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    202. Dairy farmers' attitudes and information sources about commodity promotion: an analysis of the 1976 Wisconsin Pro-milk referendum

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    208. Dairy sales data and other data needed to measure effectiveness of dairy advertising (including an inventory of available data)

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    209. Dairymen should give optimism for the future a good try and forget the gloom and doom

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    210. Dairymen should work to make a good thing better through positive thinking and action

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    211. Demand response to advertising in the Australian meat industry

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    212. Demographic versus media advertising effects on milk demand : the case of the New York City market

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    213. Department of Agriculture issues related to commodity export programs

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    215. Develop your message very carefully after you determine your audience

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    216. Development and measurement of farm-to-retail price linkage for evaluating dairy advertising effectiveness

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    218. Discussion : communicating economics research

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    219. Discussion : generic and brand advertising

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    220. Discussion : ongoing empirical research on generic advertising

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