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    2861. Working smart: increasing the reach of extension programming through media advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lockard, Marsha (author), Petty, Barbara (author), Peutz, Joey (author), Spencer, Marnie (author), Lanting, Rhea (author), and Shaklee, Harriet (author)
    Format:
    Journal article
    Publication Date:
    2010-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C35980
    Journal Title:
    Journal of Extension
    Journal Title Details:
    48(1) : 1TOT2
    Notes:
    Posted at http://www.joe.org, Via online. 4 pages.

    2862. Working with agencies update

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Graham, Ben (author), Young, Jeff (author), Tessmann, Marcy (author), Charpentier, Tina (author), Steever, Sara (author), Jacobsen, Marie (author), and Martin, Diane (author)
    Format:
    Journal article
    Publication Date:
    2018-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09556
    Journal Title:
    Agri Marketing
    Journal Title Details:
    56(4) : 22, 24, 26, 28

    2866. Yale study: fast feeders still on the hook for kids' health: report says McD, BK advertised less, but ad spend to kids increased overall

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Morrison, Maureen (author)
    Format:
    Journal article
    Publication Date:
    2013-11-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02734
    Journal Title:
    Advertising Age
    Notes:
    Via online. 6 pages.

    2867. Yes, that's an ad in Country, but hear me out

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hoffman, Robin (author / Editor, Country)
    Format:
    Editorial
    Publication Date:
    2007-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25979
    Journal Title:
    Country
    Journal Title Details:
    21(4A) : 50
    Notes:
    Editor comments on a new policy of accepting advertising in this magazine.

    2868. You asked me "Why?"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mumm, William M. (author / President, Mumm-Romer-Robbins and Pearson, Inc., Columbus, Ohio) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Speech
    Publication Date:
    1937-10-20
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36858
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Delivered at the annual APA meeting, Chicago, Illinois, October 20, 1937. 7 pages., Advertising agency executive offers suggestions to farm publishers about how to improve their space sales effectiveness.