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    Start Over Subject Term commodity promotion

    82. Looking more like Walter Cronkite than Walter Mitty

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Guebert, Alan (author)
    Format:
    Commentary
    Publication Date:
    2011-04-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36644
    Journal Title:
    Illinois AgriNews
    Journal Title Details:
    34(8) : A4
    Notes:
    Author questions need and value of a planned national image campaign by U.S. Farmers and Ranchers Alliance.

    84. Advertising agrarian unreality: college students' preferences for agricultural commodity advertising content

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Specht, Annie R. (author) and Rhoades, Emily B. (author)
    Format:
    Paper
    Publication Date:
    2011-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01502
    Notes:
    Paper presented in the Agricultural Communications Section of the Southern Association of Agricultural Scientists annual meeting, Corpus Christi, Texas, February 6-7, 2011. 23 pages.

    86. "Healthy" discussions about risk: the Corn Refiners Association's strategic negotiation of authority in the debate over high fructose corn syrup

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Heiss, Sarah N. (author)
    Format:
    Journal article
    Publication Date:
    2011
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02796
    Journal Title:
    Public Understanding of Science
    Journal Title Details:
    22(2) : 219-235

    88. Organic food: what we know (and do not know) about consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pearson, David (author), Henryks, Joanna (author), and Jones, Hannah (author)
    Format:
    Journal article
    Publication Date:
    2011
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37270
    Journal Title:
    Renewable Agriculture and Food Systems
    Journal Title Details:
    26 : 171-177

    92. Change the name, perhaps?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    U.S. Meat Export Federation, Denver, Colorado.
    Format:
    News release
    Publication Date:
    2010-11-19
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30584
    Notes:
    Via Food Systems Insider. 1 page., About efforts to expand the market for the cut known as pork butt.

    93. Making cotton "the fabric of our lives"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Collins, Jennifer (author)
    Format:
    Radio transcript
    Publication Date:
    2010-11-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D10033
    Notes:
    Script of a "Marketplace" program segment on National Public Radio, Washington, D.C. 2 pages., Reports on a successful campaign promoting cotton in competition with "wash and wear" synthetic fabrics during the 1970s.

    98. Promoting fruit and vegetable consumption: Are coupons more effective than pure price discounts?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Leibtag, Ephraim (author) and Dong, Dianscheng (author)
    Format:
    Report
    Publication Date:
    2010-06
    Published:
    USA: Economic Research Service, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35949
    Notes:
    Posted at http://www.ers.usda.org/publications/ERR96, Economic Research Report 96. 31 pages.

    100. Effects of lamb promotion on lamb demand and imports

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Williams, Gary W. (author), Capps, Oral. Jr. (author), Dang, Trang (author), and Department of Agricultural Economics, Texas A&M University, College Station.
    Format:
    Report
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35930
    Notes:
    Agribusiness, Food and Consumer Economics Research Center Commodity Research Report No. CM-01-10. 35 pages.