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    104. Beef for dinner: case study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Beef Industry Council of the National Livestock and Meat Board (author)
    Format:
    Case study
    Publication Date:
    1995-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10255
    Notes:
    Part of AgComm Case Study Series. Reports on "Beef. It's What's For Dinner" campaign., 58 p.

    106. Beef promotion can never end : constant work will be needed to offset those who are anti-beef, competitors or consumers whose tastes shift

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Riley, Jim (author)
    Format:
    Journal article
    Publication Date:
    1987
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08333
    Journal Title:
    Beef
    Journal Title Details:
    December 1987 : 31-32
    Notes:
    Evans, AgComm teaching

    108. Beef promotion operating committee approves consumer and industry information projects

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Enright, Gary (author), Ivan, Dave (author), and McDermott, Tom (author)
    Format:
    News release
    Publication Date:
    1987
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08321
    Notes:
    Evans, AgComm teaching, Chicago, IL : Beef Promotion and Research Board, August 11, 1987. 2 p.

    114. Benefits of regional food quality labels for Czech producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sadilek, Tomas (author)
    Format:
    Journal article
    Publication Date:
    2019
    Published:
    Czech Republic
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11084
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    10(2) : 195-205
    Notes:
    Available online at www.centmapress.org, Results showed that the producers had seen a positive improvement in sales following acquisition of the regional food quality label, although they had not noticed greater interest in their products during campaigns to support awareness of the label.

    117. Bestwool/Bestlamb and BetterBeef networks: a successful model for private and public sector delivery partnerships

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hollier, Tim (author), Kubeil, Lyndon (author), and Purcell, Dougal (author)
    Format:
    Abstract
    Publication Date:
    2013-08
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02436
    Notes:
    Page 61 - Abstract of a paper presented at the International Conference of the Australasia Pacific Extension Network (APEN), Lincoln University, Christchurch, New Zealand, August 26-28, 2013. 100 pages.

    118. Biggest ever national celebration of British food

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2007-10-17
    Published:
    UK
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27602
    Notes:
    Web site of British Food Fortnight. 2 pages., Describes British Food Fortnight, "the biggest ever national celebration of the diverse and delicious range of food that Britain produces."

    119. Blockbuster marketing campaign puts real tree sales on track

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Plumb, Rachel (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21988
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(2) : 38,40
    Notes:
    Describes a campaign by the National Christmas Tree Association to recapture market share lost to artificial trees during the past 10 years and attract new buyers of live trees. Included a national contest for school-aged children and a national cross-promotion program with a major motion picture ("The Polar Express") released during the holiday season.