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2. Corporate communication or McCommunication? Considering a McDonaldization of corporate communication hypothesis
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Verhoeven, Piet (author)
- Format:
- Journal article
- Publication Date:
- 2015
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: D11583
- Journal Title:
- Journal of Promotion Management
- Journal Title Details:
- 21(2) : 267-277
- Notes:
- 12 pages., Online via UI e-subscription, "In this essay the perspective of Ritzer's McDonaldization of Society thesis is the starting point for developing theses about corporate communication (CorpCom). The central idea of McDonaldization is that increasing numbers of organizations are run as fast food restaurants, focusing on efficiency, calculability, predictability, and control of people. "At the same time that CorpCom departments help organizations with the McDonaldization of their organizations, they are also the ones most likely to be the first to be confronted with the irrationality that the economic rationality of the organization evokes. Stakeholders who disagree with the opinions and ideas of the organization come knocking on the door and generally that will be the door of the CorpCom professional. The irrationality of rationality, as the fifth dimension of McDonaldization, is likely to become visible and tangible in their offices. All types of tensions throughout the organization, for example, those regarding environmental, health, and other societal issues, seem to converge in the CorpCom department."
3. How we tell the story of agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tindall, Cordell (author / Missouri Ruralist, USA), Jain, G.F. (author / Sevagram, Delhi, India), Lavoie, Paul-Henri (author / La Terre de Chez-vous, Montreal , Canada), Kosolapov, Nikolai (author / Selskya Zhizn, Moscow, USSR), Wykeham-Fiennes, Anthony Patrick (author / Australian Broadcasting Commission, Sydney), and Covreur, F.F. (author / International Federation of Farm Writers, Paris, France)
- Format:
- Panel report
- Publication Date:
- 1967-06
- Published:
- International: First International Congress of Farm Writers.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 73 Document Number: D10787
- Notes:
- Item located in Document D10786. Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Pages 21-28 in J.S. Cram (ed.), Proceedings of the first International Congress of Farm Writers at Macdonald College, Quebec, Canada, June 18-21, 1967. 112 pages.
4. Killing the Vegas pipeline: Nevada's changing attitude toward water
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Siegel, Eric (author)
- Format:
- Journal article
- Publication Date:
- 2020-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11963
- Journal Title:
- High Country News
- Journal Title Details:
- 52(10) : 10-11, 29
- Notes:
- Online from publication., Describes a 31-year battle by the Great Basin Water Network against the Southern Nevada Water Authority's "groundwater development project" proposed to pump 58 billion gallons of water a year 300 miles to Las Vegas from the remote rural valleys of Nevada and Utah. Developments highlighted lack of trust and mutual goal-seeking.