Available online at www.centmapress.org, Results showed that the producers had seen a positive improvement in sales following acquisition of the regional food quality label, although they had not noticed greater interest in their products during campaigns to support awareness of the label.
Drake, Steve (author / American Soybean Association)
Format:
Speech
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 66 Document Number: C02550
Notes:
James F. Evans Collection. Delmar Hatesohl Collection., Speech presented at the Agricultural Communications Conference, University of Missouri, Columbia, March 31, 1983. 5 pages.
