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12. Development communication: information, agriculture, and nutrition in the Third World
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hornik, Robert C. (author)
- Format:
- Book
- Publication Date:
- 1988-01-01
- Published:
- USA: Longman, White Plains, New York.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26892
- Notes:
- 182 pgs, Published in 1988, part of the Communications series by the Annenberg School of Communications, University of Pennsylvania, Philadelphia
13. Dissemination of information in agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Chamberlain, D. (author) and Royal Agricultural Society of England
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- United Kingdom
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26893
- Journal Title:
- Journal of the Royal Agricultural Society of England
- Journal Title Details:
- Vol. 158, (1997), pp. 8-13
14. Effects of exemplification in magazine journalism on the perception of social issues
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Gibson, Rhonda (author), Perkins, Joseph W., Jr. (author), Sundar, S. Shyam (author), and Zillmann, Dolf (author)
- Format:
- Report
- Publication Date:
- 1994
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08031
- Notes:
- James F. Evans Collection, Mimeographed, 1994. 32 p. Paper presented at the Association for Education in Journalism and Mass Communication Convention in Atlanta, GA, August 10-13, 1994., A news report on the plight of some family farmers, presented in magazine format, was manipulated to create versions differing in the degree of precision of general information (precise, imprecise) and in the use of exemplifying case histories and testimonials (selective, mixed, representative). Precise information consisted of quantitative data from pertinent research. Imprecise information consisted of qualitative assertions. Selective exemplification featured only cases consistent with the focus of the report. Representative exemplification featured a distribution of consistent and inconsistent cases in proportion with their distribution in the population. Mixed exemplification featured a balanced distribution of consistent and inconsistent cases. In two experiments, respondents reported their own views of the issue at different times after reading (no delay, two week/one week delay). In both investigations, the accuracy of estimates of failing farms was found to be highest for representative and lowest for selective exemplification, with mixed exemplification achieving an intermediate degree of accuracy. This effect of exemplar distributions was stable over time (i.e., over the two/one week period). Also in both investigations, the effect of the precision of general information proved negligible. Regarding the report itself, the three versions of exemplification were not considered differently informative. However, selective exemplification was deemed more distressing to read than representative exemplification. (original)
15. Examining Communication Between Florida Agriculture and Natural Resource Organizations’ Leaders and Membership to Foster Policy Engagement
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Caroline R. Warwick (author), Ricky W. Telg (author), Shelli D. Rampold (author), and Levy Randolph (author)
- Format:
- Journal article
- Publication Date:
- 2021-12-01
- Published:
- United States: American Association of Agricultural Education
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12420
- Journal Title:
- Journal of Agricultural Education
- Journal Title Details:
- Vol. 62 (4)
- Notes:
- 14 pages., The agricultural sector has been influenced significantly by agriculture and natural resources (ANR) policies voted in by elected officials. Many agricultural organizations and their members have sought to provide a ‘voice’ for the ANR industry and communicate with policymakers about emerging issues. It is necessary that such organizations and members be able to use that voice effectively. This study was conducted to examine the communication preferences of Florida agricultural organization members and factors that may encourage them to contact elected officials about an ANR policy. Respondents in this study least preferred to be contacted by their organization(s) via phone call or text message. They also identified local Extension offices and the university as the most trustworthy sources of communication regarding ANR policy. When contacting members to spur involvement in ANR policy decisions, organizational leaders should use a variety of communication mediums, including email magazines and printed newsletters and magazines, to promote engagement in ANR policy discussions. Future research is needed to examine other factors that may influence agriculture organization members’ communication with elected officials, as well as the types of messaging strategies organizational leaders can use to further members’ engagement in ANR policy decisions.
16. Examining Interdisciplinary Research Collaborations to Inform Agricultural and Environmental Science Communication: A Meta-synthesis Approach
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fortner, Allison (author), Gibson, Kristin (author), Lamm, Alexa J. (author), Wilson, Madison (author), and Moore, Allen (author)
- Format:
- Journal Article
- Publication Date:
- 2021-05
- Published:
- United Staes: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12199
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- Volume 105 - Issue 2
- Notes:
- 19 Pages, Agriculturalists and environmentalists must navigate complex challenges as the global population continues to increase and environmental resources are depleted. Colleges of agricultural and environmental sciences are tasked with addressing the nexus between environmental and agricultural challenges through research, education, and communication. However, the amount of research being conducted with both agriculture and the environment considered is largely unknown and, as a result, their corresponding communication messages may not provide coherent messages from the college. Therefore, the purpose of this study was to identify if research within a college of agricultural and environmental sciences takes a holistic approach so that communication efforts coming from the college can encompass both perspectives. The data were collected from a web-based system containing university research publications and analyzed using a thematic analysis and meta-synthesis. The meta-synthesis revealed 212 codes overlapping agricultural and environmental themes compared to the total 4,325 codes found across all publications. The findings indicated there was a limited amount of collaboration occurring between environmental and agricultural researchers within the college. Without collaborative research, agricultural communicators cannot develop science communication efforts that holistically integrate evidence-based science. As new challenges emerge at the nexus of agriculture and the environment, researchers must shift toward a collaborative and interdisciplinary approach to ensure the science communication efforts sharing their findings are inclusive.
17. Examples of strategic communication research tools
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kawleski, M. (author / CommSciences,Inc. Cottage Grove, WI. USA)
- Format:
- Conference paper
- Publication Date:
- 1998-06-06
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 106 Document Number: C10008
- Notes:
- In: "Mastering the art of communication is learning how to show yourself in full color." Presented at Cooperative Communicators Association Institute, Santa Fe, New Mexico.
18. Exploring Science Communication Effectiveness in the U.S. Federal Government Research Process: A Case Study with the U.S. Livestock Producers’ Antimicrobial Use Research
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Abrams, Katie (author), Bonser, Chelsea (author), and McCord, Amber (author)
- Format:
- Journal Article
- Publication Date:
- 2020-12
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12028
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- Vol 104, Issue 4
- Notes:
- 20 pages, Several U.S. federal government agencies collect and disseminate scientific data on a national scale to provide insights for agricultural trade, research, consumer health, and policy. Occasionally, such data have potential to provide insights to advance conversations and actions around critical and controversial issues in the broad agricultural system. Such government studies provide evidence for others to discuss, further interpret, and act upon, but to do so, they must be communicated well. When the research intersects with contentious socio-political issues, successful communication not only depends on tactics, but as this study illuminates, it also depends on relationship quality between research producers, study participants, and end-users. USDA’s Animal and Plant Health Inspection Service (APHIS) conducted first-of-its kind national studies on cattle and swine producers’ use of antimicrobials. The use of antimicrobials in animal agriculture is considered a critical and controversial issue pertaining to antimicrobial resistance. In recognition of the anticipated wide-ranging interests in these studies, APHIS sought to understand stakeholders’ perceptions and experiences of the federal government research process and products with aim of improving their science communication and relations. This study reports on findings from in-depth interviews with 14 stakeholders involved in the antimicrobial use studies to make recommendations for improving communication and relations between the agency and its stakeholders. From this research, we draw implications that are transferrable to numerous types of government science communication efforts within agricultural sectors.
19. FDA seeks opinions on communication of spinach recall
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Crowley, Laura (author)
- Format:
- Online article
- Publication Date:
- 2008-05-13
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27683
- Journal Title:
- Food Navigator
- Notes:
- via Food Safety News
20. Facilitating feedback for mass communications: an analysis of a possible role for government
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Byrnes, Francis C. (author)
- Format:
- Research paper
- Publication Date:
- 1959
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes7 MSU student papers file Document Number: D09065
- Notes:
- Francis C. Byrnes Collection, Class project, Michigan State University, East Lansing. 32 p.