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2. Developing an extension programme: the communication process
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Contado, T.E. (author / Agricultural Education and Extension Service, Human Resources, Institutions and Agrarian Reform Division, FAO, Rome)
- Format:
- Book chapter
- Publication Date:
- 1984
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08509
- Journal Title Details:
- 31
- Notes:
- In: Food and Agriculture Organization of the United Nations. 1983 training for agriculture and rural development; 1984 101-109; Rome
3. Exploring communication tendencies of program facilitators
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kurtzo, Fawn (author), Edgar, Leslie D. (author), Edgar, Don W. (author), Graham, Donna L. (author), and Russell, Mark (author)
- Format:
- Online journal article
- Publication Date:
- 2019-03
- Published:
- USA: Association for Communication Excellence
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10237
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(1) : 1-17
- Notes:
- pgs. 1-17; Article 3, Via online journal., Audience analysis is a critical skill to forge relationships and develop effective communications. Programs provided by the Cooperative Extension Service must be aware of external and internal audiences to provide relevant information and evoke impacts. Berlo’s (1960) Source-Message-Channel-Receiver Model of Communications guided this formative evaluation of Extension staff, and horse 4-H club volunteer leaders (program facilitators) to expose internal communication tendencies in Arkansas. Findings identified that program facilitators seek horse-related information from a variety of sources, most frequently relying on personal connections and least frequently seeking Extension sources. Program facilitators share a variety of messages and most frequently relay information about deadlines to club members. Messages about recruitment and fundraising were shared least often. Program facilitators described utilizing a variety of personal and electronic channels to share messages with the greatest frequency for in-person communications. Incoming channels were less diverse than outgoing channels and primarily featured email, which program facilitators preferred. Program facilitators are primarily female, aged in their thirties, described lifetime involvement with 4-H and the horse industry, and most frequently reported having less than five years’ experience in their current position. The ground-level perspective of facilitators’ demographics and communication tendencies was evident in results of this study. In application, practitioners must continue to actively seek relationships with audiences, remain cognizant of communication factors, and provide accurate messaging through preferred channels.
4. Factors related to the effective administration of extension in agriculture and rural development in Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Findlay, E. W. (author) and Iwueke, C. C. (author)
- Format:
- Journal article
- Publication Date:
- 1980
- Published:
- UK
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: C00212
- Journal Title:
- Agricultural Administration
- Journal Title Details:
- no.7:59-69
- Notes:
- Phase 1
5. Understanding factors that support well-functioning community coalitions
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Jacobs, Laurel (author), Orzech, Kathryn (author), Goodman, Greg (author), LeGros, Theresa (author), and Martinez, Stephanie (author)
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11350
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 58(1)
- Notes:
- 10 pages., Article #: v58-1rb1, via online journal., Coalitions are central to Extension's community-based programs. To assess characteristics that support well-functioning coalitions and to support coalitions in which Extension stakeholders participate, we used the Wilder Collaboration Factors Inventory to assess 10 Supplemental Nutrition Assistance Program Education coalitions on the basis of research-tested collaboration success factors. Overall, the 103 coalition members who responded reported strengths related to communication and shared purpose and weaknesses in the areas of resources and process and structure for achieving the coalitions' aims. Our project represents a low-burden method for assessing Extension coalitions to understand the characteristics that are likely to support the achievement of collective goals.
6. Using communications media
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Evans, James F. (author), Hixson, Paul C. (author), Woodis, Ray A. (author), and Woodis: Deceased, former Assistant Head, Office of Agricultural Communications and Education, University of Illinois, Urbana, IL; Hixson: Director of Information Services, Office of Agricultural Communications and Education, University of Illinois, Urbana, IL; Evans: Professor and Head, Office of Agricultural Communications and Education, University of Illinois, Urbana, IL
- Format:
- Book chapter
- Publication Date:
- 1994
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C07367
- Notes:
- See C07353 for original, In: Donald J. Blackburn (ed.) Extension Handbook: Processes and Practices, 2nd edition, 1994. Toronto, Canada: Thompson Educational Publishing, Inc. p. 142-158