Abbott, Eric A. (author / Iowa State University), John L. Woods (author / University of Illinois), and Abawi, George S. (author / Cornell University)
Format:
Proposal
Publication Date:
1987-04-20
Published:
Jordan
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D09981
Notes:
From files of the Agricultural Communications Program, University of Illinois. Project implemented by the Communication for Technology Transfer in Agriculture (CTTA) Project in cooperation with the National Center for Agricultural Research and Technology Transfer, Highland Agricultural Development Project, and the U.S. Agency for International Development/Jordan.
International: Food and Agriculture Organization (FAO) of the United Nations, Rome, Italy.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 126 Document Number: C18370
Notes:
Burton Swanson Collection, 214 pages, Describes and summarizes FAO's experiences in developing and applying an extension method that is strategically planned, needs-based, participatory and problem-solving oriented. Encourages systematic, interactive and holistic processes for extension planning, field implementation and management. Case studies involve rodent control campaigns (Bangladesh, Malaysia and Thailand), integrated weed management (Malaysia) and maize production by small farmers (Zambia).
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19797
Notes:
Pages 83-92 in Burton E. Swanson, Robert P. Bentz and Andrew J. Sofranko (eds.), Improving agricultural extension: a reference manual. Food and Agriculture Organization of the United Nations, Rome, Italy. 220 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35842
Notes:
Pages 283-285 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36876
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 18 pages., Submitted by N.W. Ayer and Son, Inc., as continuation of a campaign begun in 1940.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36874
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 4 pages., Summarizes spring offensive launched by APA to promote increased use of space in farm publications.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36873
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 31 pages, including transmittal memo from Promotion Committee., APA promotion plans and recommendations prepared by N.W. Ayer & Son, Inc.
Alston, Julian M. (author) and Parks, Joanna C. (author)
Format:
Paper
Publication Date:
2012-02
Published:
Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01159
Notes:
Paper presented at the 56th annual Australian Agricultural and Resource Economics Society Conference, Fremental, Western Australia, February 7-10, 2012. 32 pages.
This editorial is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder., Discusses why multi-media campaigns for corn, vegetables, and fish have not enjoyed success matching that of the widely-cited media campaign which the Philippine Ministry of
Agriculture staged for rice (Masagna 99). Calls for research.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05415
Notes:
; see also B05411, Theodore Hutchcroft Collection, San Jose, Costa Rica: Interamerican Institute of Agricultural Sciences of the OAS, 1968. 125 p. (Miscellaneous Series no. 54)
Assifi, Najib M. (author) and French, James H. (author)
Format:
Guide
Language:
Spanish
Publication Date:
1986-04
Published:
Costa Rica
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 195 Document Number: D08005
Notes:
John L. Woods Collection, Serie Tecnica, Manual Tecnico No. 5. Centro Agronomico Tropical de Investigacion y Ensenanza, Programa de Produccion y Desarrollo Agropecuario Sostenido, Area de Produccion Forestal y Agroforestal, Turrialba, Costa Rica. Ring binder containing guidelines and resources for self-instruction or group instruction. 97 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35835
Notes:
Pages 49-68 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Baharanyi, Ntam (author), Nii, Tackie (author), Pierce, Atheal (author), Woolery, Cecil (author), and The George Washington Carver Agricultural Experimental Station, Tuskegee University, Tuskegee, AL
Format:
Report
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07908
Notes:
search through volume, In: Jacquelyn Deeds and Demetria Ford, eds. Summary of Research in Extension (1992-1993). Mississippi State, MS: Department of Agricultural Education and Experimental Statistics, Mississippi State University, July 1994. p. 4
Baker, Harold R. (author), Forest, Laverne B. (author), and Forest: Professor and Program Development and Evaluation Specialist, University of Wisconsin, Madison, WI; Baker: Professor of Extension, Division of Extension and Community Relations, University of Saskatchewan, Saskatoon, Canada
Format:
Book chapter
Publication Date:
1994
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C07363
Notes:
See C07353 for original, In: Donald J. Blackburn (ed.) Extension Handbook: Processes and Practices, 2nd edition, 1994. Toronto, Canada: Thompson Educational Publishing, Inc. p. 86-99
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: C22259
Notes:
Presented at the conference of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE), San Antonio, Texas, June 1, 2005. 4 pages.
Blitstein, Jonathan L. (author), Evans, W. Douglas (author), and Driscoll, David L. (author)
Format:
Book chapter
Publication Date:
2008
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01362
Notes:
Pages 25-41 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.
Boone, Kristina (author), Melgares, Pat (author), Hill, Steven G. (author), Clark, Terrie (author), and Cable, Ted (author)
Format:
Research report
Publication Date:
2005-05-31
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: C22252
Notes:
Available in CD and paper formats., Presentation at conference of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE), San Antonio, Texas, May 31, 2005. 11 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35867
Notes:
Pages 323-342 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Brightwell, E. (author), Miller, H. (author), and University of kentucky}University of kentucky
Format:
Conference paper
Publication Date:
1996
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 103 Document Number: C08828
Notes:
The 93rd annual meeting of the Southern Association of Agricultural Scientists --Communications Section. Greensboro, North Carolina. February 4-7, 1996; p. 16-18
Brown, Jane D. (author), Waszak, Cynthia S. (author), and Childers, Kim Walsh (author)
Format:
Book chapter
Publication Date:
1989
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19721
Notes:
Pages 85-112 in Charles T. Salmon (ed.), Information campaigns: balancing social values and social change. Sage Publications, Newbury Park, California USA. 306 pages
Buller, David B. (author), Woodall, W. Gill (author), Hall, John R. (author), Borland, Ron (author), Ax, Bryan (author), Brown, Melissa (author), and Hines, Joan Marquardt (author)
Format:
Book chapter
Publication Date:
2000
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35869
Notes:
Pages 357-372 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Author describes the Devil's successful campaign to gain Eve as a customer (through the columns of the Fruit Grower's Appeal), using persistence and attractive offers. Finally, "he hit upon the apple business, and Eve bit." Later, Eve explained why she did it - because she "had seen it in the papers."
Burusphat, Lertlak (author) and Development Support Communication Service, United Nations Development Programme, Bangkok, Thailand.
Format:
Paper
Publication Date:
1975-12
Published:
Thailand
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30303
Notes:
DSCS/RB/311. Presented at the Conference on Family Planning Communication, East-West Communication Institute, East-West Center, Honolulu, Hawaii, December 1-5, 1975. 39 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35866
Notes:
Pages 309-314 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26973
Notes:
Pages 144-162 in Jon Entine (ed.), Let them eat precaution: how politics is undermining the genetic revolution in agriculture, AEI Press, Washington, D.C. 203 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11852
Journal Title Details:
pp. 61-63
Notes:
Presentation at The Sixth Annual Conferences of The American Association of Agricultural College Editors at Knoxville, TN, June 20-22, 1918, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Carnegie, Dale and Associates (author) and Cole, Brent (author)
Format:
Book
Publication Date:
2012
Published:
USA: Simon and Schuster Paperbacks, New York, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10001
Notes:
245 pages., Adapted from an earlier bestseller by Dale Carnegie. Includes a brief agriculture-related example on pages 161-162, with a citation cited on page 241.
Castro, Haroldo (author), Abadia, Robin (author), Quesada, Shannon (author), and World Conservation Union (IUCN), International Union for Conservation and Natural Resources.
Format:
Proceedings
Publication Date:
2003-09-07
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: C24941
Notes:
Chapter 25 in Denise Hamu, Elisabeth Auchincloss and Wendy Goldstein (eds.), Communicating protected areas. Presented to the Vth IUCN World Parks Congress, Durban, South Africa, September 8-17, 2003.
Clift, Elayne (author) and World Health Organization
Format:
Report
Publication Date:
unknown
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28223
Notes:
Published in 2001. Posted online at http://www.who.int/reproductive-health/publications/RHR_01_22/information_education_communication_lessons_from_past.pdf
