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    61. Ag's new look: professor, students bring passion to "I Love Farmers" project

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Otto, Jeannine (author)
    Format:
    Journal article
    Publication Date:
    2009-06-26
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29120
    Journal Title:
    Illinois AgriNews
    Journal Title Details:
    32(16) : B1
    Notes:
    Describes a campaign by agricultural communications students at California Polytechnic University at San Luis Obispo.

    62. Agencies at the mic

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    National Association of Farm Broadcasting, Platte City, Missouri.
    Format:
    Report
    Publication Date:
    2008-11-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28500
    Notes:
    4 pages., Summary of an educational session at the 2008 NAFB convention, Kansas City, Missouri. "Top agency advertising and PR communications professionals share their insights about communications plans and strategies and what can enhance the agency-media relationship, grow business, and best serve clients."

    64. Agri Marketing's product of the year

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2003-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18732
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(9) : i4-i12
    Notes:
    Sponsored section featuring marketing communications for Syngenta's herbicide, Callisto, that was selected as Agri Marketing magazine's 2003 product of the year.

    71. Agricultural issues on the ballot: a case study of the 1009 Ohio Issue 2 campaign

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thompson, Hannah (author) and Rhoades-Buck, Emily (author)
    Format:
    Journal article
    Publication Date:
    2013
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01600
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    97(1) : 66-79

    72. Agriculture creates cultures: a public education program

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Landwirtschaflicher Informationdienst LID, Bern, Switzerland
    Format:
    Case study
    Publication Date:
    2007-05
    Published:
    Switzerland
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25825
    Notes:
    Packet of materials that represent a public education campaign about agriculture in Switzerland. It includes a DVD, "Swiss farmers - keeping the land alive" - 8-page booklet, "Agriculture creates cultures: a portrait of Swiss agriculture" - agriculture-oriented photo cards - directory of farm visit sites - and other materials.

    73. Agriculture's consumer outreach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Smith, P. Gregory (author), Shoultz, Jason (author), Driscoll, Pat (author), Gottsch, Raquel (author), and Tank, Linda (author)
    Format:
    Journal article
    Publication Date:
    2009-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29439
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(8) : 24-25, 27
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=29709, Examples of current efforts by agricultural firms and organizations to educate the consumer about modern agriculture.

    74. Aligning the supply chain to serve a quality meal every time: NAMA's best of show - public relations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Giblin, Robert (author) and Redman-Steen, Laurie (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25888
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 46-47
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45430, Features the award-winning public relations entry for McDonald's, which sponsored a Food Quality Symposium.

    76. America's sacred cow

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Butler, Matilda (author)
    Format:
    Book chapter
    Publication Date:
    2000
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35866
    Notes:
    Pages 309-314 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.

    78. An action plan: customer relations and public education strategy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Woods, John L. (author)
    Format:
    Report
    Publication Date:
    1997-03-11
    Published:
    Egypt
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08053
    Notes:
    John L. Woods Collection, Water-related communications plan as part of the Institutional Development Services for Secondary Cities Project in Egypt. Provided by Chemonics International, Inc., Washington, D. C. and submitted to the U. S. Agency for International Development in Cairo, Egypt. 10 pages,

    80. An annual achievement: a behind-the-scenes look at award-winning projects from the CCA communications contest

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fogarty, Margaret (author)
    Format:
    Journal article
    Publication Date:
    2011-11
    Published:
    USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37197
    Journal Title:
    Communique
    Journal Title Details:
    : 6-8
    Notes:
    3 pages.

    81. An exploration of consumer perceptions of plants and plant characteristics: a qualitative study of Florida plant and garden consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wilson, Kathryn L. (author), Barnes, Carly (author), and Irani, Tracy (author)
    Format:
    Paper
    Publication Date:
    2012-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01531
    Notes:
    Paper presented in the Agricultural Communication Section of the Southern Association of Agricultural Scientists annual meeting in Birmingham, Alabama, February 5-6, 2012. 23 pages.

    84. Apples, oranges and extension methods

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kern, K. Robert (author)
    Format:
    Journal article
    Publication Date:
    1979-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26816
    Journal Title:
    Journal of Extension
    Journal Title Details:
    17 : 6+
    Notes:
    Quantative approach to estimating the impact/productivity of various media for extension communications. Involves using subjective data objectively.

    89. At the root of all flu pandemics is the filth in which confined, stressed pigs and birds incubate disease

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    People for the Ethical Treatment of Animals
    Format:
    News release
    Publication Date:
    2009-06-12
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29170
    Notes:
    1 page., Describes plans of PETA to set up an exhibit on the steps of the Ohio statehouse.

    90. Authentic passion about Colombia

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Molleda, Juan-Carlos (author)
    Format:
    Journal article
    Publication Date:
    2009-04
    Published:
    Colombia: International Public Relations Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29034
    Journal Title:
    Frontline
    Notes:
    Reports on efforts to revamp the image of a sombrero-clad farmer named Juan Valdez who has served as a coffee ambassador to the world since 1959.

    91. Avian influenza (AI): U.S. international efforts

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hoffman, Eric (author / Animal and Plant Health Inspection Service, U.S. Department of Agriculture)
    Format:
    Power Point
    Publication Date:
    2006-02-16
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23749
    Notes:
    Presented at 2006 Agricultural Outlook Forum sponsored by U.S. Department of Agriculture in Arlington, Virginia, February 16-17, 2006. 17 pages.

    96. Battle lines: HSUS works to combine animals, politics and religion into campaign

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Blum, Martha (author)
    Format:
    Journal article
    Publication Date:
    2009-12-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29625
    Journal Title:
    Illinois AgriNews
    Journal Title Details:
    32(39) : A11
    Notes:
    Covering a speech about methods used by the Humane Society of the United States.

    100. Berta Caceres - Goldman Environmental Prize 2015

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    2015
    Published:
    Honduras
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09317
    Notes:
    Online from Goldman Environmental Foundation. 2 pages., "In a country with growing socioeconomic inequality and human rights violations, Berta Caceres (d. 2016) rallied the indigenous Lenca people of Honduras and waged a grassroots campaign that successfully pressured the world's largest dam builder to pull out of the Agua Zarca Dam."