9 pages, This study investigates how communication channels to exchange agricultural information were chosen. Specifically, it identifies the communication channels used by farmers in Tanzania and determines the factors influencing the choice of communication channels for exchanging agricultural information. The study employs a meta-analysis review methodology in identifying, evaluating and interpreting studies relevant to the topic of interest. The results indicate that radio, mobile phones, television, fellow farmers, agricultural extension agents and newspapers were the commonly used communication channels for transferring agricultural information. Moreover, the channels’ influence, availability, affordability, communication network coverage, and the resources and facilities needed to use a particular communication channel were found to influence the choice of channels. It is concluded that understanding the audience, the characteristics surrounding messages and choosing appropriate communication channels are important for enhancing access to agricultural information. It is recommended that agricultural information providers should understand the factors surrounding communication channels before disseminating agricultural information
Kiariro, Nzinnyangwa Ezekieli (author) and Department of Agricultural Extension<br>University of the West Indies, St. Augustine<br>Trinidad, West Indies
Format:
Monograph
Publication Date:
1981
Published:
Tanzania
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20366
Tanzania: Sasakawa Centre for Continuing Education in Agriculture, University of Cape Coast, Ghana
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 134 Document Number: C20538
Notes:
Burton Swancon Collection, 81-82 pages from "Professional development of mid-career, front-line agricultural extension staff in Sub-Saharan Africa" Proceedings from a workshop
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37134
Notes:
Pages 74-93 in Duncan McGregor, David Simon and Donald Thompson (eds.), The peri-urban interface: approaches to sustainable natural and human resource use. Earthscan, London, England. 336 pages.
Matovelo, Doris S. (author), Msuya, Jangawe (author), and De Smet, Egbert (author)
Format:
Paper
Publication Date:
2006-05-21
Published:
Tanzania
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: C24476
Notes:
Retrieved July 5, 2006, Conference sponsored by the International Association for Agricultural Information Specialists (IAALD) in Nairobi, Kenya, May 21-26, 2006. Via Livelihoods Connect. 12 pages., Conference theme: "Managing agricultural information for sustainable food security and improved livelihoods in Africa."
