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    132. Visualizing Values: A Content Analysis to Conceptualize Value Congruent Video Messages Used in Agricultural Communications

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    133. What farmers like and dislike about being researched : surveying is a positive experience for many farmers, but some question researchers' methods

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    136. When Brands Go Dark

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    137. Where I come from: exploring regional differences in California consumers’ attitudes and beliefs about fluid milk

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    138. Why use psychographics to research farmers?

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