search through journal, During the summer and fall of 1992, both on-site and mail surveys were conducted to determine: (1)How Oklahoma farmers receive and prefer to receive agricultural health and safety information from selected mass media, and (2) How Extension agricultural engineering departments communicate agricultural health and safety information. The study revealed that approximately one-half of the farmers identified television as their primary mass media source for general news and information. More farmers identified magazines as their primary source for safety and health information than any other medium. Three-quarters of the farmers in the study received their agricultural information from magazines. More than half of the farmers preferred to receive health and safety information from magazines. Agricultural engineers identified fact sheets, newspapers, workshops, videos, newsletters, radio, television, brochures, and magazines as methods for communicating health and safety information. In this article, recommendations are provided for agricultural health and safety educators. (original)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07142
Notes:
James F. Evans Collection, In: Report on ag communication research, Iowa State University. Prepared for NCR90 communication Research Meeting, October 25, 1989. Mimeograph. [p. 8-10]
Lionberger, Herbert F. (author) and Hassinger, Edward Wesley (author)
Format:
Report
Publication Date:
1954
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05212
Notes:
AGRICOLA CAT 91261005. Review of Extension Research 1946/47-1956, Extension Service Circular 506, U.S. Department of Agriculture, Washington, D.C., Columbia, MO : University of Missouri, College of Agriculture, Agricultural Experiment Station, 1954. 11 p. (Bulletin 633)