Hart, Joy L. (author), Esrock, Stuart L. (author), and Leichty, Greg B. (author)
Format:
Book chapter
Publication Date:
2006
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08347
Notes:
Pages 305-315 in Steve May, Case studies in organizational communication: ethical perspectives and practices. Sage Publications, Inc., Thousand Oaks, California. 402 pages.
Ray, Nandita (author) and Vasundhara, D.P. (author)
Format:
Book chapter
Publication Date:
1996
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00560
Notes:
Pages 85-102 in Marilyn Carr, Martha Chen and Renana Jhabvala (eds.) Speaking out: women's economic empowerment in South Asia. Intermediate Technology Publications, London, UK. On behalf of Aga Khan Foundation Canada and United Nations Development Fund for Women. 238 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37009
Notes:
Pages 39-59 in Maria Fonte and Apostolos G. Papadopoulos (eds.), Naming food after places: food relocalisation and knowledge dynamics in rural development. Ashgate Publishing Ltd., Surrey, England. 285 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17073
Notes:
Page 80 in Wilbur Schramm and Daniel Lerner (eds.), Communication and change: the last ten years - and the next. University Press of Hawaii, Honolulu. 372 pages., "Initially, the communication in Comilla was from the top down. It was essential to prime the pumps, so that self-sustaining local action could be generated. The importance of top-down communication should not be underestimated. It was necessary to start the engine of local initiative and action. Once local participation was initiated, open communication in all directions is necessary to strengthen and maintain it."
Role of social media for civic participation, drawing on Swedish volunteer initiatives that emerged in the context of the migration crisis in 2015 as a case study.
6 pages., Online via Directory of Open Access Journals (DOAJ)., Author analyzed case studies of corruption reported in 24/7 "convergent" media and concluded: "As the mainstream media is failing in exposing the enormous corruption in the government, there is a need to use the 'convergence' and 'blogging' to expose the corruption from the people side."
From Printer's Ink, November 2, 1904. Case report of the mail order business developed by Kalamazoo Stove Company, including information about response from readers of farm periodicals in which the product was advertised.
Via online issue. 1 page., Includes link to what is cited as an excellent example of an ag business podcast on the "DuPont Weed Wrecking Crew" web site. Http://www.weedwreckingcrew.com/broadleaf.html, "Broadleaf Weed Report."
Butler, James R.A. (author), Darbas, Toni (author), Addison, Jane (author), Bohensky, Erin L. (author), Carter, Lucy (author), Cosijn, Michaela (author), Maru, Yiheyis T. (author), Stone-Jovicich, Samantha (author), Williams, Liana J. (author), and Rodriguez, Luis C. (author)
Format:
Book chapter
Publication Date:
2017
Published:
International: CSIRO Publishing, Clayton South, Victoria, Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10513
Notes:
217 pages., Pages 109-129 in Heinz Schandl and Lain Walker (eds.), Social science and sustainability. CSIRO Publishing, Clayton South, Victoria,Australia. 2017. 217 pages.
11 pages., Online via journal by open access., Outlined a transdisciplinary research approach to issues of justice and equity in a real-life social conflict concerning the allocation of water for irrigation farming.
Hatfield, Colby R. (author) and Moris, Jon R. (author)
Format:
Conference paper
Publication Date:
1982
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07422
Notes:
INTERPAKS, In: Report of an exploratory Workshop on the Role of Anthropologists and Other Social Scientists in Interdisciplinary Teams Developing Improved Food Production Technology, Los Banos, Laguna, Philippines: International Rice Research Institute, 1982. p. 43-61., Provides a discussion of the role of the social scientist in the development and implementation of the technologies with the Maasai project in Tanzania to give some understanding of the constraints to success. First discusses two interrelated technologies: scientific and managerial. Explores the various roles played by the social scientist in these technologies over the project's lifetime. Discusses the conflicts that arose from these tasks.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00683
Notes:
Pages 38-45 in Sunday Odedele (ed.), Public relations and communication management in Africa. Public Relations for Africa, Lagos, Nigeria. 184 pages. Via online.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17121
Notes:
Pages 271-287 in Gwyn E. Jones and Maurice J. Rolls (eds.), Progress in rural extension and community development, Volume 1, Extension and rural advantage in rural development. John Wiley & Sons, Chichester. 336 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: KerryByrnes2 Document Number: D01239
Notes:
Kerry J. Byrnes Collection, Center for Development Information and Evaluation Agency for International Development, Washington, DC, 121 pages., This report reviews Agency for International Development (AID) experience in implementing farming systems research and extension (FSR/E) projects. Drawing on evaluation reports, case studies were prepared on 12 AIS-funded FSR?E projects implemented between 1975 and 1987: 7 in Africa, 2 in Asia, and 3 in Latin America and the Caribbean.
Austin, Lucinda L. (author / University of North Carolina at Chapel Hill), Schultz, MaryClaire (author / Elon University), and Gaither, Barbara Miller (author / Elon University)
Format:
Book chapter
Publication Date:
2019
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10898
Notes:
See also D10895., Pages 95-103 in Brigitta R. Brunner and Corey A. Hickerson (editors), Cases in public relations: translating ethics into action. Oxford University Press, New York City, New York. 359 pages., Reports on goals of McDonald's to increase transparency with consumers. While their goals are clear, their actions fall short."
Dillon, P.M. (author), Raney, H.G. (author), and Department of Entomology, University of Kentucky, Lexington, KY
Format:
Conference paper
Publication Date:
1990
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06910
Notes:
AGRICOLA IND 91022999, In: Zazueta, Fedro S., ed. Proceedings of the 3rd International Conference on Computers in Agricultural Extension Programs; 1990 January 31 - February 1; Grosvenor Resort Hotel, Disney World Village, Lake Buenavista, FL. Gainesville, FL : Florida Cooperative Extension Service, University of Florida, [1990]. p. 270-275
13 pages, via online journal, Purpose: This study examined knowledge sharing mechanisms in coffee IPs and their effect on actor linkages in four districts of Uganda.
Design/methodology/approach: Thirty one respondents from the public and private sector were interviewed using a qualitative approach. Data were analyzed using the Atlas ti qualitative software version 7.5.18 to generate themes for information sources, types and channels. Social network analysis was used to measure the actor centrality positions and influence in the IP network.
Findings: Results revealed seven main categories of actors in the Coffee IPs who shared information on coffee inputs, agronomic practices, processing and markets through three main channels. Level of cohesion was less than 10% which had negative implications on the knowledge flow, trust and collaboration among the actors. Influential positions were occupied by the processors and farmer leaders in IPs in the southern districts of Luwero and Rakai, while nursery operators were most influential in IPs of the western districts of Ntungamo and Bushenyi. Weak linkages within the social networks indicated that initiatives of the actors were fragmented, as each actor acted as an individual detached from the platform activities limiting inter-actor knowledge sharing.
Practical implications: Innovation intermediaries should focus on integrated systemic and innovative approaches to strengthen actor social linkages for knowledge sharing and better platform performance.
Theoretical implications: Actor positions and relationships in innovation networks are critical tenets for fostering knowledge exchange and performance. In an innovation platform, diverse actors are multiple sources for accessing information within a given social and institutional context.
Originality/value: The study contributes to existing debate and knowledge on institutional change in agricultural innovation systems.
"This teaching case provides an example of adopting e-commerce in the interaction and trading activities between participants in the food sector through a typical agricultural products e-commerce company in China." It can be used to teach graduate/postgraduate students in agricultural business, MBA and executive programmes about the agri-food e-commerce business model.
Madushanka, L.S. (author), Weerasinghe, K.S. (author), Weerakkody, W.J.S.K. (author), and Department of Plantation Management, Faculty of Agriculture and Plantation Management, Wayamba University of Sri Lanka, Makandura, Gonawila (NWP), Sri Lanka
ICT Center, Wayamba University of Sri Lanka, Makandura, Gonawila (NWP), Sri Lanka
Format:
Conference paper
Publication Date:
2017-01-23
Published:
Sri Lanka: Institute of Electrical and Electronics Engineers Inc.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: D08140
Notes:
16th International Conference on Advances in ICT for Emerging Regions, ICTer 2016; Jetwing BlueNegombo; Sri Lanka; 1 September 2016 through 3 September 2016; Category numberCFP1686L-ART; Code 126111. Article number 7829902, pp. 80-86
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07427
Notes:
INTERPAKS, Mimeographed, 1981. Paper prepared for the Development Studies Association Annual Conference, September 10-12, 1981. 9 p., Briefly examines the relation between agricultural extension innovation and social change. Discusses the importance of extension organizations listening to their clients more carefully. Notes the difficulty and complexity of identifying induced change or 'development'. Illustrates the effect social change may have on extension-related development work. Cases include sale of cocoa by New Guinea growers involving kinship systems and changing concept of inheritance and the effect of access to new irrigation systems on social change in two south Indian villages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25825
Notes:
Packet of materials that represent a public education campaign about agriculture in Switzerland. It includes a DVD, "Swiss farmers - keeping the land alive" - 8-page booklet, "Agriculture creates cultures: a portrait of Swiss agriculture" - agriculture-oriented photo cards - directory of farm visit sites - and other materials.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09935
Notes:
NCR-90 Collection, From Document D09933, "Department of agricultural journalism University of Wisconsin-Madison: Faculty and graduate student research, 1993". Pages 4-5.
21 pages, via online journal, How an agricultural organization handles the way the media reports a crisis can have an impact on the public’s perceptions of the organization, and sometimes the industry as a whole. The popularity of social media outlets as a venue for disseminating and gathering information and news makes the use of social media surrounding agricultural crises an important topic to investigate (Glynn, Huge, & Hoffman 2012; Hermida, 2010). A qualitative case study was conducted to investigate the use of social media tools during an agricultural crisis. The participants – communications directors, social media managers, and individuals with a close connection to the crisis under study – reported that social media was a major component of their communication efforts surrounding each crisis. Participants felt social media was very effective in these situations and had a major impact on their communication efforts. Although no participants reported using a structured social media strategy or crisis communication plan, they stated a need for such guidelines in the agricultural industry. From the data analyzed in this study, a model for using social media during a crisis situation, aimed specifically for use by those in the agricultural industry, was developed. This project was funded through the USDA's Beginning Farmers & Ranchers Project.
Momonoki, Tokuhiro (author), Sasaki, Yutaka (author), Ikeda, Hou-ou (author), Kanetani, Yutaka (author), Sasaki, Yasuhiro (author), and Food and Fertilizer Technology Center for the Asian and Pacific Region, Taipei, Taiwan, ROC.
Format:
Report
Publication Date:
2003
Published:
Japan
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 182 Document Number: C37013
Ballard-Reisch, Deborah (author), Clements-Nolle, Kristen (author), Jenkins, Tia (author), Sacks, Teresa (author), Pruitt, Keri (author), and Leathers, Kyle (author)
Format:
Book chapter
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06211
Notes:
Pages 203-219 in Matthew W. Seeger, Timothy L. Sellnow and Robert R. Ulmer (eds), Crisis communication and the public health. Hampton Press Inc., Cresskill, N.J. 287 pages.
Pechrova, Marie (author) and Kolarova, Alena (author)
Format:
Paper
Publication Date:
2012-09-18
Published:
Czech Republic
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00923
Notes:
Paper presented at the 131st EAAE (European Association of Agricultural Economists) seminar, "Innovations for agricultural competitiveness and sustainability of rural areas," Prague, Czech Republic, September 18-19, 2012. 12 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08698
Notes:
Pages 65-75 in Gordon Wilson, Pamela Furniss and Richard Kimbowa (eds.), Environment, development and sustainability: perspectives and cases from around the world. Oxford University Press, Oxford, England. 290 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08345
Notes:
Pages 265-285 in Steve May, Case studies in organizational communication: ethical perspectives and practices. Sage Publications, Inc., Thousand Oaks, California. 402 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17116
Notes:
Pages 189-206 in Gwyn E. Jones and Maurice J. Rolls (eds.), Progress in rural extension and community development, Volume 1, Extension and rural advantage in rural development. John Wiley & Sons, Chichester. 336 pages.
Hecht, Michael L. (author) and Lee, Jeong Kyu (author)
Format:
Book chapter
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01367
Notes:
Pages 161-179 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14181
Notes:
Chapter 5 in Emile G. McAnany (ed.), Communications in the rural Third World: the role of information in development. Praeger, New York, NY. 222 pages.
Describes the weakening of Bruce B. Brewer Company, a major agriculture-oriented advertising agency in Kansas City, Missouri, after it was acquired by Young & Rubicam advertising agency, New York, in mid-1974.
Online from publication via subscription., A new report focuses on internet infrastructures on tribal lands and how tribes can use it to strengthen their sovereignty.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20484
Notes:
Pages 223-237 in Joe Smith (ed.), The Daily Globe: environmenal change, the public and the media. Earthscan Publications Ltd., London, England. 263 pages.
Gurung, Chandra P. (author), Shrestha, Neelima (author), and World Conservation Union (IUCN), International Union for Conservation and Natural Resources.
Format:
Proceedings
Publication Date:
2003-09-07
Published:
Nepal
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: C24937
Notes:
Chapter 20 in Denise Hamu, Elisabeth Auchincloss and Wendy Goldstein (eds.), Communicating protected areas. Presented to the Vth IUCN World Parks Congress, Durban, South Africa, September 8-17, 2003.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29840
Notes:
Pages 15-27 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08060
Notes:
John L. Woods Collection, Communication baseline study and action plans for this air improvement project in Cairo, Egypt. Four documents. Pages not numbered.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23529
Notes:
Posted at: http://www.cddc.vt.edu/knownet/internetinfo-cases.html, KnowNet.org Initiative. 35 pages., Brief summaries (alphabetically, by country) of several dozen projects that address development-related issues and goals through the use of varied information media and methods.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08597
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of a thesis for the master of arts degree, George Washington University Washington, D.C. 92 pages.
Farrelly, Matthew C. (author) and Davis, Kevin C. (author)
Format:
Book chapter
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01366
Notes:
Pages 127-145 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.
Stearns, Stacey (author / University of Connecticut)
Format:
Presentation
Publication Date:
2018-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09901
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 18 pages.
Harsh, Jessica (author), Lamm, Alexa (author), Telg, Ricky (author), and Meyers, Courtney (author)
Format:
Paper abstract
Publication Date:
2018-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D10019
Notes:
Abstract of paper presented at the National Agricultural Communications Symposium, Southern Association of Agricultural Scientists (SAAS) Agricultural Communications Section, Jacksonville, Florida, February 4-5, 2018.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00685
Notes:
Pages 108-114 in Sunday Odedele (ed.), Public relations and communication management in Africa. Public Relations for Africa, Lagos, Nigeria. 184 pages. Via online.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: C24758
Notes:
Retrieved September 27, 2006, Via Poynteronline. 3 pages., Case report about award-winning coverage by the News and Observer of issues related to big swine operations in North Carolina.
Brunner, Brigitta R. (author) and Hickerson, Corey A. (author)
Format:
Book
Publication Date:
2019
Published:
USA: Oxford University Press, New York City, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10895
Notes:
Book contains 35 case studies about this topic, some of them related to food and drink, the food industry, and environmental quality and natural resources.
