Commentary on "self-financed, self-serving 'science'" used by agricultural interests involving a variety of food, agriculture, and environmental issues.
From publisher via online. 1 page., Describes communications plans by the Pear Bureau Northwest. "The freshly redesigned World Pear Day logo provides retailers and consumers with an exciting look that connects to messages of nutritional eating."
Chang, Hui-Shung (author), Kinnucan, Henry W. (author), and Department of Agricultural Economics and Rural Sociology, Auburn University
Format:
Conference paper
Publication Date:
1992
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06455
Notes:
James F. Evans Collections; Paper presented at the 1989 Commodity Advertising and Promotion Conference, In: Kinnucan, Henry W.; Thompson, Stanley R.; and Chang, Hui-Shung, eds. Commodity advertising and promotion. Ames, IA : Iowa State University Press, 1992. p. 165-180
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07811
Notes:
James F. Evans Collection, see C07805 for original, In: Walter J. Armbruster and John E. Lenz, eds. Commodity promotion policy in a global economy: proceedings of a symposium, October 22-23, 1992, Arlington, Virginia. Oak Brook, IL: Farm Foundation, 1993. p. 66-72.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07812
Notes:
James F. Evans Collection, see C07805 for original, In: Walter J. Armbruster and John E. Lenz, eds. Commodity promotion policy in a global economy: proceedings of a symposium, October 22-23, 1992, Arlington, Virginia. Oak Brook, IL: Farm Foundation, 1993. p. 73.
Via Lexis-Nexis. 2 pages., Examines whether recent cessation of the Iowa Pork Queen program may mean a similar fate for the Alice in Dairyland program in Wisconsin.
Boyd, H.W., Jr. (author / Stanford University, Graduate School of Business) and Stanford University, Graduate School of Business
Format:
Conference paper
Publication Date:
1966
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 27 Document Number: B02678
Notes:
AgComm Teaching; See B02676, In: Proceedings of Workshop Seminar on market Development and Promotion for Agricultural Products; 1965 June 21-25; University of California, Berkeley, CA. Washington, D.C. : U.S. Department of Agriculture, Economic Research Service, 1965. p. 1-5
Brown, Mark G. (author), Lee, Jong-Ying (author), and Behr, Robert M. (author)
Format:
Paper
Publication Date:
1990-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10577
Notes:
17 pages., via conference paper presented at the American Agricultural Economics Association conference, August 1990., Analysis of grocery-store scanner data suggested that consumer confusion may exist between the two products, with advertising of grapefruit juice increasing demand for both.
Ward, William B. (author / Professor of Agricultural Journalism and Head of the Department of Extension Teaching and Information, Cornell University) and Professor of Agricultural Journalism and Head of the Department of Extension Teaching and Information, Cornell University
Format:
Book chapter
Publication Date:
1959
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: B04328
Notes:
In: Ward, William B. Reporting agriculture : through newspapers, magazines, radio, television. 2nd ed. Ithaca, NY : Comstock Publishing Associates, 1959. p. 322-355
Youde, James G. (author / Executive Director, Western U.S. Agricultural Trade Association; President, Northwest Economic Associates, Vancouver, Washington)
Format:
Conference paper
Publication Date:
1991-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06154
Notes:
James F. Evans Collection; See C06148 for original, In: Nichols, John P.; Kinnucan, Henry W.; and Ackerman, Karen Z., eds. Economic effects of generic promotion programs for agricultural exports : papers presented at a symposium on evaluating economic effects of generic promotion programs for agricultural exports; 1990 February 22-23; Washington, D.C. College Station, TX : Agricultural and Food Policy Center, Department of Agricultural Economics, Texas A&M University, 1991. p. 42-47
Hudson, Michael A. (author / Associate Professor of Agribusiness Management and Marketing, Department of Agricultural Economics, University of Illinois) and Associate Professor of Agribusiness Management and Marketing, Department of Agricultural Economics, University of Illinois
Format:
Journal article
Publication Date:
1989
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C03981
Clement, Wendell E. (author), Havas, Nick (author), Hunter, James Scott (author), and Market Development Branch, Agricultural Marketing Service, U.S. Department of Agriculture; Market Development Branch, Agricultural Marketing Service, U.S. Department of Agriculture; Market Development Branch, Agricultural Marketing Service, U.S. Department of Agriculture
Format:
Report
Publication Date:
1958
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: B03627
Notes:
Washington, D.C. : U.S. Department of Agriculture, Agricultural Marketing Service, Marketing Research Division, 1958. 58 p. (U.S. Department of Agriculture. Marketing Research Report no. 292)
