Ackerman, Karen Z. (author) and Henneberry, Shida R. (author)
Format:
Conference paper
Publication Date:
1993
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07809
Notes:
James F. Evans Collection, see C07805 for original, In: Walter J. Armbruster and John E. Lenz, eds. Commodity promotion policy in a global economy: proceedings of a symposium, October 22-23, 1992, Arlington, Virginia. Oak Brook, IL: Farm Foundation, 1993. p. 46-59.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07684
Notes:
Donald W. Reynolds National Center for Business Journalism,School of Journalism and Mass Communication, Arizona State University, Phoenix, Arizona. 2 pages.
Blaylock, James R. (author), Blisard, William N. (author), Sun, Theresa (author), and Commodity Economics Division, Economics Research Service, U.S. Department of Agriculture
Format:
Report
Publication Date:
1991-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06556
Notes:
James F. Evans Collection, Washington, D.C. : U.S. Department of Agriculture, Economic Research Service, Commodity Economics Division, 1991. 30 p. (Report No. AGES 9154), An advertising campaign raised fluid milk sales by about 5,975.4 million pounds during September 1984-September 1990. Natural and processed cheese (consumed at home) sales rose by about 23 and 229 million pounds in the same period. An assessment of 15 cents per hundredweight of milk sold commercially, mandated by the Dairy and Tobacco Adjustment Act of 1983, funded the increase in advertising. The authors use econometric demand models to introduce variables that would offset or complement dairy-centered advertising. In both branded and generic advertising, changes in market price, income, and the availability of substitute goods are factors that influence the demand for natural and processed cheese. (author)
Via UI Library subscription., Owner-president of Brock Associates, Milwaukee, Wisconsin, describes his career, the services his firm provides, outlook for agricultural commodities, and farm policy changes anticipated with the new federal administration.
