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2501. Farm radio-TV tips and results

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Glenn, N. (author)
Format:: Archive
Publication Date:: 1953
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09788
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 1. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Miscellaneous Historian's Records, 1941-1960. Folder 12 : 169. Proceddings: National Association Radio Farm Directors

2502. How to get the most from your farm radio and TV

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Brown, B. (author)
Format:: Archive
Publication Date:: 1953
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09789
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 1. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Miscellaneous Historian's Records, 1941-1960. Folder 12 : 175. Proceddings: National Association Radio Farm Directors

2503. How to use radio to advertise to farmers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kunkel, R.S. (author)
Format:: Archive
Publication Date:: 1962-02-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09807
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Past Presidents, 1944-85. Presented at Chicago Area Agricultural Advertising Association. February 5, 1962. 9 p.

2504. How to use radio to advertise to farmers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Harper, Dix (author)
Format:: Archive
Publication Date:: 1962-02-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09808
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Past Presidents, 1944-85. Presented at Chicago Area Agricultural Advertising Association. February 5, 1962. 11 p.

2505. Why farm radio marketing plans fail

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cech, D. (author)
Format:: Archive
Publication Date:: 1962-02-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09809
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Past Presidents, 1944-85. Presented at Chicago Area Agricultural Advertising Association. February 5, 1962. 4 p.

2506. RSVIP: how do you determine what percent of budget goes into broadcast?

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1984-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09830
Journal Title:: Agri Marketing
Journal Title Details:: 22(6) : 56-58
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2507. How broadcasting fits the ag media mix

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1984-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09834
Journal Title:: Agri Marketing
Journal Title Details:: 22(6) : 86
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2508. Broadcast and budgets hold up well in face of soft economy

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1982-06-28
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09835
Journal Title:: Television/Radio Age
Journal Title Details:: XXIX (22) : A30
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2509. New chemical products set pace in farm broadcast ad increases

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1981-06-29
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09836
Journal Title:: Television/Radio Age
Journal Title Details:: June 1981 : A34-A35, A39, A42-A43
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2510. Advertisers seeking more broadcast outlets for peaks

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1978-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09837
Journal Title:: Television/Radio Age
Journal Title Details:: June 1981 : A49-A66
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2511. Healthy farm economy brings broadcast more agri dollars

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1976
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09838
Journal Title:: Television/Radio Age
Journal Title Details:: 1976 : A25-A26, A28-A38
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2512. Prospects for farm broadcast spending in '75 appear mixed

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1975-07-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09839
Journal Title:: Television/Radio Age
Journal Title Details:: July, 1975
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2513. The advertiser: regional nets and research open his options

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1974-07-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09842
Journal Title:: Television/Radio Age
Journal Title Details:: July, 11974
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2514. It's a mutual love affair

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1970-08-17
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09845
Journal Title:: Broadcasting
Journal Title Details:: August, 1970 : 57
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

2515. Thing s far from dry in farm broadcast advertising crop

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Swisshelm, G. (author)
Format:: Journal article
Publication Date:: 1988-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09853
Journal Title:: Television/Radio Age
Journal Title Details:: July, 1988: A19
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Television/Radio Age

2516. TV's poison could be radio's meat; chemical reaction is less severe

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1988-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09854
Journal Title:: Television/Radio Age
Journal Title Details:: July, 1988: A20-A21
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Television/Radio Age

2517. When should you use farm broadcast?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Schmid, D. (author)
Format:: Journal article
Publication Date:: 1988-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09855
Journal Title:: Agri Marketing
Journal Title Details:: 26(6) : 38
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Agricultural Publications, 1985-88, 1993-96

2518. What determines the cost of advertising in farm broadcasting?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kummerow, G. (author)
Format:: Journal article
Publication Date:: 1988-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09856
Journal Title:: Agri Marketing
Journal Title Details:: 26(6) : 38
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Agricultural Publications, 1985-88, 1993-96

2519. How can broadcasters best serve advertisers?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Masterson, J. (author)
Format:: Journal article
Publication Date:: 1988-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09857
Journal Title:: Agri Marketing
Journal Title Details:: 26(6) : 38
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Agricultural Publications, 1985-88, 1993-96

2520. What do you consider when buying farm radio?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Stadlen, D. (author)
Format:: Journal article
Publication Date:: 1988-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09858
Journal Title:: Agri Marketing
Journal Title Details:: 26(6) : 44
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Agricultural Publications, 1985-88, 1993-96

2521. Media directors weigh radio's ingredients

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hartke, D. (author)
Format:: Journal article
Publication Date:: 1996-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09866
Journal Title:: Agri Marketing
Journal Title Details:: 34(3) : 28-30, 32
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Agricultural Publications, 1985-88, 1993-96

2522. How to use radio to advertise to farmers?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Harper, Dix (author)
Format:: Speech
Publication Date:: 1962-02-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09868
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/91. Box No. 1. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Collected speeches (1959 - 1988) By Dix Harper. 11 p.

2523. Speech given by Dix Harper at the 1959 NATRFD Convention

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Harper, Dix (author)
Format:: Speech
Publication Date:: 1959
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09870
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/91. Box No. 1. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Collected speeches (1959 - 1988) By Dix Harper.

2524. Status of farm broadcasting today

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Harper, Dix (author)
Format:: Speech
Publication Date:: 1965
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09872
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/91. Box No. 1. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Collected speeches (1959 - 1988) By Dix Harper. 13 p.

2525. Sounds of NAFB

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Tapes
Publication Date:: unknown
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09968
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/92. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, NAFB Audio and Video Recordings

2526. Sounds of farm radio advertising 1956-1975

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Tapes
Publication Date:: 1975
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09969
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/92. Box No. 4. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, NAFB Audio and Video Recordings

2527. The creative sounds of radio - side A

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Tapes
Publication Date:: 1987-12-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09970
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/92. Box No. 4. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, NAFB Audio and Video Recordings

2528. The creative sounds of radio - side B

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Tapes
Publication Date:: 1987-12-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09971
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/92. Box No. 4. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, NAFB Audio and Video Recordings

2529. Economic analysis of generic milk advertising impacts on markets in New York State

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author), Lenz, John E. (author), and Chung, C. (author)
Format:: Journal article
Publication Date:: 1998
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10020
Journal Title:: Agribusiness
Journal Title Details:: 14(1) : 73-83
Notes:: AGRICOLA IND 90017291

2530. 1996 pricing performance of market advisory services for corn and soybeans

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Good, D.L. (author), Irwin, S.H. (author), and Jackson, T.E. (author)
Format:: Research report
Publication Date:: 1998
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10056
Notes:: AgMAS Project Research Report 1998-01. 37 p.

2531. Dynamic effects of peanut butter advertising on peanut butter demand

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Fletcher, Stanley M. (author) and Deodhar, S.Y. (author)
Format:: Conference paper
Publication Date:: 1998-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10088
Notes:: selected paper, American Agricultural Economics Association Annual Meetings, Salt Lake City, Utah, August 2-5, 1998. 11 p.

2532. Promotion & advertising for Kentucky's direct markets

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Stegelin, Forrest (author), Weckman, R. (author), Hoban, T.J. (author), and Strang, J. (author)
Format:: Paper
Publication Date:: unknown
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10108
Notes:: University of Kentucky College of Agriculture Cooperative Extension Service. 17 p.

2533. Guide to planning the farm retail market 1994

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Toensmeyer, U.C. (author), Cain, J.L. (author), Rouse, R.J. (author), and German, C.L. (author)
Format:: Bulletin
Publication Date:: 1994
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10211
Notes:: Cooperative Bulletin 52, College of Agricultural Sciences, University of Delaware. 70 p.

2534. Direct marketing lambs and wool to the public

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Bell, J.B. (author / Virginia Tech University) and Kazmierczak, T.K. (author / Virginia Tech University)
Format:: Report
Publication Date:: 1991
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10218
Notes:: Publication 448-011, Virginia Cooperative Extension, Virginia Tech University. 39p.

2535. A guide to starting, operating, and selling in farmers markets

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gast, Karen L.B. (author / Kansas State University) and Marr, JC. (author / Kansas State University)
Format:: Guide
Publication Date:: 1991
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10219
Notes:: Cooperative Extension Service, Kansas State University, Manhattan. 7 p.

2536. Marketing to distant places: mail order marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Atkinson, D. (author)
Format:: Journal article
Publication Date:: 1994-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10226
Journal Title:: Small Farm News
Journal Title Details:: Mar/Apr 1994 : 7, 10-11

2537. Auditors criticize management of milk ad campaign

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Associated Press (author)
Format:: Journal article
Publication Date:: 1998-12-18
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10240
Journal Title:: Illinois AgriNews
Journal Title Details:: 22(46) : 37

2538. Evaluation of fluid milk and cheese advertising, 1984-96

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Blaylock, James R. (author / U.S. Department of Agriculture), Blisard, N. (author / U.S. Department of Agriculture), Blayney, D. (author / U.S. Department of Agriculture), Chandran, Ram (author / U.S. Department of Agriculture), and Smallwood, D. (author / U.S. Department of Agriculture)
Format:: Report
Publication Date:: 1997-12
Published:: USA: Economic Research Service, U.S. Department of Agriculture
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10254
Journal Title:: Technical Bulletin Number 1860
Notes:: 35 p.

2539. Beef for dinner: case study

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Beef Industry Council of the National Livestock and Meat Board (author)
Format:: Case study
Publication Date:: 1995-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10255
Notes:: Part of AgComm Case Study Series. Reports on "Beef. It's What's For Dinner" campaign., 58 p.

2540. Advertising campaign for community development

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Paxton, Bill (author)
Format:: Report / Case study
Publication Date:: 1999
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10288
Notes:: html pages, <3p.>

2541. Evaluating the milk advertising dollar

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author), Liu, Donald J. (author), and Pritchett, James G. (author)
Format:: Journal article
Publication Date:: 1997
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10309
Journal Title:: Minnesota Agricultural Economist
Journal Title Details:: <689 : 1-8>

2542. Advertising, structural change, and U.S. non-alcoholic beverage demand

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author), Kinnucan, Henry W. (author), and Xiao, Hui (author)
Format:: Conference paper
Publication Date:: unknown
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10310
Notes:: Selected paper presented to the American Agricultural Economics Association conference, Salt Lake City, Utah, USA. August 2-5, 1998

2543. Estimating coke and Pepsi's price advertising strategies

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Perloff, Jeffrey M. (author), Golan, Amos (author), and Karp, Larry S. (author)
Format:: Research paper
Publication Date:: 1998-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C10348
Journal Title Details:: Working Paper 789 Revised, 53 pages
Notes:: Working Paper, Department of Agricultural and Resource Economics, University of California, Berkeley

2544. Advertising and cooperative marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wohlgenant, Michael K. (author)
Format:: Discussion paper
Publication Date:: 1998-08-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10351
Journal Title Details:: selected papers session sp-8y: 7 pages
Notes:: discussant's comments for American agricultural economics association annual meeting, August 2-5, 1998, Salt Lake City, Utah

2545. The angles of online advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Freundlich, Jackie (author)
Format:: News
Publication Date:: 1999-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10361
Notes:: American Horse Publications City, Utah

2546. Dynamic model of fresh fruit promotion: a household production approach

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, Timothy J. (author)
Format:: Journal article
Publication Date:: 1999-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10365
Journal Title:: American Journal of Agricultural Economics
Journal Title Details:: <81: 195-211>
Notes:: City, Utah

2547. Regulating health claims on food products: the balance between consumer choice and consumer protection

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Unnevehr, Laurian (author), Ward, Michael R. (author), and Hasler, Clare (author)
Format:: Journal article
Publication Date:: 1998
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10384
Journal Title:: Choices
Journal Title Details:: <13(1):26-30>
Notes:: Call No: 630.05ch

2548. Corporate environmentalism and organic agriculture in Australia: the case of Uncle Tobys

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lyons, Kristen (author)
Format:: Journal article
Publication Date:: 1999-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10392
Journal Title:: Rural Sociology
Journal Title Details:: <64(2): 251-265>

2549. Irreversibility in advertising-demand response functions: an application to milk

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author) and Kamp, Philip R. Vande (author)
Format:: Journal article
Publication Date:: 1999-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10395
Journal Title:: American Journal of Agricultural Economics
Journal Title Details:: <81(2): 385-396>

2550. Monsanto ADS censured but safety claims backed

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News release
Publication Date:: 1999-08-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10413
Notes:: Posted on: Agnet, University of Guelph, Ontario, Canada,, Reuters

2551. Seasonality in the consumer response to milk advertising with implications for milk promotion policy

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Forker, Olan D. (author) and Kinnucan, Henry (author)
Format:: Journal article
Publication Date:: 1986-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10427
Journal Title:: American Agricultural Economics Association
Journal Title Details:: <68:562-571>

2552. Dupont rebrands itself as science Co. in new TV Ads

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wee, Heesun (author)
Format:: News release
Publication Date:: 1999-09-21
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 110 Document Number: C10454
Notes:: Posted on Department of Plant Agriculture, University of Guelph, Ontario, Canada., Dow Jones

2553. ADS raise questions about milk and bones

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Murray, Marry (author)
Format:: News
Publication Date:: 1999-09-14
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 110 Document Number: C10460
Journal Title:: FDA Consumer
Notes:: Posted on Department of Plant Agriculture, University of Guelph, Ontario, Canada., The New York Times

2554. Finding your Niche in ag advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Martin, Diane (author)
Format:: Presentation
Publication Date:: 1999-11-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 110 Document Number: C10508
Journal Title Details:: 20 pages
Notes:: Presentation by Diane Martin of Rhea and Kaiser Marketing Communications, Naperville, Illinois, at Agricultural Communicators of Tomorrow Workshop, University of Illinois, Urbana. November 6, 1999.

2555. Checkoff board draws fire over biotech seed ads

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cavanaugh, Jeff (author)
Format:: Newspaper
Publication Date:: 2000-01-14
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10658
Journal Title:: Illinois AgriNews
Journal Title Details:: A3

2556. Beef's behind-the-scenes sales job

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cornett, Steve (author)
Format:: Journal article
Publication Date:: 2000
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10693
Journal Title:: Beef Today
Journal Title Details:: January 2000
Notes:: Posted on Department of Plant Agriculture, University of Guelph, Canada

2557. Generic commodity promotion and product differentiation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Crespi, John M. (author)
Format:: Selected Paper
Publication Date:: 1999-08-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10716
Journal Title Details:: 13 page
Notes:: AgEcon Search: Research in Agricultural Economics, American Agricultural Economics Association Annual Meeting, August 8-11, 1999, Nashville, Tennessee

2558. Profitability of incremental generic promotion expenditure by Australian dairy farmers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Griffith, D.A. (author), Piggott, R.R. (author), and Hill, D.J. (author)
Format:: Working paper
Publication Date:: 1999-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10719
Journal Title:: AgEcon Search: Research in Agricultural Economics
Journal Title Details:: 99 (8): 35 pages
Notes:: University of New England, Graduate School of Agricultural and Resource Economics, Armidale NSW 2351, Australia

2559. Successful farming magazine forms Internet alliance XSAg.com

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2000-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10724
Journal Title:: Successful Farming
Journal Title Details:: <98 (2): 37>

2561. USDA faces squabble over pork ads

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News
Publication Date:: 2000-01-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10766
Journal Title:: Progressive Farmer
Journal Title Details:: 2 pages
Notes:: http://www.progressivefarmer.com

2562. ADA of Illinois pioneers new ways to promote milk

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Newspaper
Publication Date:: 2000-03-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10776
Journal Title Details:: <24 (2): C4>
Notes:: Illinois Agrinews, http://www.agrinews-pubs.com

2563. The five M's of agricultural advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Sorenson, Douglas (author)
Format:: Book
Publication Date:: 1967
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10804
Journal Title Details:: 226 pages
Notes:: Department of Agricultural Journalism, University of Wisconsin, Madison, WI, 1967

2564. International and intercultural communication

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Fischer, Heinz-Dietrich (author) and Merrill, John Calhoun (author)
Format:: Book
Publication Date:: 1976
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10808
Journal Title Details:: 525 pages
Notes:: Hastings House Publishers, New York, 1976

2565. The packer: A century of produce 1893-1993

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Vance Publishing (author)
Format:: Book
Publication Date:: 1993
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10833
Journal Title Details:: 558 page
Notes:: Vance Publishing, Overland Park, Kansas, 1993

2566. Milk, the magazine

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gay, Verne (author)
Format:: Journal article
Publication Date:: 2000-02-20
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10883
Journal Title:: American Demographics
Journal Title Details:: 3 pages

2567. Agricultural advertising on the Internet: Good investment or not?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hogan, Miller (author)
Format:: Conference proceedings
Publication Date:: 2000-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10897
Journal Title Details:: 17 page
Notes:: Presentation by Miller Hogan, Bader Rutter Associates, Broolefield, Wisconsin, at National Agri-marketing Association meeting, Kansas City, Missouri.

2568. Fluid milk and cheese advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Blaylock, James R. (author), Blisard, Noel (author), and Smallwood, David (author)
Format:: Staff paper
Publication Date:: 1996
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10927
Notes:: Food and Consumer Economics Division, Economic Research Service, U.S. Department of Agriculture, Washington DC, 20005-4788.

2569. Exploring with dynamic relationship between advertising and revenues within the pork industry

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hyde, Jeffrey (author) and Foster, Ken (author)
Format:: Conference paper
Publication Date:: 1999-08-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10928
Journal Title Details:: 7 pages
Notes:: American Agricultural Economics Association Annual Meeting, August 8-11, 1999, Nashville, Tennessee

2570. Does branded food product advertising help or hurt farmers?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Zhang, Mingxia (author), Sexton, Richard J. (author), and Alston, Julian M. (author)
Format:: Conference paper
Publication Date:: 1999-08-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10929
Journal Title Details:: 14 pages
Notes:: American Agricultural Economics Association Annual Meeting, August 8-11, 1999, Nashville, Tennessee

2571. Distribution of generic advertising benefits across producers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author) and Chung, Chanjin (author)
Format:: Conference paper
Publication Date:: 1998-08-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10930
Notes:: American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah

2572. Meta-analysis of generic advertising effectiveness

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Henry, Chadelle (author) and Clary, Cynda (author)
Format:: Conference paper
Publication Date:: 1998-08-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10931
Notes:: American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah

2573. Research and advertising decisions in an open economy: the case of Colombian milds coffee

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Goddard, Ellen (author) and Sellen, Daniel (author)
Format:: Journal article
Publication Date:: 1998-08-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10932
Journal Title:: Journal of Food Distribution Research
Journal Title Details:: <28 (2): 14-26>

2574. Advertising, structural change, and u.s. non-alcoholic beverage demand

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author), Kinnucan, Henry W. (author), and Xiao, Hui (author)
Format:: Conference paper
Publication Date:: 1998-08-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10933
Journal Title Details:: 17 pages
Notes:: American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah

2575. On improving econometric analyses of generic advertising impacts

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author) and Toek, William G. (author)
Format:: Working paper
Publication Date:: 1999-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10934
Journal Title Details:: 26 pages
Notes:: Cornell University/Department of Agricultural, Resource and Managerial Economics/Warren Hall/ Ithaca, NY 14853-7801, Working Paper 99-07

2576. A globally flexible model of the effects of generic advertising of beef and pork on u.s. meat demand

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Alston, Julian M. (author), Chalfant, James A. (author), and Piggott, Nicholas E. (author)
Format:: Conference paper
Publication Date:: 1998-08-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10935
Notes:: American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah

2577. Competition between advertised and unadvertised brands

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Blinkley, James K. (author) and Clendenning, Daniel (author)
Format:: Conference paper
Publication Date:: 1998-08-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10936
Notes:: American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah

2578. Building a program for increasing the consumption of milk

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Shaw, Wilfred (author)
Format:: Conference proceedings
Publication Date:: 1941-01-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10989
Journal Title Details:: 3 pages
Notes:: Abstract given at The Milk Marketing Conference held during Farm and Home Week, University of Illinois, January 7, 1941

2579. Meeting filled milk competition by expanding milk markets through dairy promotion and research

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hatfield, Hollis A. (author)
Format:: Conference proceedings
Publication Date:: 1969-01-29
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10990
Journal Title Details:: 3 pages
Notes:: Presented at Dairy Marketing Sessions in the Eleventh Annual Agricultural Industries Forum, University of Illinois, January 29 & 30, 1969

2580. Improving data for rural sociological research : a case study of operationalizing the content analysis of farm magazine ads

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dalecki, Michael G. (author) and Bealer, Robert C. (author)
Format:: Research report
Publication Date:: 1989-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11067
Journal Title Details:: 52 pages
Notes:: University Park, PA : Pennsylvania State University, 1989. A.E. & R.S. no. 205

2581. V: the cultural politics of fur

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Book
Publication Date:: 1998
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11088
Journal Title Details:: 249 pages
Notes:: Includes bibliographical references (p. 235-242) and index., Ithaca, N.Y. : Cornell University Press, 1997.

2582. Pork ads may trigger meat scare

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wrong, Michela (author)
Format:: Newspaper
Publication Date:: 2000-05-30
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11103
Journal Title Details:: <1 pages>
Notes:: Financial Times, London, England, May 30, 2000

2584. Agricultural Web coalition clicks ahead

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News release
Publication Date:: 2000-07-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11159
Journal Title Details:: 1 page
Notes:: AgPRonline. Contact: Irene Hindman, ihindman@bader-rutter.com

2586. Got milk?: the book

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Mauning, Jeff (author)
Format:: Book
Publication Date:: 1999
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11248
Journal Title Details:: 197 pages
Notes:: Prima Publishing, Rocklin, CA.

2587. Agribusiness Internet Advertising Council (AIAC) goes online

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News release
Publication Date:: 2000-10-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: C11385
Journal Title Details:: 1 pages
Notes:: Agribusiness Internet Advertising Council (AIAC)

2588. Activists' anti-dairy ad abuses scientific data in fact, dairy products shown to reduce cancer in many studies

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: National Dairy Council (author)
Format:: News release
Publication Date:: 2000-09-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: C11390
Journal Title Details:: 2 pages
Notes:: Breaking News, National Dairy Council

2589. Consumer use of information: implications for food policy

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Aldrich, Lorna (author)
Format:: Research report
Publication Date:: 1999-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: C11425
Journal Title Details:: 33 pages
Notes:: Food and Rural Economics Division, Economic Research Service, U.S. Department of Agriculture. Agricultural Handbook No. 715

2590. Advertising's influence: the case of dairy products

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Blisard, Noel (author)
Format:: Journal article
Publication Date:: 1998-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11484
Journal Title:: FoodReview
Journal Title Details:: <21(2): 44-46>

2591. Food companies spread nutrition information through advertising and labels

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Mathios, Alan D. (author) and Ippolito, Pauline M. (author)
Format:: Journal article
Publication Date:: 1998-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11485
Journal Title:: FoodReview
Journal Title Details:: <21(2): 38-43>

2592. Evaluating promotion expenditures for agribusiness and food processing firms

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kenkel, Phil (author)
Format:: Research paper
Publication Date:: 1992-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11488
Journal Title Details:: 6 pages
Notes:: OSU Extension Facts F-534, Oklahoma State University, Stillwater, OK

2593. Annotated bibliography of generic commodity promotion research

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ferrers, J.L. (author), Boon, L. (author), Kaiser, H.M. (author), and Forker, O.F. (author)
Format:: Bibliography
Publication Date:: 1996-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11498
Journal Title Details:: 27 pages
Notes:: NICPRE Research Bulletin 96-3, National Institute for Commodity Promotion Research and Evaluation, Cornell University, Ithaca, NY.

2594. France fights "mad cow" fear with ads, hotlines

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Love, Brian (author)
Format:: News wire service
Publication Date:: 2000-11-19
Published:: Norway
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11521
Journal Title Details:: 2 pages
Notes:: Reuters/AP/

2595. Online Ag sales needn't be a twisted 'web' of trouble

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News release
Publication Date:: 2000-12-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11545
Journal Title Details:: 2 pages
Notes:: Ohio State University, Columbus, OH

2596. Broadcast winners highlight successful strategy

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Anderson, Barb Baylor (author)
Format:: Magazine article
Publication Date:: 2000-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11551
Journal Title Details:: <38(10): 10-11)
Notes:: Agri Marketing, November/December 2000 Supplement

2597. Downside of those wholesome ads for milk

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Solomon, Norman (author)
Format:: News
Publication Date:: 1998-11-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11562
Journal Title Details:: 2 pages
Notes:: Fairness and Accuracy in Reporting (FAIR), New York, NY

2598. The influence of advertisers on Australia's rural print media

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Tallentire, Chris (author)
Format:: Paper
Publication Date:: 1999
Published:: Australia
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11578
Journal Title Details:: 66 pages
Notes:: Honours paper, Agribusiness Degree Program, Curtin University of Technology, Bentley, Western Australia, 1999.

2599. Advertising and retail promotion of Washington apples in structural latent variable approach to promotion evaluation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, T.J. (author), Gao, X.M. (author), and Patterson, P.M. (author)
Format:: Journal article
Publication Date:: 1999-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11585
Journal Title:: Journal of Agricultural and Applied Economics
Journal Title Details:: <31(1): 15-28>

2600. Checkoff vote serves as wake up call to other farm, commodity groups

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Organization for Competive Markets (author)
Format:: News release
Publication Date:: 2001-01-17
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11603
Journal Title Details:: 1 pages
Notes:: Organization For competitive Markets statement, www.competitivemarkets.com

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