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    51. A study of the influence of social communication on the marketing of selected products to farm operators and families in Champaign County, Illinois

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Richmond, David (author)
    Format:
    Dissertation
    Publication Date:
    1964
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24106
    Notes:
    Doctoral dissertation, University of Illinois, Urbana-Champaign. 260 pages.

    53. A survey of organic food purchases and related attitudes of food cooperative shoppers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Goldman, Barbara J. (author) and Clancy, Katherine L. (author / Syracuse University, Utica College)
    Format:
    Journal article
    Publication Date:
    1991
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C12017
    Journal Title:
    American Journal of Alternative Agriculture
    Journal Title Details:
    6(2) : 89-96

    55. A willingness-to-purchase comparison of integrated pest management and conventional produce

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Govindasamy, Ramu (author) and Italia, John (author)
    Format:
    Journal/research report
    Publication Date:
    1998-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10297
    Journal Title:
    Agribusiness
    Journal Title Details:
    <14(5): 403-414>

    56. ABC News, Time Magazine Poll

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roper Center at University of Connecticut
    Format:
    Research report
    Publication Date:
    2004-05-30
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22509
    Notes:
    Posted at LexisNexis Roper Accession Number 0453786, Time magazine, T.N.S. Intersearch

    59. ADM identifies six ways food and beverage innovation is evolving in the face of COVID-19

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2020-08-28
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11809
    Notes:
    Online via AgriMarketing Weekly. 2 pages., Brief report of research by ADM among consumers. Findings identify "six behavioral shifts that will create opportunities for food and beverage manufacturers to gain market share in an increasingly uncertain business environment."

    63. Acceptance of GM [genetically modified] food - an experiment in six countries

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Knight, John G. (author), Mather, Damien W. (author), Holdsworth, David K. (author), and Ermen, David F. (author)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25894
    Journal Title:
    Nature Biotechnology
    Journal Title Details:
    25(5) : 507-508

    64. Adapting a 1% or less milk campaign for a Hispanic/Latino population: the adelante con leche semi-descremada 1% experience

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hinkle, Arnell J. (author), Mistry, Ritesh (author), McCarthy, William J. (author), and Yancey, Antronette K. (author)
    Format:
    Abstract
    Publication Date:
    2008-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29528
    Journal Title:
    American Journal of Health Promotion
    Journal Title Details:
    23(2) : 108-111
    Notes:
    Via Ebscohost.com. 2 pages.

    65. Admen try to make juice loving-world swoon for a prune: the fruit, dry and a subject of smirking, goes before public, wrinkles and all

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Larson, Erik (author)
    Format:
    Journal article
    Publication Date:
    1983-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08465
    Journal Title:
    Wall Street Journal
    Journal Title Details:
    1983(February 15) : 1

    68. Advertising and cooperative marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wohlgenant, Michael K. (author)
    Format:
    Discussion paper
    Publication Date:
    1998-08-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10351
    Journal Title Details:
    selected papers session sp-8y: 7 pages
    Notes:
    discussant's comments for American agricultural economics association annual meeting, August 2-5, 1998, Salt Lake City, Utah

    69. Advertising and food, drink and tobacco consumption in the United Kingdom: a dynamic demand system

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Duffy, Martyn (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    UK: Elsevier
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18712
    Journal Title:
    Agricultural Economics
    Journal Title Details:
    28 (1) 51-70
    Notes:
    Agricultural Economics (Amsterdam, Netherlands), This paper tests for the influence of advertising on the inter-product distribution of consumer demand for non-durable goods and services in the UK, 1963–1996. The long-run demand for seven categories of non-durable products is modelled through an advertising-augmented version of the almost ideal demand system (AIDS), which is incorporated into an error-correction model to allow for short-run dynamic adjustments to long-run equilibrium positions. Model estimates confirm that the restrictions of price homogeneity and symmetry appear to be consistent with the data, yield measures of the various types of demand elasticity that are in general plausible, confirm the strong influence of prices on the allocation of consumer expenditure, but find little evidence to support the hypothesis that advertising has the power to effect marked changes in the inter-product pattern of consumer demand in the UK.

    70. Advertising and promotion methods to increase customer sales for u-pick farms

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dahl, Delbert T. (author / Office of Agricultural Communications and Education, University of Illinois, Urbana, IL)
    Format:
    Conference paper
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08292
    Notes:
    Evans, AgComm teaching, In; Proceedings of the 1980 Illinois Strawberry School, March 4, 1980, Mt. Vernon, IL. Urbana, IL : University of Illinois (Cooperative Extension Service Horticulture Series 21) p. 22-27

    71. Advertising and retail promotion of Washington apples in structural latent variable approach to promotion evaluation

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Richards, T.J. (author), Gao, X.M. (author), and Patterson, P.M. (author)
    Format:
    Journal article
    Publication Date:
    1999-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11585
    Journal Title:
    Journal of Agricultural and Applied Economics
    Journal Title Details:
    <31(1): 15-28>

    74. Advertising evaluation : seven concepts and a model

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chang, Hui-Shung (author) and Kinnucan, Henry W. (author)
    Format:
    Conference paper
    Publication Date:
    1993
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07813
    Notes:
    James F. Evans Collection, see C07805 for original, In: Walter J. Armbruster and John E. Lenz, eds. Commodity promotion policy in a global economy: proceedings of a symposium, October 22-23, 1992, Arlington, Virginia. Oak Brook, IL: Farm Foundation, 1993. p. 79-89.

    84. Advertising, structural change, and U.S. non-alcoholic beverage demand

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaiser, Harry M. (author), Kinnucan, Henry W. (author), and Xiao, Hui (author)
    Format:
    Conference paper
    Publication Date:
    unknown
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10310
    Notes:
    Selected paper presented to the American Agricultural Economics Association conference, Salt Lake City, Utah, USA. August 2-5, 1998

    85. After BSE found, consumers still demand beef - cautiously

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2006-02-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23804
    Notes:
    Food Safety Consortium at University of Arkansas via Newswise via Food Safety Network. 2 pages., Kansas State University survey reveals how consumers reacted to discovery of the first case of BSE (mad cow disease) in the U.S. in December 2003.

    87. Ag groups release research measuring consumers' knowledge, perception of gene editing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Research summary
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 136 Document Number: D11432
    Notes:
    2 pages., Online from AgriMarketing Weekly. News release of March 16, 2020., Brief summary of results of a consumer research study measuring market potential for gene-edited food and agriculture products. Research was sponsored by the FMI Foundation, American Seed Trade Association, American Farm Bureau Federation, and Farm Foundation.

    89. Agri Marketing asks... cattle producers about various elements of their buying decisions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Freund, Jack (author), Grover, Preston (author), Penka, Larry (author), Rudder, Milton (author), and Vice president of AzTx Cattle Co., Hereford, TX; Ingalls Feed Yard, Ingalls, KS; Ingalls Feed Yard, Ingalls, KS; General Manager, Colorado Beef, Lamar, CO
    Format:
    Journal article
    Publication Date:
    1990-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 80 Document Number: C04708
    Journal Title:
    Agri Marketing
    Journal Title Details:
    28(10) : 30, 33

    90. Agri-marketers to profit from commercial producer survey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gray, Allan (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28274
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 52
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Author summarizes findings of the 2008 Large Commercial Producer Survey.

    91. Agricultural media study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Harris Interactive Inc. (author)
    Format:
    Survey
    Publication Date:
    2005-08-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C22956
    Notes:
    Prepared for Agri-Council of American Business Media. 17 pages., Summary and complete report of mail survey responses from 2,717 U.S. farmers and ranchers during November 2004 and February 2005. Results are weighted to represent all farmers and ranchers in the U.S. according to targets derived from the 2002 U.S. Census of Agriculture.

    92. Agriculture : generic promotion program for fruits and vegetables

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Report
    Publication Date:
    1991-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06558
    Notes:
    James F. Evans Collection, Washington, D.C. : U.S. General Accounting Office, Resources, Community, and Economic Development Division, 1991. 12 p. (Report to Congressional Requesters GAO/RCED-92-15)

    93. Along the country road

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, William G. (author / General Manager, Indiana Farmers Guide) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1924-06-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24864
    Notes:
    Special Bulletin No. 33, 5 pages., Published address before a Chicago business organization. Emphasizes the development and potentials of rural interests and the role of farm papers in reaching the entire farm market.

    96. Americans love meat: purchases and confidence reach record highs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Shike, Jennifer (author)
    Format:
    Journal article
    Publication Date:
    2021-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12155
    Journal Title:
    Pork
    Notes:
    Online from publication issue. 3 pages., Article summarizes findings of the 16th annual "Power of Meat" survey funded by the Food Industry Association (FMI) and the North American Meat Institute's (Meat Institute) Foundation for Meat and Poultry Research and Education. Focuses on beef, pork, and poultry consumption in the context of the COVID-19 pandemic.