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    1. Research: ag marketers remain devoted to print, events, but are prepping for move to digital

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News releases
    Publication Date:
    2014-07-18
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02920
    Notes:
    Agri Council of American Business Media. 1 page., Report of research by Readex Research among ag marketing professionals from the U.S. and Canada.

    5. First Water: securing supply, celebrating progress, salvaging reputations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2008
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02932
    Notes:
    International Public Relations Association. Article 832. 4 pages., Case study of an award-winning public relations campaign involving water services in Queensland, Australia.

    6. Branding regions and destinations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kurzhals, Frank G. (author)
    Format:
    Article
    Publication Date:
    2007-12
    Published:
    Germany
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02933
    Notes:
    International Public Relations Association. 2 pages., Case report of a public relations campaign for a region in northern Germany.

    7. Naked truth about animal rights

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Guillermo, Kathy (author)
    Format:
    Article
    Publication Date:
    2006-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02934
    Notes:
    International Public Relations Association. 2 pages., Public relations approach used People for the Ethical Treatment of Animals (PETA).

    8. Bird flu crisis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02935
    Notes:
    International Public Relations Association. 3 pages., Case study involving an award-winning campaign for crisis management by a Hungarian food firm. 3 pages.

    9. Global World Hunger Relief Week

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02958
    Notes:
    International Public Relations Organization. 4 pages., Case study of an award-winning campaign by a food company, Yum! Brands,in the category of corporate responsibility.

    10. Komili brings life to ancient Klazomanai

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2005
    Published:
    Turkey
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02959
    Notes:
    International Public Relations Association. Article 112. 4 pages., Case report of an award winning public relations project by Komili Olive Oils. It involved development of an open-air olive oil museum at the Klazomenai archeological site.

    11. 2004 environmental: Saffron

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Case study
    Publication Date:
    2004
    Published:
    Turkey
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02960
    Notes:
    Website of International Public Relations Association. Article 134. 5 pages., Report of an award-winning public relations project in the Environmental category involving redevelopment of a small farming community in southeastern Turkey. Part of it involved encouraging production of saffron rather than cotton (which requires more water).

    12. You say "tomato"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Walsh, Jim (author)
    Format:
    Commentary
    Publication Date:
    2008-02
    Published:
    International: International Public Relations Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02982
    Journal Title:
    Frontline
    Notes:
    Via online. Article ID: 741. 2 pages.

    15. The impact of SMS messages on young people's participation in recycling campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    BUIL, PILAR (author) and ROGER-LOPPACHER, OLGA (author)
    Format:
    Journal article
    Language:
    English/Spanish
    Publication Date:
    2014
    Published:
    Spain
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03227
    Journal Title:
    Communication &Society
    Journal Title Details:
    27 (1): 161-182

    17. Farmers: original breakfast champs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Benkstein, K. (author)
    Format:
    Journal article
    Publication Date:
    2014-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04671
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(9) : 34-35
    Notes:
    Case report of an advertising campaign by Farm Credit Services of America, "Agriculture Works Here."

    18. Cost-effectiveness of a ROPS [rollover protection structures] social marketing campaign

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sorensen, J.A. (author), Jenkins, P. (author), Bayes, B. (author), Clark, S. (author), and May, J.J. (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D05951
    Journal Title:
    Journal of Agricultural Safety and Health
    Journal Title Details:
    16(1) : 31-40

    20. Social networks as marketing channels

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Petrov, Sonja (author), Zubac, Vesna (author), and Milojevic, Miroslav (author)
    Format:
    Journal article
    Publication Date:
    2015-04
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: D06278
    Journal Title:
    Ekonomika
    Journal Title Details:
    61(2) : 153-167
    Notes:
    Accessed August 6, 2015.