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    42. Ideological influences on environmental attitudes of gatekeepers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Niazi, Tarique (author)
    Format:
    Research report
    Publication Date:
    1993
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09937
    Notes:
    NCR-90 Collection, From Document D09933, "Department of agricultural journalism University of Wisconsin-Madison: Faculty and graduate student research, 1993". Page 8.

    44. Evaluating determinants of climate-change perception among farming communities in district Mardan, Khyber Pakhtunkhwa-Pakistan

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Raza, Muhammad Afnan (author) and Ullah, Sana (author)
    Format:
    Journal article
    Publication Date:
    2022-08-30
    Published:
    Pakistan: Directorate of Agricultural Information Lahore
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12856
    Journal Title:
    Journal of Agricultural Research
    Journal Title Details:
    Vol. 60, N.3
    Notes:
    10 pages, This research endeavor, conducted in year 2019-20, explores farmers’ perception regarding climate change and the impacts of socioeconomic indicators affecting these perceptions in district Mardan, KP-Pakistan. For this purpose, total of 140 sampled respondents, seventy from each village were selected for primary data collection. Ordered probit model was used to quantify the determinants of climate change perception. Demographic characteristics revealed that average age of the respondents was 44.42 years, with average schooling, household size, farming experience and farm size of 7.73 years, about 9.96 members, 27.90 years and 3.1 acres, respectively. The study findings indicated that age, education, household size, farming experience, total income and nature of land significantly (p &lt; 0.05) affect farmers’ perception of climate change specifying that younger farmers perceive climate change impacts more as compared to older farmers, while experienced were more likely to perceive than inexperienced. Educated farmers perceived changes in climate more than less educated or uneducated. Small holders perceived more than big landlords, rain-fed farm holders perceived more than irrigated farm holders, high income farmers perceived more than low income farmers, owners perceived more than owner-cum tenants and tenants and small families perceived more than big families. The study recommended climate change awareness programs through government and nongovernment organizations, i.e. education programs, farmer field schools (FFS), agricultural extension agencies to bridge the farmer- research gap, government role in realistic land reforms, establishment of farm services centers (FSCs), climate information centers and diversify farm income opportunities.

    45. An analysis of comparative effectiveness of public and private extension services regarding potato production in district Gujranwala

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Riaz, Imran (author), Ashraf, Ijaz (author), Mahmood Ch, Khalid (author), Muhammad Usman (author), Usman, Sohaib (author), and Ejaz, Raza (author)
    Format:
    Journal article
    Publication Date:
    2022-03-24
    Published:
    Pakistan: Directorate of Agricultural Information Lahore
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12854
    Journal Title:
    Journal of Agricultural Research
    Journal Title Details:
    Vol. 60, N.4
    Notes:
    5 pages, The current research was planned and conducted at Institute of Agricultural Extension, Education and Rural Development, University of Agriculture, Faisalabad, Pakistan during the year 2019-20 and restricted to district Gujranwala with respect to potato crop. The main objective of this study was to compare the extension services provided by the public and private sector along with different teaching methodologies adopted by them. However, 36 respondents from each tehsil of district Gujranwala were selected through convenient sampling technique. Thereby, getting a sample size of 144 for the purpose of data collection for which interviews were conducted. Data were analyzed through SPSS. Results were explained through weighted score and mean values of all variables. According to results it was found that both sectors were giving useful knowledge to farmers with different teaching methods. It was also concluded that farmers had desire to take information from public sector but they have to go to private sector for products. Furthermore, it was also concluded that performance of public sector was better than private sector.

    47. Evaluation of information seeking behavior of farmers in Punjab

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Riaz, Saqib (author), Shah, Babar Hussain (author), and Iqbal, Muhammad Kamran (author)
    Format:
    Journal article
    Publication Date:
    2022-04-27
    Published:
    Pakistan: Directorate of Agricultural Information Lahore
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12686
    Journal Title:
    Journal of Agricultural Research
    Journal Title Details:
    Vol. 60, N. 2
    Notes:
    5 pages, Information plays important role in agriculture development. This study investigated the nature and extent of available agricultural information sources and information seeking patterns of farmers in Punjab Pakistan. To conduct this study, survey method was used and the population of the study was the farmers of Punjab, the largest province of Pakistan. The sample of 60 farmers was selected during the year 2020 by using convenient sampling technique. Furthermore, these farmers were selected from Attock, Kasur and Bahawalnagar to ensure the representation from northern, central, and southern parts of the province of Punjab. The responses of the framers were collected in the form of questionnaire and researcher used adopted descriptive statistics. Results revealed that majority 41 percent of farmers seek information to enhance their agricultural knowledge. It was found that comparatively interpersonal channels were mostly preferred with the 56 percent whereas mass media occupied second position with 42 percent. It was also found that numerous types of information sources such as interpersonal sources, mass media and new media were available to disseminate information related to farmers’ needs. It was also revealed that among information needs, market and weather forecast trends were on top priority ranked 1st and 2nd respectively.

    48. Exploring usage of smartphone among farmers of district bahawalnagar for agricultural extension information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Riaz, Saqib (author), Iqbal, Ashraf (author), and Husain, Basharat (author)
    Format:
    journal article
    Publication Date:
    2022-09-02
    Published:
    Pakistan: Directorate of Agricultural Information Lahore
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12678
    Journal Title:
    Journal of Agricultural Research
    Journal Title Details:
    Vol. 60, N. 3
    Notes:
    5 pages, The current study also focuses and analyses the farmers’ inclination and their usage of smart phone for agricultural extension. This research is based on survey research method in which a closed-ended questionnaire was developed after the review of relevant literature. Furthermore, purposive and convenient sampling techniques were used to collect the data from the respondents who are farmers in Punjab. The study was conducted during the year 2020 in the selected district of Bahawalnagar. Overall results elaborate that age and education were among the factors that accounted for familiarity with apps. However, 42.9 percent of the respondents with the age 30 to 40 were somehow familiar with Agri-apps and 17.3 percent of respondents with twelve years of schooling were familiar with the apps usage. Likewise, 37 respondents in age bracket of 20 to 30 were of the view that usage of apps have resulted in increased agricultural production. It was concluded that age and education of the respondents had significant impact on the usage and familiarity of the apps available on smart phones.

    49. Farmers' Perception Analysis about the Use of Information and Communication Technologies (ICT) in Agriculture Extension services of Khyber Pakhtunkhwa

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Salam, Abdus (author) and Khan, Muhammad Zafarullah (author)
    Format:
    Journal article
    Publication Date:
    2020-07-25
    Published:
    Pakistan: Smith and Franklin Publishers
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12381
    Journal Title:
    Sarhad Journal of Agriculture
    Journal Title Details:
    Vol. 36 Issue 3
    Notes:
    7 pages., Agricultural extension as a mean of dissemination of agricultural latest technologies to the farming communities and motivating them for its adoption can be achieved through better use of communication among relevant stakeholders. The existing extension and communication strategies used in Khyber Pakhtunkhwa province have many limitations. The present study was thus conducted to compare and analyze the farmers’ perceptions regarding use of information and communication technologies (ICT) in agriculture extension at three selected districts of Khyber Pakhtunkhwa. Based on the multi-stage sampling technique, population for the current study, 3 zones from 5 were purposively selected on the basis of their different agricultural condition. Selection of sample size was made using Yamane formula. The number of respondents as per formula was confined to 188 respondents in district Mansehra, 153 respondents in district Swabi and 59 respondents from district Karak, where data were collected randomly. Five point Likert scale was used to record responses of the respondents. The results of the study clearly showed that majority of the farmers in the study area were literate (73%) and comparatively was greater in district Mansehra (77%), while least in district Swabi (64%) using ICT for agricultural purposes and observed a significant correlation between the literacy and ICT i.e. 0.77. The results also showed that 39% respondents from District Mansehra, and 33% from district Swabi were fulltime farmers, used ICT. The results also showed that regarding the effectiveness of ICT tools in crop production, printed material; TV and Mobile Phone were used in districts Mansehra, Karak and Swabi respectively. Similarly, it was also inferred that ICT is very effective tool for communication between farmers and with extension workers. Hence, ICT is the most effective and useful tool for the improvement of the overall extension delivery system, so agriculture extension department may establish a formal structure to initiate free SMS and voice message service in the easiest and understandable languages for increasing overall coverage of the extension delivery.

    50. Management of fertiliser research in Pakistan and suggestions for improvement

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Saleem, M. Tahir (author), Bertilsson, G.O.B. (author), Arnott, G.W. (author), and National Fertilizer Development Centre, Planning and Development Division
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    Pakistan: Elsevier
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Box 170 Document Number: D07766
    Journal Title:
    Agricultural Administration
    Journal Title Details:
    8 (2): 147-158