19 pages., Online via UI e-subscription., Authors tested food label and information treatment effects on subjects' willingness-to-pay for organic, "natural," and conventional foods. They found large information effects, including asymmetric cross-market effects for natural and organic foods. Organic premiums increased in response to subjects' seeing the "natural" foods industry's perspective on its products.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: D11670
Notes:
12 pages., Paper presented at the European Association of Agricultural Economists (EAAE) international congress, August 28-September 1, 2017, Parma, Italy., Researchers examined the effectiveness of the communication of the region of origin in print advertising messages for wine bearing a geographic indications (GI) label. Results demonstrated the ability of extrinsic advertising cues (region of origin) to create value. The geographical area exerted a more favorable influence on consumers' purchase intention when it was conveyed in pictorial-textual format.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23312
Notes:
A&A Research, Kalispell, Montana. 1 page., Response to a Wisconsin survey question about the importance agriculture will play in the Wisconsin economy 25 years from now.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10667
Notes:
See Document D10664, the bound workbook that contains this resource. Workbook title: "Surveys made simple." Eugene A. Kroupa Collection., 9 pages., Sample questionnaire used in a workshop involving survey research.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37107
Notes:
See C37105 for original, Pages 113-125 in Alessandro Bonanno, Hans Bakker, Raymond Jussaume, Yoshio Kawamura and Mark Shucksmith (eds.), From community to consumption: new and classical themes in rural sociological research. Research in Rural Sociology and Development, Volume 16. Emerald Group Publishing Ltd., Bingley, U.K. 275 pages.
Ong'ayo, Milcah (author), Njoroge, Janet (author), and Critchley, Will (author)
Format:
Book chapter
Publication Date:
2001
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01201
Notes:
Pages 110-121 in Chris Reij and Ann Waters-Bayer (eds.), Farmer innovation in Africa: a source of inspiration for agricultural development. Earthscan Publications, Ltd., London, England. 362 pages.
