, Oregon. 104 pages., Describes difficulties involved in getting one's message across to the public. Suggests that communicating with thought leaders and the disseminators of opinion may be more effective than with the general public regarding complex subjects such as forest
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20158
Notes:
Pages 48-58 in Stuart U. Rich (ed.,) Public relations in an era of public involvement: challenge for the timber industry. University of Oregon Press, Eugene, Oregon. 104 pages., Advises against taking an avoidance approach in dealing with critics and specific challenges. Recommends public relations programs that involve more than advertising, publicity and public speaking. Also include "programmed confrontation," which means st
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20159
Notes:
Pages 61-71 in Stuart U. Rich (ed.,) Public relations in an era of public involvement: challenge for the timber industry. University of Oregon Press, Eugene, Oregon. 104 pages., Argues for hearing and accepting the perspectives of others in communicating with environmentalists. Describes guidelines for successful public involvement.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20162
Notes:
Pages 94-97 in Stuart U. Rich (ed.,) Public relations in an era of public involvement: challenge for the timber industry. University of Oregon Press, Eugene, Oregon. 104 pages., Suggested that the public "has had it with untruthful or deceptive communications from industry in general," will try to protect itself when it thinks government has failed the people, and can spot deception. Showed three American Forest Institute advert
Campbell, David (author / ODA) and Simbowo, Herrine (author / MOA)
Format:
Proceedings
Publication Date:
1990-12-02
Published:
Africa: The World Bank Regional Mission in Eastern Africa
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 134 Document Number: C20558
Notes:
Burton Swanson Collection, pages 67-75 from "Proceedings of regional workshop on agricultural research and extension and their interaction" Kenya December 2-9, 1990
Woods, John L. (author / University of Illinois at Urbana-Champaign)
Format:
Readings
Publication Date:
1974-07-30
Published:
Office of Agricultural Communications, University of Illinois at Urbana-Champaign
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: C20849
Notes:
Appendix K; syllabus, 7 pages, July 30-August 3, from "Final report : MUCIA grant C-49 : March 10, 1971 to February 28, 1974", various pages within tabbed sections
