8 pages., Online via UI electronic subscription, Through a questionnaire administered to university students taking food-related courses, researchers found that message framing has an influence on their purchasing intentions related to a food hazard issue. Results further suggested that the effect of framing was related to the respondent's prior knowledge about the issue.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27541
Notes:
Archived April 9, 2008, at http://archives.foodsafety.ksu.edu/fsnet-archives.htm, Daily Yomiuri Online via Food Safety Network. 1 page., Results of research among youths in China, Japan, South Korea and the United States.
