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    12. An exploration of consumer perceptions of plants and plant characteristics: a qualitative study of Florida plant and garden consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wilson, Kathryn L. (author), Barnes, Carly (author), and Irani, Tracy (author)
    Format:
    Paper
    Publication Date:
    2012-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01531
    Notes:
    Paper presented in the Agricultural Communication Section of the Southern Association of Agricultural Scientists annual meeting in Birmingham, Alabama, February 5-6, 2012. 23 pages.

    13. An exploration of consumer perceptions of plants and plant characteristics: a qualitative study of Florida plant and garden consumers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wilson, Kathryn (author), Barnes, Carly (author), and Irani, Tracy (author)
    Format:
    Journal article
    Publication Date:
    2013
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE)
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02171
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    97(3) : 32-44

    14. Animals in advertising: Love dogs? Love the ad!

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lancendorfer, Karen M. (author / Haworth College of Business), Atkin, JoAnn L. (author / Haworth College of Business), and Reece, Bonnie B. (author / Michigan State University)
    Format:
    Journal article
    Publication Date:
    unknown
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30374
    Journal Title:
    Journal of Business Research
    Journal Title Details:
    61
    Notes:
    2008

    15. Assessing input brand loyalty among U.S. agricultural producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Akridge, Jay T. (author), Martin, Marshall A. (author), and Harbor, Anetra L. (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29433
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    11(1) : 17-37

    16. Authentic passion about Colombia

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Molleda, Juan-Carlos (author)
    Format:
    Journal article
    Publication Date:
    2009-04
    Published:
    Colombia: International Public Relations Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29034
    Journal Title:
    Frontline
    Notes:
    Reports on efforts to revamp the image of a sombrero-clad farmer named Juan Valdez who has served as a coffee ambassador to the world since 1959.