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    Start Over Subject Term campaign planning Subject Term communication planning Subject Term communicators Subject Term public relations

    2. Public relations as communication campaign

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Grunig, James E. (author), Dozier, David M. (author), and Grunig, Larissa A. (author)
    Format:
    Book chapter
    Publication Date:
    2000
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35839
    Notes:
    James E. Grunig Collection, Pages 231-248 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.