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    41. Promoting commodities through comic books: a framing analysis of the Captain Citrus campaign

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rogers, Tiffany M. (author), Rumble, Joy N. (author), and Lundy, Lisa K. (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D08165
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    100(4) : 33-44

    42. The pork story: legend and legacy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Paul, Rolland "Pig" (author), Garner, J. Marvin (author), and Sweet, Orville K. (author)
    Format:
    Book
    Publication Date:
    1991
    Published:
    USA: Lowell Press, Kansas City, Missouri, for National Pork Producers Council
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08259
    Notes:
    197 pages., Includes development and effectiveness of the advertising campaign, "Pork: the other white meat."

    43. Groups call on Congress to reform commodity check off programs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Proposal
    Publication Date:
    2017-05-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: D08529
    Notes:
    Online via Agri Marketing Weekly. 1 page, Includes link to a letter (3 pages) to members of the U.S. House of Representatives,'"Support of legislative action to provide meaningful reform of checkoff program." Letter includes the list of groups (4+ pages).

    44. The enrollment of nature in tourist information: framing urban nature as “the other”

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Uggla,Ylva (author) and Olausson, Ulrika (author)
    Format:
    Journal article
    Publication Date:
    2012-12-13
    Published:
    UK: Taylor & Francis Group Ltd., 2 Park Square Oxford OX14 4RN United Kingdom
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: D08571
    Journal Title:
    Environmental Communication
    Journal Title Details:
    7 (1): 97-112

    45. Own and cross-effect of social media on demand for fresh produce: a case of consumer preference for California versus Florida strawberry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chen, Xuqi (author), Gao, Zhifeng (author), and House, Lisa (author)
    Format:
    Poster
    Publication Date:
    2016-02
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08714
    Notes:
    Poster presented at the Southern Agricultural Economics Association annual meeting, San Antonio, Texas, February 6-9, 2016. 24 pages.

    50. How consumer awareness and generic promotions drive demand: the case of orange juice

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Heng, Yan (author), Ward, Ronald (author), House, Lisa (author), and Zansler, Marisa (author)
    Format:
    Poster
    Publication Date:
    2018
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09656
    Notes:
    Poster presentation at the 2018 Agricultural and Applied Economics Association annual meeting, Washington, D.C., August 5-7, 2018. 2 pages.