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    1. Studying the striving and opposing forces in newspaper journalism: the actantial model of health promotion

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aarva, Pauliina (author) and Tampere, Marja Pakarinen (author)
    Format:
    Journal article
    Publication Date:
    2006
    Published:
    Finland
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36708
    Journal Title:
    Health Promotion International
    Journal Title Details:
    21(2) : 160-168

    7. The power of food labels: marketing environmental impacts and animal welfare on meat labels as gains versus nonlosses and the influence on attitudes and voting intentions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abrams, Katherine M. (author)
    Format:
    Dissertation
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35970
    Notes:
    Presented in partial fulfillment of requirements for the degree of Doctor of Philosophy, University of Florida. 162 pages.

    8. Ignorance is bliss. How parents of preschool children make sense of front-of-package visuals and claims on food

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abrams, Katie M. (author), Evans, Caitlin (author), and Duff, Brittany R.L. (author)
    Format:
    Journal article
    Publication Date:
    2015-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05773
    Journal Title:
    Appetite
    Journal Title Details:
    87(1) : 20-29

    9. I am the country weekly

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adams, Bristow (author)
    Format:
    Book chapter
    Publication Date:
    1922
    Published:
    USA: Kansas State Agricultural College Press, Manhattan, Kansas
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09193
    Notes:
    Page 26 in Nelson Antrim Crawford (ed.), Weavers with words: some verse and prose about newspapers and newspaper folk. Kansas State Agricultural College Press, Manhattan, Kansas. 47 pages.

    10. The Farm Journal's discourse of farm women's femininity

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adams, Jane (author)
    Format:
    Journal article
    Publication Date:
    2004-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25205
    Journal Title:
    Anthropology and Humanism
    Journal Title Details:
    29(1) : 45-62
    Notes:
    Based on content of articles and advertising in issues from 1946 through 1958. Findings reflect changes in the role of farm women.

    12. Research note on equity and ethics in state-promotion of agricultural products

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adelaja, Adesoji O. (author), Brumfield, Robin G. (author), and Cook College, Rutgers University, New Brunswick, NJ
    Format:
    Journal article
    Publication Date:
    1991
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07990
    Journal Title:
    Journal of Agricultural and Environmental Ethics
    Journal Title Details:
    4 (1) : 82-88
    Notes:
    James F. Evans Collection, Many state governments in the United States promote locally-produced farm products. This paper discusses issues related to the ethics and equity of such promotional programs. The paper argues that generic promotion is generally easier to justify in terms of ethics and equity than brand promotion. It also argues that informative and factual brand promotions are easier to justify than deceptive and persuasive brand promotions. Additional equity issues arising when taxpayers finance state-promotional programs are also discusses. (original)

    13. Environmental advantage: marketing the messages

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adler, Tina (author)
    Format:
    Journal article
    Publication Date:
    2002-10
    Published:
    USA: National Institute of Environmental Health Sciences, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19647
    Journal Title:
    Environmental Health Perspectives
    Journal Title Details:
    110(10) : A582-A585

    15. Campaigns that have made a difference

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Advertising Council (author)
    Format:
    Summary
    Publication Date:
    2001-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22542
    Notes:
    Advertising Council online. 5 pages., Describes classic public service advertising campaigns, including the Smokey Bear campaign.

    16. Changing role of media in agrimarketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David (author)
    Format:
    Magazine article
    Publication Date:
    2003-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 126 Document Number: C18473
    Journal Title Details:
    July/August 2003: 6-8
    Notes:
    2 pp.; Argricultural Publications Summit LLC, a supplement of AgriMarketing magazine

    18. How message monies are shifting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David C. (author)
    Format:
    Journal article
    Publication Date:
    2003-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18729
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(8) : 32-33
    Notes:
    Second article in a three-part series about the changing dynamics of agricultural marketing communications.

    26. Agri media works 24/7

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agri Council of American Business Media, New York City, New York.
    Format:
    Report
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: C26312
    Notes:
    2 pages., Report on survey findings about seasonality of farmers' readership of editorial and advertising material in agricultural publications.

    39. "Just once" is all it took : campaign scores with simplicity and "in-your-head" approach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    AgriMarketing staff (author)
    Format:
    Journal article
    Publication Date:
    1994-04
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07689
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (4) : 60-63
    Notes:
    James F. Evans Collection

    41. Building station preference among farm listeners

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois
    Format:
    Presentation
    Publication Date:
    1928-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36786
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 8, 15 pages., Presentation by APA encouraging radio stations to advertise their programs in farm papers.

    42. Fair Play policy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois
    Format:
    Report
    Publication Date:
    1929-10-23
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36809
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, 1 page., A resolution adopted by the APA on this date.

    44. A new Association service: farm paper lineage - first quarter 1934 and 1935

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1935-05-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36849
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 12, Special Bulletin No. 18. 2 pages., Shows comparative lineage for 21 classes of advertising in all farm papers that appear in the National Advertising Records..

    45. Advertising agency constructively criticises farm paper soliciting methods

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1924-04-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24868
    Notes:
    Special Bulletin No. 19. 1 page., "Hammering the other fellow gets no where and sometimes imperils the account."

    46. Advertising editorial ethics

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1987-11-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36895
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 23, Page 7, Minutes of APA membership meeting, San Francisco, California, November 11, 1987., Members note reports from editors about increasing pressure from advertisers to influence editorial material. Suggested that publishers exchange information when this happens.

    49. Agency recognition

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Bulletin
    Publication Date:
    1917-12-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24819
    Journal Title Details:
    : 2-3
    Notes:
    Weekly Bulletin No. 107., "One of the most troublesome features of the advertising business today, especially in the agricultural field, is the ease with which some publishers extend recognition" to advertising agencies. Calls for advertising agencies to handle this themselves, through a general clearinghouse.

    50. Agency relations and the Agricultural Publishers Association

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1934-04-25
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36847
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 12, 4 pages., Discussion copy for a plan to revise the Association's system of agency relations.