Perez, Cledualdo B., Jr. (author / Dean, College of Agriculture, University of the Philippines at Los Banos), Quebral, Nora C. (author / Chair, Department of Development Communication, UPLB), and Evans, James F. (author / Head, Teaching and Research, Office of Agricultural Communications, University of Illinois)
Format:
Proposal
Publication Date:
1982-01
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10037
Notes:
This report is maintained in records of the Agricultural Communications Program, ACES College, University of Illinois, Urbana > "International" section > "Philippines - UPLB" file., 31 pages., Report of a joint study team charged with assessing the need for advancing education in development communication in Southeast Asia, proposing a multi-nation approach to addressing it, and suggesting a framework for cooperation.
Perez, Cledualdo B., Jr. (author / Dean, College of Agriculture, University of the Philippines at Los Banos), Quebral, Nora C. (author / Chair, Department of Development Communication, UPLB), and Evans, James F. (author / Head, Teaching and Research, Office of Agricultural Communications, University of Illinois)
Format:
Proposal
Publication Date:
1982-01
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10038
Notes:
This report is maintained in records of the Agricultural Communications Program, ACES College, University of Illinois, Urbana > "International" section > "Philippines - UPLB" file. Companion report is ACDC Document D10037., 4 pages., Companion report of a joint study team charged with assessing the need for advancing education in development communication in Southeast Asia, proposing a multi-nation approach to addressing it, and suggesting a framework for cooperation.
Specific identification of the periodical is not provided in this photocopy of the editorial page, nor is the author identified. However, the topic and perspective are relevant to journalism and communications related to agricultural and rural development, internationally., Addresses criticisms of "development communication," as "controlled journalism."
22 pages, via online journal, Past explanations of why rural people respond as they do to external development interventions have emphasized the role of key limiting factors or critical characteristics (wealth, education, land tenure, etc.) which are thought to influence peoples' behavior in predictable ways. Efforts to promote tree planting and soil conservation in eight neighboring villages in the Philippines revealed that variation in participation did not reflect clear patterns based on existing household or village characteristics. Instead, specific responses to interventions reflected a complex, but interpretable interaction between existing socio-economic factors and historic trends or events. Characteristics like the degree of local knowledge, security of land tenure and community cohesion affected peoples' participation, in general, but their specific influence was neither predictable nor consistent between, and even within, individual villages. An appreciation of the specific historic context was often sufficient to explain these variations. The following historic trends and events were found to have important consequences for peoples' participation: migration and settlement history; family and group lineages; history of socio-political organization and conflict; history of physical isolation; labor history; economic–ecological history; environmental history; and past exposure to development agents. The paper concludes with a preliminary checklist of questions intended to assist researchers and development agents to discover relevant and interesting historical information about rural villages.
This article is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder.
Dahl, Delbert T. (author / Head, Office of Agricultural Communications, University of Illinois.) and Read, Hadley (author / Director, Project for Agricultural Communications Education Overseas)
Format:
Report
Publication Date:
1981
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11131
Notes:
14 pages., From the "India - 1981 Trip Report" file in the international collection of the Agricultural Communications Program, University of Illinois., This report is in two parts. The first part deals with observations and potential accomplishments from consultations in the Philippines, Indonesia, Thailand, and Egypt. The second part, "There's a need and people know it,"focuses on needs and opportunities. A final section provides "observations from a novice international traveler to future novices."
Perez, Cledualdo B., Jr. (author / Dean, College of Agriculture, University of the Philippines at Los Banos), Quebral, Nora C. (author / Chair, Department of Development Communication, UPLB), and Evans, James F. (author / Head, Teaching and Research, Office of Agricultural Communications, University of Illinois)
Format:
Proposal
Publication Date:
1982-01
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10039
Notes:
This report is maintained in records of the Agricultural Communications Program, ACES College, University of Illinois, Urbana > "International" section > "Philippines - UPLB" file. Companion report are ACDC Documents D10037 and D10038, 3 pages., Companion report of a joint study team charged with assessing the need for advancing education in development communication in Southeast Asia, proposing a multi-nation approach to addressing it, and suggesting a framework and procedure for cooperation.
This article is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder., "...for all their seeming importance, these continuous outpourings of government and foreign aid and the steady diffusion of developmental projects and innovations are only pallatives. Thus, the wheel of agricultural development must reel off with a farmer-oriented concept of development which gives prominent role to farmers' participation in programs which are supposedly designed for their upliftment. ... "How can farmers be mobilized to participate in their own development? Simply by the abolition of 'transmission mentality' in communication and its replacement with a more liberating type of communication that would contain more dialogue..."
