Abstracted from a talk at the 1935 AAACE meeting, Cornell University, New York. A strong case for reporting vividly, from observation, and with heart. "Flesh and blood on bare bones."
USA: Washington, D.C. : U.S. Government Printing Office
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00809
Notes:
AgComm Teaching, see ID #C00802, In Popular Reporting of Agricultural Science: Strategies for Improvement, Proceedings of the National Agricultural Science Information Conference held at the Scheman Continuing Education Building, Iowa State University, Ames, Iowa, October 22-26, 1979 (pp. 56-59).
Boone, Kristina M. (author), Barkley, Andrw P. (author), Sylvius, Cynthia K. (author), Perng, Jong-I (author), Stock, Wendy A. (author), McClaskey, Jackie M. (author), and Kansas State University
Format:
Survey report
Publication Date:
1998-10
Published:
USA: Kansas State University
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10264
Notes:
totally 138 pages, including survey summary and 372 survey result tables.
Survey report at annual AAACE meeting. "About 40 per cent of the county extension agents now furnish extension information to their local newspapers regularly, only a very few altogether neglecting to do so, but there is a distinct need for editorial training for agents." Among the training means proposed: journalism courses for prospective agents while in college, state news-writing training meetings held by the college editor for county agents, correspondence courses in news writing, and bulletins on news writing. American Association of Agricultural College Editors.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11841
Journal Title Details:
pp. 21-26
Notes:
Presentation at The Fourth Annual Conferences of The American Association of Agricultural College Editors at Manhattan, KS, June 21-23, 1916, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
26 pages, via online journal, Purpose
This paper is concerned with the impact of the University of California Cooperative Extension (UCCE) on regional productivity in California agriculture. UCCE is responsible for agricultural research and development (R&D), and dissemination of agricultural know-how in the state.
Method/methodology/approach
We estimate the effect of UCCE on county-level agricultural productivity for the years 1992–2012, using an agricultural production function with measures of agricultural extension inputs alongside the traditional agricultural production inputs at the county level.
Findings
Results show a positive impact of UCCE through its stock of depreciated expenditures. For an additional dollar spent on UCCE expenditures stock, agricultural productivity, measured as value of sales at the county level, improves by $1–9 per acre of farmland for knowledge/expenditure depreciation rates between 0 and 20 percent.
Practical implications
Results suggest that county differences in productivity could affect extension expenditures. The high level of contribution found in the results would be especially useful during a period of political pressure to reduce public spending for agricultural extension in the state.
Theoretical implications
Theoretical implications suggest that agricultural systems with higher level of knowledge depreciation are associated with higher resulting incremental agricultural productivity per an additional dollar spent on UCCE expenditures stock. This suggests that extension policy should consider also the agricultural system (crop mix).
Originality
We use original budgetary data that was collected especially for answering our research questions from archives of UCCE. We estimate impact of extension at the county level in California, on the value of agricultural sales (of crops and livestock). We developed an extension expenditure stock, using current and past expenditures data, and different depreciation rates, following the theory of Knowledge Production Function.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11837
Journal Title Details:
pp. 14
Notes:
Presentation at The Fourth Annual Conferences of The American Association of Agricultural College Editors at Manhattan, KS, June 21-23, 1916, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11843
Journal Title Details:
pp. 34-36
Notes:
Presentation at The Fifth Annual Conferences of The American Association of Agricultural College Editors at Ithaca, NY, June 28-29, 1917, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Report of a roundtable conference in connection with the First National Conference on Educational Broadcasting, Washington, D.C., December 10, 1937. Includes case experiences in various states.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11835
Journal Title Details:
pp. 10-12
Notes:
Presentation at The Fourth Annual Conferences of The American Association of Agricultural College Editors at Manhattan, KS, June 21-23, 1916, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Kirkwood, W.P. (author), Crosman, R. L. (author), and Crockett, W. H. (author)
Format:
Proceedings
Publication Date:
1919
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11855
Journal Title Details:
pp. 73-76
Notes:
Presentation at The Sixth Annual Conferences of The American Association of Agricultural College Editors at Knoxville, TN, June 20-22, 1918, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Traces developments in public programs related to agriculture (e.g., Soil Conservation Service, Tennessee Valley Authority, Rural Electrification Administration, Extension Service). "Certainly the agricultural college editors have a major responsibility for keeping the farmer and the public properly informed regarding facts and movements so they may judge wisely."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11844
Journal Title Details:
pp. 36-40
Notes:
Presentation at The Fifth Annual Conferences of The American Association of Agricultural College Editors at Ithaca, NY, June 28-29, 1917, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11847
Journal Title Details:
pp. 45-46
Notes:
Presentation at The Fifth Annual Conferences of The American Association of Agricultural College Editors at Ithaca, NY, June 28-29, 1917, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Author emphasizes intellectual curiosity as a striking characteristic of the effective agricultural college editor. Among other cited credentials: agricultural college education, newspaper training and practical farm experience.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09546
Notes:
Hal R. Taylor Collection (abstract), Excerpts from chapter in Wilbur Schramm (editor), Mass Communications, Institute of Communications Research, University of Illinois, Urbana.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11849
Journal Title Details:
pp. 49-50
Notes:
Presentation at The Fifth Annual Conferences of The American Association of Agricultural College Editors at Ithaca, NY, June 28-29, 1917, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16485
Notes:
Pages 53-56 in "Proceedings of the Ninth Annual Meeting of the American Association of Farmers' Institute Workers," St. Louis, Missouri, October 18-20, 1905. U.S.D.A. Office of Experiment Station Bulletin No. 154., Comment by Hall: "It is the experiment station and not the agricultural college that has wrought such a marvelous change in the farmers of America toward scientific agriculture. Professor Chamberlain comments upon the change in the institutes that took place soon after the Hatch Act brought into existence the experiment stations, as follows: 'It was my privilege to compare the agricultural conventions of the state (Wisconsin) at two periods separated by a decade within which the experiment station became a potent influence. The dominant intellectual and moral attitude of the earlier period was distinctly disputatious and dogmatic. .. In the second period the dominant attitude was that of scientific conference.'" (p. 54)
Williams, T.T., ed. (author / Human Resources Development Center, Tuskegee Institute, AL) and Human Resources Development Center, Tuskegee Institute, AL
Format:
Conference proceedings
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 55 Document Number: C01198
Notes:
Dr. James Evans Collection; Contains table of contents and preface, Tuskegee, AL : Tuskegee Institute, 1983. 170 p.
Quispe, A. (author / Department of Agricultural Education and Studies, Iowa State University, Ames,IA 50011)
Format:
Report
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07943
Notes:
abstracted from Ph.D. thesis, 1993; search through volume, In: Jacquelyn Deeds and Demetria Ford, eds. Summary of Research in Extension (1992-1993). Mississippi State, MS: Department of Agricultural Education and Experimental Statistics, Mississippi State University, July 1994. p. 117
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25273
Notes:
Pages 259-264 in Zachary Michael Jack (ed.), Black earth and ivory tower: new American essays from farm and classroom. University of South Carolina Press. 312 pages., Author describes how his combination of rural background and communications interests has influenced and interacted with his career in an academic community.
USA: Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08959
Notes:
Page 21 in Lucinda Crile, Findings from studies of bulletins, news stories, and circular letters. Extension Service Circular 488. Revision of Extension Service Circular 461, which it supersedes. May 1953. 24 pages. Summary of the author's masters thesis, University of Idaho, Moscow. 1944. 145 pages.
James F. Evans Collection, The writing intensive (WI) program at the University of Missouri is an unique attempt to increase written communication skills within the discipline of study of undergraduate students. A major problem of the WI experience is building of writing skills through revision of written assignments. Analytical and critical thinking skills are also a component of the WI course. The use of written assignments in a poultry production course is outlined. (original)
Reports salaries of nine editors and six assistant editors that responded to an AAACE request for such information. Editors: range $3,500-$2,000. Mean $2,739.. Assistant editors: range $2,400-$1,200. Mean $1,850.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11581
Journal Title Details:
309 pages
Notes:
Phase I; Includes index, Ann Arbor, MI : Published for the Agricultural History Society and the Department of Communication Arts, New York State College of Agriculture and Life Sciences, Cornell University by University Microfilms International, c1979
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D11531
Notes:
5 pages., Retrieved April 4, 2020, from the Campus Explorer website., Identified selected agricultural communications and journalism education programs at U.S. colleges and universities.
Elefson, Jean O'Brien (author / Assistant Professor, University of Wisconsin, River Falls, WI) and Assistant Professor, University of Wisconsin, River Falls, WI
Format:
Journal article
Publication Date:
1992
Published:
USA: National Association of College and Teachers of Agriculture, Urbana, IL
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C06321
James F. Evans Collection, Integrating the higher levels of cognitive learning with the process of agricultural writing is vital. This study investigated the behavior of a professional agricultural writer and how that information was transferred to students through four cognitive levels of learning. The agricultural writing framework is based on the cognitive behaviors of planning, translating, and reviewing as well as the social behaviors of dealing with individuals and organization. Those behaviors were incorporated into the learning levels of cognition: remembering, processing, creating, and evaluating. The investigator recommends a number of specific steps in designing learning objectives, activities, and evaluation for teaching novice agricultural writers. (original)
2 pages., Research summary online via the North American Association for Environmental Education., Author used a three-component data collection frame. Findings suggested that "very little training exists at the college level; almost 80% of schools with communication or journalism programs did not offer any courses described as directly or indirectly about the environment. Nevertheless, almost 80% of surveyed students thought coursework in environmental reporting was somewhat important, important, or very important. Furthermore, of the news article published in campus papers, under 2% covered environmental topics, which the researcher rated as "typically simplistic and local(typically campus) in geographic scale.
Summarizes a presentation by Lowell Treaster, director of public relations at Michigan State College, at the recent AAACE conference, Cornell University, Ithaca, New York.
Committee on Educational Policy in Agriculture, National Academy of Sciences and National Research Council, Washington, D.C.
Format:
Report
Publication Date:
1967-03-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: C27290
Notes:
1 page., Lists schools offering such programs and number of students enrolled in each. Based on a survey conducted during May 1965 by R. E. Geyer, Executive Secretary of the Committee.
"A newspaper mat service now in its third year of use by the Missouri Agricultural Extension Service is believed by the author to be one of the best informational mediums used by the state."
Reports three experiences in which Georgia State College of Agriculture contracted with commercial firms to provide information for paid advertisements and accompanying news releases to newspapers.
13 pages, via online journal, Photography is an important competency of agricultural communications graduates and is a core skill taught in the discipline’s curriculum. The [department] at [university] offers an undergraduate photography course twice yearly in two semester formats: a traditional spring semester where photography principles are taught in the classroom and a 12-day experiential intersession semester that allows for flexibility in how and where the course is taught. Both semesters utilize the same instructor, assignments, and grading rubric. While much agricultural communications research has focused on photography as a needed skill, few studies examine photography teaching methods. The purpose of this study was to compare student performance in an agricultural communications digital photography course taught with an experiential learning approach to a traditional classroom approach during the 2016 and 2017 academic calendar years. Kolb’s (1984) experiential learning theory was used as the theoretical framework for this study. Independent-samples t-tests were conducted to compare students’ cumulative mean assignment scores, individual assignment mean scores, and rubric criteria mean scores within the two instruction formats. The results suggest instruction method has an effect on student performance in agricultural communications digital photography courses. Students in the experiential intersession course had significantly higher mean cumulative assignment scores compared to students in the traditional course. While individual assignment performance was less affected by instruction format, students’ understanding of specific photography skills (rubric criteria), especially composition and clarity was higher when in the experiential intersession format.
3 pages., Via online journal., Student engagement in the classroom is critical for effective learning. To enhance student engagement, several teaching approaches can be used, including a flipped classroom approach and virtual field trips. The flipped classroom approach was used in an undergraduate tropical production systems course in which students viewed lecture materials outside of class, brought their smart devices to class to review materials, searched for new information on the Internet, and participated in small group discussions. In the virtual field trip assignment, each student visited a commercial farm or nursery, interviewed the owner or manager, and gave a presentation to the class about the operation of the enterprise and its sustainable practices.
Brief summary of a talk by C.E. Randall, editor, U.S. Forest Service, at 1931 AAACE convention, Corvallis, Oregon. American Association of Agricultural College Editors.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06117
Notes:
Online from Academic Special Interest Group of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences. 2 pages., Suggestions from the experiences of an agricultural communication faculty member.
Author said the field for home economics extension has become so broad that it is beginning to take rank with agriculture in its diversity of interests. It would be most helpful, she said, if the editors in the various states could associate with them assistant editors, women well trained in both home economics and journalism, who could adequately give popular expression to home demonstration work.
Andrews, Stanley (author), Johnson, Paul (author), Swanson, Harold B. (author), Wilkening, Eugene A. (author), Calkins, William (author), and Meeker, David (author)
Format:
Journal article
Publication Date:
1954-09
Published:
USA: American Association of Agricultural College Editors
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17893
Author comments on changes in terms being used, such as: producers for farmers, units for hog barns, operations for farms, commodities for crops, FFA for Future Farmers, College of Food, Agricultural and Environmental Sciences for College of Agriculture.
Miller, Mason E. (author / CSRS, USDA) and CSRS, USDA
Format:
Conference paper
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01093
Notes:
AgComm Teaching; See ID C01090, In: Marks, J.J. and Cooper, B., eds. Proceedings of the EXCOP Communications workshop; 1982 September 16-17; St. Louis, MO. Columbia, MO : University of Missouri, 1982. p. 11-14
This newsletter series is maintained in the office of the Agricultural Communications Program, University of Illinois, Urbana-Champaign - "International" file section - "OCIAC" file folder., Agricultural Communications Program, University of Illinois., Author identifies five reasons for this interest..
