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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
More, Marna (author)
Format:
Journal article
Publication Date:
1909-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16413
Journal Title:
Agricultural Advertising
Journal Title Details:
21(8) : 749-754
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Soscia, Isabella (author), Girolamo, Simona (author), and Busacca, Bruno (author)
Format:
Journal article
Publication Date:
2010
Published:
Italy
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: D11578
Journal Title:
Journal of Business and Psychology
Journal Title Details:
25(1) : 109-118
Notes:
11 pages., Online via UI e-subscription, Researchers investigated the relative effectiveness of comparative and non-comparative advertising in communicating the differentiating attributes of a brand of pasta among the Italian consumer respondents. Results showed that comparative advertising's effect depends on consumers' perceived differentiation among the brands and consumers' level of involvement with the specific product category.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gould, Brian W. (author), Kaiser, Harry M. (author), Chung, Chanjin (author), Schmit, Todd M. (author), and Dong, Diansheng (author)
Format:
Conference paper
Publication Date:
2000-07-30
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06725
Journal Title Details:
28 pages
Notes:
Selected paper for American Agricultural Economics Association (AAEA) Annual Meeting, Tampa, Florida, USA July 30-August 2, 2000
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Lai, Yen-Chun (author), Huang, Li-Chun (author), and National Taiwan University
National Science Council of Taiwan
Format:
Journal article
Publication Date:
2013-02
Published:
Taiwan: American Society for Horticultural Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 12 Document Number: D10357
Journal Title:
HortTechnology
Journal Title Details:
23(1) : 28-37
Notes:
10 pages., Via online journal., A high percentage of fresh flowers sold are consumed as gifts in many countries, such as Taiwan, Japan, and the United States. As gift consumption is so important for the sales of fresh flowers, consumer behavior in floral gift giving is investigated in this research. This study explored the consumer decision to purchase fresh flowers as a romantic gift for Valentine’s Day based on 1) relationship stage, 2) affection, and 3) satisfaction with the relationship. The statistical results, based on the data of 366 valid questionnaires collected from a self-administered questionnaire survey, showed that the relationship stage of “personality need fulfillment,” the affection of “passion,” and relationship satisfaction significantly influenced the consumer decision of whether to purchase fresh flowers as romantic Valentine’s Day gifts. Consumers were more likely to buy their intimate partners fresh flowers when they perceived their personality need, such as the need of being loved, was fulfilled in the relationship. When strongly passionate about that relationship, they tended to give fresh flowers in conjunction with other gifts. However, when consumers were more satisfied with their romantic relationships, they were less likely to buy their intimate partners fresh flowers. The study results have valuable implications for florists’ business alliances and advertising campaign development for promoting floral gifts efficiently.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Welsh, Robert S. (author)
Format:
Journal article
Publication Date:
1973-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22316
Journal Title:
Journal of Food Distribution Research
Journal Title Details:
4(2) : 92-97
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Fawcett, Walden (author)
Format:
Journal article
Publication Date:
1912-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16804
Journal Title:
Agricultural Advertising
Journal Title Details:
24(4) : 52-55
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Saffer, H. (author) and Chaloupka, F. (author)
Format:
Journal article
Publication Date:
2000
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11640
Journal Title:
Journal of Health Economics
Journal Title Details:
<19(2000): 1117-1137>
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Elder, Ryan S. (author) and Krishna, Aradhna (author)
Format:
Journal Article
Publication Date:
2010-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30234
Journal Title:
Journal of Consumer Research
Journal Title Details:
36(5) : 748-756
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Chang, Hui-Shung (author) and Green, Richard (author)
Format:
Journal article
Publication Date:
1989-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16685
Journal Title:
Canadian Journal of Agricultural Economics
Journal Title Details:
37(3) : 481-494
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Kim, Kwansoo (author) and Roh, Jae-Sun (author)
Format:
Paper
Publication Date:
2003-07
Published:
Korea
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22289
Notes:
Presented at the annual meeting of the American Agricultural Economics Association, Montreal, Canada, July 27-30, 2003. 17 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Herbst, Kenneth C. (author) and Allan, David (author)
Format:
Journal article
Publication Date:
2006
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36493
Journal Title:
International Journal of Advertising
Journal Title Details:
25(2) : 213-222
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Stanton, John L. (author) and Herbst, Kenneth C. (author)
Format:
Journal article
Publication Date:
2006
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11625
Journal Title:
Journal of Promotion Management
Journal Title Details:
12(2) : 119-135
Notes:
18 pages., Online via UI e-subscription, Investigated the extent to which extenuating factors (excluding those produced by the commercial) affected the extent to which an advertisement was both persuasive and eventually engendered persuasion. Results demonstrated that the combined pre-existing market forces had a greater impact on a commercial's ability to persuade than did the message or creativity in the advertisement itself. Foods were among the products involved in this analysis.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Schmuck, Desirée (author), Matthes, Jörg (author), Naderer, Brigitte (author), and Beaufort, Maren (author)
Format:
Journal article
Publication Date:
2017-05-05
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09805
Journal Title:
Environmental Communication
Journal Title Details:
12(3) : 414-429
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Chu, Kyounghee (author), Lee, Doo-Hee (author), and Kim, Ji Yoon (author)
Format:
Book chapter
Publication Date:
2017
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08836
Notes:
Pages 106-134 in Yoon, Sukki and Oh, Sangdo (eds.), Social and environmental issues in advertising. United Kingdom: Routledge, Taylor and Francis Group, London. 169 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Long, Frank E. (author)
Format:
Journal article
Publication Date:
1903-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15230
Journal Title:
Agricultural Advertising
Journal Title Details:
10(7) : 12-16
Notes:
Report of a speech before the Kansas City Advertisers' Club.
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1905-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15410
Journal Title:
Agricultural Advertising
Journal Title Details:
12(2) : 110-113
Notes:
Responses from various U.S. magazines, including Country Life in America.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Warner, Kenneth E. (author)
Format:
unknown
Publication Date:
1989
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21509
Notes:
Pages 73-88 in Mike Moore (ed.), Health risks and the press: perspectives on media coverage of risk assessment and health. The Media Institute, Washington, D.C. in cooperation with the American Medical Association, Chicago, Illinois. 111 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gustafson, Mike (author)
Format:
Journal article
Publication Date:
2015-01
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05834
Journal Title:
Agri Marketing
Journal Title Details:
53(1) : 20-21
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1905-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15465
Journal Title:
Agricultural Advertising
Journal Title Details:
13(4) : 244-245
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Nasreddine, Lara (author), Taktouk, Mandy (author), Dabbous, Massar (author), and Melki, Jad (author)
Format:
Online journal article
Publication Date:
2019-02-19
Published:
Swedish Nutrition Foundation
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10651
Journal Title:
Food and Nutrition Research
Journal Title Details:
63
Notes:
13 pages., via online journal., Exposure to food marketing may influence children’s food preferences and consumption patterns and may increase the risk of childhood obesity. The WHO Office for the Eastern Mediterranean Region (EMR) has recently released a regional nutrient profile model (WHO EMR) for the purpose of regulating the marketing of food and beverages to children. This study aimed at 1) analyzing the frequency and types of food and drink advertisements during children’s viewing time in Lebanon; 2) examining the nutritional content of the advertised food products in reference to the nutrient thresholds specified by the WHO EMR model; and 3) assessing the proportion of food advertisements that included health messages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Keller, Ed (author) and Fay, Brad (author)
Format:
Book
Publication Date:
2012
Published:
USA: Free Press, New York City, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01442
Notes:
286 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Wallace, Louis D. (author)
Format:
Journal article
Publication Date:
1904-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15344
Journal Title:
Agricultural Advertising
Journal Title Details:
11(10) : 21-22
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1948-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09370
Journal Title:
CHATS
Journal Title Details:
December 1948 : 9
Notes:
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1904-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15282
Journal Title:
Agricultural Advertising
Journal Title Details:
11(3) : 43-44
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Editorial
Publication Date:
1905
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15399
Journal Title:
Agricultural Advertising
Journal Title Details:
12(1) : 22-24
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Youngreen, Charles C. (author)
Format:
Speech
Publication Date:
1916
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15142
Notes:
Address included in Kansas State Agricultural College Bulletin, Manhattan, Kansas. Volume 1, Number 2., Address to Kansas State Agricultural College students about various aspects of agricultural journalism.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Pratt, J. (author)
Format:
Journal article
Publication Date:
1980
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 51 Document Number: C00465
Journal Title:
Marketing and Media Decisions
Journal Title Details:
15(4): 86-88
Notes:
AgComm teaching
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Hayden, Victor F. (author / Executive Secretary, Agricultural Publishers Association) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24887
Notes:
Reprinted from Mail Order Advertising, May 1924. 2 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Jack, Walter (author)
Format:
Journal article
Publication Date:
1911-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16632
Journal Title:
Agricultural Advertising
Journal Title Details:
23(3) : 62-64
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1907-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16308
Journal Title:
Agricultural Advertising
Journal Title Details:
18(1) : 27-28
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Reynolds, Chauncey P. (author / Prairie Farmer, Chicago, Illinois)
Format:
Journal article
Publication Date:
1910-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16484
Journal Title:
Agricultural Advertising
Journal Title Details:
22(4) : 532-534
Notes:
Emphasizes potentials of the farm market for sale of automobiles.
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1907-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16313
Journal Title:
Agricultural Advertising
Journal Title Details:
18(2) : 178-179
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Dreier, Thomas (author)
Format:
Journal article
Publication Date:
1908-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16362
Journal Title:
Agricultural Advertising
Journal Title Details:
20(1) : 61
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Haswell, A.E. (author)
Format:
Journal article
Publication Date:
1908-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16334
Journal Title:
Agricultural Advertising
Journal Title Details:
19(2) : 139-140
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Whitmore, Eugene (author) and Agricultural Publishers Association, Chicago, Illinois
Format:
Journal article
Publication Date:
1925-11-28
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36765
Journal Title:
Sales Management
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 7, Sales promotion reprint of a magazine article that describes where farmers buy merchandise.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Baxter, J.M. (author)
Format:
Journal article
Publication Date:
1906-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15917
Journal Title:
Agricultural Advertising
Journal Title Details:
15(2) : 118-119
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
McVey, Hugh (author)
Format:
Journal article
Publication Date:
1915-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16858
Journal Title:
Agricultural Advertising
Journal Title Details:
27(1) : 64-66
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Jay, A. (author)
Format:
Journal article
Publication Date:
1896-09
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15179
Journal Title:
Agricultural Advertising
Journal Title Details:
3(9) : 41-43
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Long, Frank E. (author / President, National Stockman and Farmer)
Format:
Journal article
Publication Date:
1914-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16835
Journal Title:
Agricultural Advertising
Journal Title Details:
26(3) : 66-68
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Special Report
Publication Date:
1979-11-15
Published:
Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08729
Journal Title:
b&t
Journal Title Details:
: 29--58
Notes:
James F. Evans Collection, Special report published in b&t, advertising, marketing and media weekly., Report contains 12 articles by staff and other contributors.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Thain, R.S. (author)
Format:
Journal article
Publication Date:
1908-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16336
Journal Title:
Agricultural Advertising
Journal Title Details:
19(3) : 208-210
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Sorenson, Douglas (author)
Format:
Book
Publication Date:
1967
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10804
Journal Title Details:
226 pages
Notes:
Department of Agricultural Journalism, University of Wisconsin, Madison, WI, 1967
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Watts, Liz (author)
Format:
Journal article
Publication Date:
2003
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22456
Journal Title:
Journalism History
Journal Title Details:
28(4) : 163-171
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Haswell, A.E. (author)
Format:
Journal article
Publication Date:
1903-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15217
Journal Title:
Agricultural Advertising
Journal Title Details:
10(5) : 37-39
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1907-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15815
Journal Title:
Agricultural Advertising
Journal Title Details:
17(2) : 116-125
Notes:
"A symposium on 'Why I employ an advertising agency' by the advertising managers of several good firms." Food, farm equipment and other products represented.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Hubbs, George C. (author)
Format:
Journal article
Publication Date:
1908-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16348
Journal Title:
Agricultural Advertising
Journal Title Details:
19(6) : 496-498
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Harmon, T.D. (author / General Manager, National Stockman and Farmer, Pittsburgh, Pennsylvania)
Format:
Journal article
Publication Date:
1912-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16800
Journal Title:
Agricultural Advertising
Journal Title Details:
24(1) : 59-61
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Anderson, Sherwood (author)
Format:
Journal article
Publication Date:
1904-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15383
Journal Title:
Agricultural Advertising
Journal Title Details:
11(12) : 79-82
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Crespi, John M. (author)
Format:
Journal article
Publication Date:
2003
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06008
Journal Title:
Review of Agricultural Economics
Journal Title Details:
25(2) : 294-315
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1918-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16930
Journal Title:
Agricultural Advertising
Journal Title Details:
31(7) : 27
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Jarosz, Lucy (author) and Qazi, Joan (author)
Format:
Journal article
Publication Date:
2000
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C12811
Journal Title:
Journal of Rural Studies
Journal Title Details:
16(1) : 1-11
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Toplak, Cirila (author)
Format:
Book chapter
Publication Date:
2017
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 6 Document Number: D10203
Notes:
Pages 52-77 in Oliver Vodeb (ed), Food democracy: critical lessons in food communication, design and art. Intellect: Bristol, UK. 553 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Pardee, W.A. (author)
Format:
Journal article
Publication Date:
1904-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15328
Journal Title:
Agricultural Advertising
Journal Title Details:
11(8) : 37
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Putnam, Xeno W. (author)
Format:
Journal article
Publication Date:
1910-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16482
Journal Title:
Agricultural Advertising
Journal Title Details:
22(4) : 506-509
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1979
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05620
Journal Title:
New Agriculture
Journal Title Details:
11(3) : 18-19, 22
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Wilkinson, J.B. (author) and Mason, J. Barry (author)
Format:
journal
Publication Date:
1974-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 20 Document Number: B02232
Journal Title:
Journal of Consumer Affairs
Journal Title Details:
8 (1): 30-36
Notes:
copy in ACDC files
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Logsdon, G. (author)
Format:
Journal article
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 51 Document Number: C00463
Journal Title:
New Farm
Journal Title Details:
4(5): 44-45
Notes:
AgComm teaching
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1911
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16435
Journal Title:
Agricultural Advertising
Journal Title Details:
22(8) : 76-81
Notes:
Cites advertisements of questionable effectiveness, including one with a headline, "Big spring boars" accompanied by a large portrait of a man and his wife.
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1909-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16415
Journal Title:
Agricultural Advertising
Journal Title Details:
21(8) : 783-787
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Presbrey, Frank (author)
Format:
642 pages.
Publication Date:
1929
Published:
USA: Doubleday, Doran and Company, Inc., Garden City, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22470
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Kremer, R.H. (author)
Format:
Archive
Publication Date:
1977
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09751
Notes:
Official Historian's Records 34 : 126
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
O'Brien, K. (author)
Format:
Journal article
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00863
Journal Title:
Agri Marketing
Journal Title Details:
21(1) : 50, 54, 56-57
Notes:
AgComm Teaching
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Fairchild, Gary F. (author), Gunter, Dan L. (author), Lee, Jonq-Ying (author), and University of Florida
Format:
Journal article
Publication Date:
1987
Published:
USA: New York : John Wiley & Sons
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06184
Journal Title:
Agribusiness
Journal Title Details:
3 (2) : 179-188
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Davis, Joe T. (author) and Mather, L.L. (author)
Format:
Journal article
Publication Date:
1979-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22317
Journal Title:
Journal of Food Distribution Research
Journal Title Details:
10(1) : 91-101
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Lewis, Karen E. (author), Grebitus, Carola (author), and Nayga Jr., Rodolfo M. (author)
Format:
Journal article
Language:
English / French
Publication Date:
2016-10-04
Published:
International: John Wiley & Sons Ltd.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08315
Journal Title:
Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie
Journal Title Details:
64 (4): 753-777
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Brown, Mark G. (author)
Format:
Report
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28389
Notes:
Via AgEcon Search. Research Paper 2008-2, Florida Department of Citrus, Gainesville. 9 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Legros, Elisa (author), Han, Yoonju (author), and Park, Jeong Eun (author)
Format:
Journal article
Publication Date:
2024-09-30
Published:
Korea: Korean Marketing Association
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 208 Document Number: D13293
Journal Title:
Asia Marketing Journal
Journal Title Details:
26(3):155-169
Notes:
13 pages, Online Behavioral Advertising (OBA), a recently emerging format of internet advertising, targets users based on their past online behaviors. This study examines the impact of OBA on consumer attitudes and impulse buying behavior, while exploring the moderating influence of privacy concerns, a crucial factor given that OBA relies on personal data collection. To test our conceptual model, we conducted surveys in Korea and France, to further analyze the potential cultural distinctions. Our findings, derived from a series of linear regression models, reveal that OBA significantly affects consumers' impulse buying, with this effect mediated by consumers' attitudes toward OBA. Moreover, consumers' privacy concerns weaken the positive effect of OBA on attitudes. Notably, we observe significant cultural differences, with these effects primarily manifesting in the Korean sample. Our study provides valuable insights for creating effective online advertising strategies that contribute to consumers' purchase funnel, ultimately leading to purchases, while addressing privacy concerns and cultural variations.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Wohlgenant, Michael K. (author), Piggott, Nicholas E. (author), Zhen, Chen (author), and Beach, Robert H. (author)
Format:
Paper
Publication Date:
2007-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26278
Notes:
Presented at the American Agricultural Economics Association annual meeting, Portland, Oregon, July 29-August 1, 2007. 26 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Schroeder, Ted C. (author) and Brester, G.W. (author)
Format:
Journal article
Publication Date:
1995-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16666
Journal Title:
American Journal of Agricultural Economics
Journal Title Details:
77 : 969-979
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Brown, Mark G. (author), Lee, Jonq-Ying (author), Knight, Erika P. (author), and Chung, Rebecca H. (author)
Format:
Paper
Publication Date:
2008-07-27
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28333
Notes:
Presented at the American Agricultural Economics Association annual meeting, Orlando, Florida, July 27-29, 2008. 10 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Hirschman, J.L. (author / Haus und Bauernfreund)
Format:
Journal article
Publication Date:
1904-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15357
Journal Title:
Agricultural Advertising
Journal Title Details:
11(10) : 64, 66
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Davies, Mark A.P. (author) and Wright, Len T. (author)
Format:
Journal article
Publication Date:
1994
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28008
Journal Title:
European Journal of Marketing
Journal Title Details:
28(2) : 57-67
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1904-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15310
Journal Title:
Agricultural Advertising
Journal Title Details:
11(6) : 17-26
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Tallentire, Chris (author)
Format:
Paper
Publication Date:
1999
Published:
Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11578
Journal Title Details:
66 pages
Notes:
Honours paper, Agribusiness Degree Program, Curtin University of Technology, Bentley, Western Australia, 1999.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Duffy, Martyn (author)
Format:
Journal article
Publication Date:
1999
Published:
UK
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36491
Journal Title:
International Journal of Advertising
Journal Title Details:
18(2) : 131-168
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Govindasamy, Ramu (author) and Italia, John (author)
Format:
Report
Publication Date:
1999
Published:
USA: Department of Agricultural, Food and Resource Economics, Cook College, Rutgers University, New Brunswick, New Jersey.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27642
Notes:
New Jersey Agricultural Experiment Station P-02137-2-99. 23 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gale, Albert L. (author / President, Gale and Pietsch, Inc., Chicago) and Agricultural Publishers Association, Chicago, Illinois
Format:
Speech
Publication Date:
1927-09-23
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36782
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 8, 3 pages., Delivered before the National Fire Waste Council, Washington, D.C., September 23, 1927.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Sillaste, G.G. (author)
Format:
Journal article
Publication Date:
2005
Published:
Russia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: C24999
Journal Title:
Russian Education and Society
Journal Title Details:
47(12) : 46-60
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Coonor, John M. (author), Weimer, Scott (author), and Connor: Associate Professor, Department of Agricultural Economics, Purdue University, West Lafayette, IN; Weimer: Kellogg Company
Format:
Journal article
Publication Date:
1986
Published:
USA: New York : John Wiley & Sons
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06182
Journal Title:
Agribusiness
Journal Title Details:
2 (3) : 293-319
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Fawcett, Waldon (author)
Format:
Journal article
Publication Date:
1912-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16799
Journal Title:
Agricultural Advertising
Journal Title Details:
24(1) : 35-38
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Cheong, Yunjae (author) and Kim, Kihan (author)
Format:
Journal article
Publication Date:
2011-02
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00496
Journal Title:
Journal of Applied Communication Research
Journal Title Details:
39(1) : 55-74
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Winston, Anthony (author)
Format:
Book
Publication Date:
1992
Published:
Canada: Garamond Press, Toronto, Canada.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25295
Notes:
243 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Williams, Walter (author)
Format:
Book chapter
Publication Date:
1922
Published:
USA: Kansas State Agricultural College Press, Manhattan, Kansas
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09192
Notes:
Pages 9-10 in Nelson Antrim Crawford (ed), Weavers with words: some verse and prose about newspapers and newspaper folk. Kansas State Agricultural College Press, Manhattan, Kansas. 47 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Anderson, Robynne M. (author)
Format:
Journal article
Publication Date:
2003-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18725
Journal Title:
Agri Marketing
Journal Title Details:
41(5) : 44
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1905
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15401
Journal Title:
Agricultural Advertising
Journal Title Details:
12(1) : 35
Notes:
Example of misjudging a farmer by his use of handwritten inquiries on cheap tablet paper.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Jurafsky, Dan (author)
Format:
Book
Publication Date:
2014
Published:
International: W. W. Norton and Company, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05687
Notes:
246 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gronewold, Aileen (author)
Format:
Journal article
Publication Date:
1999
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: C27219
Journal Title:
Grassroots Editor
Journal Title Details:
40(4) : 1-4
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Jenkins, Virginia Scott (author)
Format:
Book
Publication Date:
1994
Published:
USA: Smithsonian Institution Press, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C12739
Notes:
246 p.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Wenzel, Wayne (author / Farm Industry News)
Format:
Journal article
Publication Date:
2003-03
Published:
USA: American Agricultural Editors' Association, New Prague, Minnesota.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22548
Journal Title:
ByLine
Journal Title Details:
: 1, 8
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Witcher, Barry (author), Craigen, J. Gordon (author), Cuffigan, Dennis (author), and Harvey, Andrew (author)
Format:
Journal article
Publication Date:
1991
Published:
UK
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36475
Journal Title:
International Journal of Advertising
Journal Title Details:
10(1) : 13-33
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Burke, W.H. (author / Editor, The Strawberry)
Format:
Journal article
Publication Date:
1907-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15803
Journal Title:
Agricultural Advertising
Journal Title Details:
16(5) : 510-513
Notes:
Extracts from a lecture delivered before a class in agricultural journalism, Agriculture College, University of Illinois, Urbana, during early 1907. Published here under the headline, "Of interest to writers of advertisements.".
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Purvis, Miller (author)
Format:
Journal article
Publication Date:
1904-09
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15338
Journal Title:
Agricultural Advertising
Journal Title Details:
11(9) : 27-28
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Goodwin, W.R. (author)
Format:
Journal article
Publication Date:
1904-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15303
Journal Title:
Agricultural Advertising
Journal Title Details:
11(5) : 57
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Morrow, Marco (author)
Format:
Journal article
Publication Date:
1901-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15183
Journal Title:
Agricultural Advertising
Journal Title Details:
8(2) : 40-41