Reisner, Ann (author / Assistant Professor of Agriculture, Department of Agriculture, University of Illinois at Urbana-Champaign) and Assistant Professor of Agriculture, Department of Agriculture, University of Illinois at Urbana-Champaign
Format:
Journal article
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04138
Results of a survey among public relations professionals who were members of the Agricultural Relations Council and Cooperative Communicators Association. Proficiencies related to computer skills, human relations, time management, writing, and editing were used most frequently.
Evans, James (author), Karg, Pamela J. (author), Berkland, Melva J. (author), King, David (author), Whiting, Larry (author), and Hood, Nancy (author)
Format:
Report
Publication Date:
1994-05-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: C24762
Notes:
Retrieved September 30, 2006, 2 pages., Report of the Mission Statement Subcommittee established at the Agricultural Communicators Summit in Kansas City, Missouri, Novembr 13, 1993. Headings of the statement: Our Vision, Our Mission and We Value.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: C24761
Notes:
Retrieved September 30, 2006, 2 pages., Summary of a summit meeting to address the future of the agricultural communications profession by identifying the issues, trends and developments associated with it. Took place in Kansas City, Missouri, November 13, 1993.
Discusses the causes of prejudice against advertising schools. Argues that such schools have "come to stay. The critics have emptied their quivers but the school goes merrily on, teaching its students how to study human nature, how to study commodities, how to devise selling plans, how to write effective copy, design attractive displays, etc."