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    281. Profession's pioneers donated oomph to organization

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Barb (author)
    Format:
    Journal article
    Publication Date:
    1994-11
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08218
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (10 suppl) : 16-21
    Notes:
    James F. Evans Collection

    282. Recipes of the best broadcasters : five NAFB members honored for cooking up unique ways to serve industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    AgriMarketing staff (author)
    Format:
    Journal article
    Publication Date:
    1994-03
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07686
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (3) : 36
    Notes:
    James F. Evans Collection

    287. The rural correspondence column of the air : the community program on the Midwest's local radio

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Smethers, J. Steven (author / School of Journalism, Oklahoma State University, Stillwater, OK)
    Format:
    Report
    Publication Date:
    1994
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08032
    Notes:
    James F. Evans Collection, Mimeographed, 1994. 28 p. Paper presented at the Association for Education in Journalism and Mass Communication Convention in Atlanta, GA, August 10-13, 1994., As low-wattage AM stations were established in small Midwestern towns and cities following World War II, broadcasters were confronted with the task of promoting acceptance for radio in areas where the medium's local service potential was largely unproven. Station managers, therefore, often found themselves emulating features found in the local newspaper, since rural publishers had already established an acceptable criterion for community service. The newspaper's "personal journalism" model thus inspired many local radio programming ideas, including the "community program", a feature based on the concept of the rural correspondence column. Broadcasters furnished lengthy blocks of airtime to nearby towns and cities (which otherwise had no access to radio service) to air their own local news and other pertinent information. The community program was thus a "psuedo" station for select remote locales, which enabled originating stations to develop regional audiences and, of course, advertisers. This phenomenon is examined here through a series of oral history interviews conducted with former program hosts and station managers. (original)

    295. Professional practice and organization: environmental broadcasters and their sources

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Linne, Olga (author)
    Format:
    Book chapter
    Publication Date:
    1993
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20211
    Notes:
    Pages 69-80 in Anders Hansen (ed.), The mass media and environmental issues. Leicester University Press, Leicester, London, New York. 238 pages

    297. Low power radio : a new communication method for reaching target audiences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    De Young, Bruce (author / Program Leader, Oregon State University Extension See Grant Program)
    Format:
    Report
    Publication Date:
    1992-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06699
    Notes:
    Corvallis, OR : Oregon State University Extension See Grant Program, 1992. 8 p. (Special Report 890)

    300. 1992 U.S. Agricultural Communicators' Congress (AAEA, NAFB, ACE, CEA, , ARC)

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Report
    Publication Date:
    1992
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06574
    Notes:
    James F. Evans Collection, Washington, D.C. : 1992 U.S. Agricultural Communicators' Congress, 1992. 32 p., A report of the highlights of the 1992 U.S. Agricultural Communicators' Congress; 1992 June 28 - July 1; Washington, D.C.