5pgs, Millions of Maine’s fiber dollars is going to a mix of government entities, regional internet service providers, and large, out-of-state companies. Some worry these national companies have not worked well with communities in the past. Others say the investments should be evaluated on what they deliver, not who gets the money.
13 pages, Encouraging farmers to increase the use of organic fertilizer will be conducive to promoting the green transformation of farmers’ production and realize sustainable agricultural development. As a long-term investment, the accuracy of farmers’ access to organic fertilizer information and the supporting role of credit are important factors that affect their organic fertilizer application decisions. However, the existence of information asymmetry in the organic fertilizer market and the credit constraints in the financial market, which restricts the enthusiasm of farmers to apply organic fertilizer. In recent years, the rapid development of the Internet in China’s rural areas has effectively alleviated the degree of information asymmetry in rural areas, and improved farmers’ access to credit, which provides a new opportunity for farmers to increase the application rate of organic fertilizer. This study takes 1030 apple growers in the main apple production areas of China as the research object, and employs Tobit model, IV-Tobit model and mediation effect model to explore the impact of internet use on farmers’ organic fertilizer investment. The results show that internet use can promote farmers’ organic fertilizer investment. After addressing the endogeneity issue and the robustness test, the conclusion is still robust. Heterogeneity analysis shows that internet use has a more significant impact on organic fertilizer investment in the older generation and the large-scale group of farmers. The mechanism analysis shows that internet use affects farmers’ organic fertilizer investment through improving access to credit. Therefore, it is necessary to continuously improve the construction of rural digital infrastructure, accelerate the development of the Internet in rural areas, and actively guide financial resources to agriculture, so as to effectively promote the green transformation of agricultural production.
21 pages, Social media and the internet have impacted how companies and organizations advertise to consumers. Digital advertising has created the opportunity to engage with consumers, target specific groups, and capture metrics of use to help build effective advertising strategies. The floral industry is a large sector within the agricultural arena, which is primed to engage with young consumers. This research examined the effectiveness of utilizing static and animated social media advertisements to increase consumers’ intention to purchase floral products. Using an online survey and an experimental design, this study examined 8,488 respondents’ intention to purchase floral products after viewing static and animated social media advertisements. This study identified respondents’ attitudes, social norms, age, and internet use to be significant predictors in their intent to purchase floral products. Recommendations from a theoretical and applied perspective are discussed within relation to the study’s findings to advance strategic advertising in the floral industry.
34 pages, This paper uses data on broadband connections and the production and sales of agricultural products to empirically estimate the impact of improved connectivity on U.S. farming outcomes. The Federal Communications Commission has detailed data on broadband subscriptions from its semi-annual Form 477 collection. The USDA's National Agricultural Statistics Service (NASS) releases a complete census of agriculture every five years to measure agricultural activity. By pairing periodic releases of the Form 477 data collection with information on farm production expenses and crop yields from corresponding releases of the Census of Agriculture, the analysis directly evaluates the benefit of rural broadband development on the U.S. farming industry. Overall, I find evidence of crop yield improvements from increased Internet penetration rates at thresholds of 25 Megabits-per-second download and 3 Megabits-per-second upload speeds. Among the findings, doubling the number of 25+/3+ connections per 1000 households is associated with a 3.79% increase in corn yields, as measured in bushels per acre. I also find some evidence of cost savings at thresholds of 10 Megabits-per-second download and 0.768 Megabits-per-second upload speeds. Doubling the number of 10+/0.768+ connections per 1000 households is associated with a 2.41% decrease in operating expenses per farm operation. The paper also provides an introductory look at changes in the composition and speed thresholds of connectivity available for selected field crops over time.
Installing fiber-optic internet in sparsely populated places like western Kansas is extremely expensive, even with government subsidies. But some smaller, local broadband providers are finding ways to make it work where the big national companies have not.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12621
Journal Title Details:
Online
Notes:
3 pgs, A new mapping tool shows where households have taken advantage of a federal stimulus program that defrays some of the cost of broadband for lower-income Americans.The tool, which was created through a partnership between Rural LISC and the nonpartisan nonprofit Heartland Forward, was designed to help target families that may qualify for the Affordable Connectivity Program (ACP) but who aren’t participating.
18 pages, Information plays a vital role in agricultural production, it is believed to be the foundation for improved agriculture. To improve agriculture, access and use of information is required. This study investigated the access to and use of library and internet by agricultural extension workers and academics as information source. Shannon and Weaver model theory was used to underpin the study. Purposive sampling was used to select three local municipalities within King Cetshwayo District of KwaZulu-Natal Province in South Africa. Quantitative technique was adopted with self-administered structured questionnaire. Convenience sampling technique was adopted to select 60 extension workers in three offices of the department of agriculture located in Eshowe, Melmoth and Ngwelezane and 9 academics from department of agriculture, University of Zululand, making the total number of the study participants sixty-nine (69). Statistical package for social sciences (SPSS) software was used to analyse data collected. Findings revealed that internet facilities are not adequate in agricultural department offices located in the rural areas, thereby, led to minimal use of internet.; Academics regular access to internet led to regular use of internet. Also, Academics had high access to library but low use of library. Most extension workers do not have access to library, thereby, they hardly use library for information source. The study recommends that effort should be made to train, especially the old extension workers on the use of internet for agricultural information source. Use of library should be encouraged among academics and extension workers.
19pgs, New communication methods and technology continue to emerge and evolve – as do societal trends – making it paramount that Extension professionals stay abreast with the preferred communication channels of potential clientele. By being aware of clients’ preferred communication channels, Extension professionals can increase the number of participants who benefit from their work while also improving the quality of the message being delivered. The present study examined the preferred communication channels of potential Extension clientele specifically when gathering information regarding their community. Specifically, a non-probability opt-in sampling procedure was employed whereby respondent (N = 3,347) communication channel preferences were analyzed from an audience segmentation and uses and gratifications perspective. Overall, the results indicated the most effective channels through which to reach potential Extension clientele under 50 years of age is through the internet and social media, while word of mouth and newspaper are preferred channels for those 50 and over. However, the results of the study indicate there are a variety of potential communication channels with varying degrees of preference among different audiences. Using study results as a starting point to inform communication channel strategy may help to Extension professionals ensure the correct message is provided to the correct audience via the correct channel.
Online from publication via subscription., A new report focuses on internet infrastructures on tribal lands and how tribes can use it to strengthen their sovereignty.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11768
Notes:
Report from Agri-Pulse received online via AgriMarketing Weekly. 6 pages., Report of a letter to Capitol Hill and the White House from a new American Connection Project Broadband Coalition calling for a "robust federal investment in broadband internet connectivity." Letter (attached) signed by 40 ag, tech, and healthcare groups.
17pgs, In this article, we evaluate the rate of return to government efforts to promote broadband. Specifically, we estimate the impact of USDA's broadband loan and grant programs on the average payroll per worker using zip code level data from the Zip Code Business Patterns for the period from 1997 to 2007. Our results indicate that two of the smaller broadband programs (the Pilot loan program and the broadband grants program) likely had no effect on local payroll per workers. On the other hand, the largest program in terms of funding and coverage (the current broadband loan program) likely had a positive impact. Our estimate implies that a $1 per capita increase in a particular zip code's one-time receipt of the current program broadband loan results in a $0.92 increase in payroll per worker annually. Our calculated point estimates of the benefit: cost ratios for this broadband program range from 1.98 to 2.99, depending on assumptions about the time frame over which benefits accrue. However, the confidence intervals are wide enough to include the possibility that the costs outweigh the benefits.
18 pgs, Access to information and resources via the Internet is an increasingly vital dimension of contemporary life. However, there can be several impediments to optimal Internet utilization in the form of access, skills, and motivation. Even when access is available, several digital inequalities arise as citizens often lack the skills and motivations to pursue those vital uses through the Internet to the best of their advantage. Digital inequalities in the hills of the Appalachian area of Ohio are often manifested in terms of social, cultural and geographic divides. Not only do the hills block wireless signals and make cables expensive to install, but regional poverty also drives away telecom investment. We conducted a survey of Appalachian Ohio to explore digital inequity issues and the determinants of online participation for things that matter. Through a number of analyses, we explore how Internet access and digital skills impact online contribution to the community in terms of services and resources considered to be basic social needs: health, employment, education, and social media. These social needs, what we have called Vital Internet Use (VIU) can determine citizens’ political and civic participation, societal contribution, and overall benefit to their communities. Centered on the concepts of digital access, Internet skills, and benefit outcomes, we extend knowledge in this domain and propose a comprehensive framework of VIU.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11769
Notes:
Online from BroadbandNow, a registered trademark of Centerfield BBN LLC. 3 pages., Whereas the FCC reports that broadband is unavailable to 21.3 million Americans, BroadbandNow Research analyzed FCC Form 477 data and estimated that 42 million Americans do not have the ability to purchase broadband internet. This is an additional 6.5 percent of Americans beyond FCC estimates.
National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.
20 pages., Via online from the University of Illinois website., Authors' review provided an overview of the data sources, computational methods, and applications of text data in the food industry. Applications of text data analysis were illustrated with respect to food safety and food fraud surveillance, dietary pattern characterization, consumer-opinion mining, new-product development, food knowledge discovery, food supply-chain management, and online food systems.
Online from the New Yorker., Fibre-optic cables strung above a home in Jackson County, Kentucky, one of the poorest countries in the country. High-speed broadband has been used to bring internet-based jobs to the region.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11097
Notes:
Online from ACES News, University of Illinois. 2 pages., Findings of a survey among farmers in Wisconsin suggested that respondents were open to receiving agricultural health and safety information from any source. Preferred methods of delivery: magazines and newspapers, face-to-face communication. Least preferred: social media, the internet and phone support lines.
Loizzo, Jaime (author), Harner, Mary J. (author), Weitzenkamp, Deborah J. (author), Kent, Kevin (author), and University of Florida
University of Nebraska- Kearney
University of Nebraska- Lincoln
Format:
Online journal article
Publication Date:
2019-11
Published:
United States: New Prairie Press
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11061
13 pages, via online journal, While institutions of higher education work to engage PK-12 youth in STEM (science, technology, engineering, and mathematics) concepts and careers via in-person programming, PK-12 teachers and students face many logistical and access constraints for physically traveling to sites off of school grounds during the school day. Throughout the years, electronic field trips (EFTs) have offered a digital way for schools to engage in meaningful ways with museums, parks, laboratories, and field research sites. In order for EFTs to be effective, they should be cost effective and created collaboratively with teachers, students, subject matter experts, and instructional design and communication professionals. Streaming Science is an online science communication platform that aimed to develop and implement an effective EFT model. Three Streaming Science live interactive EFTs webcasted online were piloted from various locations during 2017-2019 to test wireless internet connections, mobile technologies, STEM content, and impacts on students’ interest, attitudes, and learning. The model proved iPads and mobile applications in the field for web streaming were effective for connecting scientists with school audiences. In this professional development article, authors describe the Streaming Science EFT model, including recommendations for instructional design, the pre-production process, content development, teacher collaboration, student engagement, mobile hardware and software, and assessment.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11002
Notes:
Online from the United Soybean Board via AgriMarketing Weekly. 2 pages., Summary of survey results reported in "Rural broadband and the American Farmer: Connectivity challenges limit agriculture's economic impact and sustainability." Findings reflected responses from more than 2,000 U.S. primary and secondary farm operators in a combination of online and mail-in surveys.
8 pages., via online journal., ow internet usage by extension agent, impact on the inhibition of the flow of information to the farmers and lead to the income received by farmers. In the digital era today, if the extension agent is not encouraged to use the internet then they will be left behind and will be left out by the farmers. This study aimed to (1) analyze the internet availability in Lampung Province (2) to analyze the level of internet usage for extension agent in Lampung and (3) to analyze factors influencing internet usage of extension agent. This research was conducted in Lampung Province with analysis unit of extension agent in the office of BP3K (Extension Agency of Agriculture, Fisheries, and Forestry) which has been facilitated by computer and internet network. Respondents consisted of 355 extension agent served in BP3K. Multiple Linear Regression Analysis was used to determine the effect of independent variables on the dependent variable. The availability of facilities and internet network in Extension Offices is not sufficient even extension agent used their private facilities. The Internet network had reached the remote areas very well in spreading and transmitting information. Almost all extension agent have internet-connected devices and internet-based applications. Extension agents facilitated by computer and internet network communicating using social media, however capabilities in using the internet to search information related agricultural technology remained low. The use of the internet by extension agent was influenced by the nature of internet innovation, the number of Internet-based applications and the amount of existed hardware.
13 pages., via online journal., Drawing on the increasing body of literature on policy stakeholders and the ever-growing acknowledgement that communication policy is crafted by more than just parliamentarians and formal communication regulators this paper examines the role that another set of regulators plays in communication policy: agriculture regulators. Based on a study of the United States Department of Agriculture's Rural Utilities Service (RUS), this paper explores alternative agents of communication policy. More specifically, through document analysis we examine the way in which the Rural Utilities Service has shaped rural broadband policy in the United States over the last three decades. The implications for this research are wide, as it brings another policy actor into the policy making melee, and pushes communication policy scholars to consider the role that non-traditional communication regulators play in the communication policy making process.
Aldosari, Fahad (author), Al Shunaifi, Mohamed Saleh (author), Ullah, Muhammad Amjad (author), Muddassir, Muhammad (author), and Noor, Mehmood Ali (author)
Format:
Online journal article
Publication Date:
2019-04
Published:
Saudi Arabia: Science Direct
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10318
7 pages., Via online journal., Like many developing countries, agriculture is seen as the vehicle for development also in Pakistan. Our study was aimed to identify the perceptions of farmer community towards the electronic media and relationship between different demographic characteristics of respondents with the use of electronic communication of TV and radio, in Khyber Pakhtunkhwa (KPK), a province of Pakistan. Random sampling technique was used for selecting 183 respondents. Data were analyzed with descriptive statistics and Chi-square. Results revealed that maximum respondents were agreed that mobile and internet can be a useful source of agricultural information and only 1.6 and 5.5% of the respondents were strongly disagreed about information means, respectively. A maximum number of the respondents were undecided about “agricultural helpline can be a useful source of agricultural information”, only 14.2% of the respondents were strongly agreed with this statement. A highly significant relationship was found between age of respondents and application of information received through radio and TV. On the other side, education of the respondents had a highly significant relationship with the application of information received through radio only. Farming experience of the respondents had no significant relationship with the application of information received through TV and radio. Results suggested that extension personnel should motivate and educate the farming community about the use of electronic media (TV, radio, helpline, internet, mobile) for advanced information about agriculture production techniques.
Moyo, Rachel (author), Salawu, Abiodun (author), and Department of Communication, North West University, Private Bag X2046, Mafikeng, 2735, South Africa
Format:
Online journal article
Publication Date:
2019-02
Published:
South Africa: Elsevier
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10129
7 pages., Via online journal., This study is a quantitative survey of communication media preferred by smallholder farmers resettled under the Fast Track Land Reform Programme (FTLRP) in the Gweru district of Zimbabwe. Data were gathered using a questionnaire and simple random sampling. Communication is integral to agricultural development, particularly so in the context of the FTLRP characterized by a dearth of information, education and training, ensued by the discriminatory command agriculture (Murisa and Chikweche, 2015). Farmers' preferences of communicationmedia in receiving agricultural innovations should be prioritised to improve agricultural communication andsubsequently, productivity, which is dire in Zimbabwe in the light of the continuing food insecurity. Thefindingsindicated that farmers prefer media that are stimulating and engaging such as television and demonstrations;convenient such as mobile phones and detailed such as books probably because the majority of them do not have training in agriculture. Demographic variables of age-group and education were found to be associated with communication preferences of some media. The study has implications for agricultural communication media policy. Beyond prioritization of farmers’preferences, a model of a multi-media approach to agricultural communication has been developed, that could widen communication reach if implemented.
4 pages., Online via AgEconSearch, Authors explain the basic concepts of Internet+ and big data, analyze the main problems in the application of big data technology in agricultural informationization, summarize corresponding solutions from the aspects of government guidance, financial input, open sharing of agricultural big data, big data storage and processing, data mining, etc., and describe prospects ahead in the province.
17 pages., Via online journal., Food waste has emerged as a major issue in the United States as the nation collectively sends more than 133 billion pounds of food to its landfills every year. In September 2015, the USDA and EPA announced an initiative to cut U.S. food waste in half by 2030. Between 2015 and 2016, nearly 100,000 posts about food waste have been published on Twitter, a microblogging platform that has been a hub of “slacktivism” since its inception in 2006. Using a conceptual framework of social cognitive theory, online activism, and crowdsourcing, we analyzed food waste conversation participants’ demographics, online communities, and proposed solutions. Data analysis was conducted with listening software Sysomos MAP and a qualitative content analysis of conversation content. The analysis revealed that more than 2,000 U.S. users engaged in the conversation, forming four discrete conversation communities led by influencers from government, news media, and environmental organizations. Proposed solutions to the food waste crisis included domestic or household behavior change, food-waste diversion and donation, recycling and upcycling, consumer education, and governmental action and policy. We recommend using Twitter to mine, test, and deploy solutions for combating food waste; engage with influential users; and disseminate materials for further research into the behavioral implications of online activism related to food waste.
Stokes, Ashli Quesinberry (author / University of North Caroline at Charlotte)
Format:
Book chapter
Publication Date:
2019
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10900
Notes:
See also D10895., Pages 145-153 in Brigitta R. Brunner and Corey A. Hickerson (editors), Cases in public relations: translating ethics into action. Oxford University Press, New York City, New York. 359 pages., Examines the methods and effects of Vani Hari and her Food Babe blog as a "viral activist," underscoring that public relations is in new territory.
25 pages., via online journal, Rural internet use, although still limited, is growing, raising the question of how rural people are using social media politically. As a vehicle of communication that permits the rapid transmission of information, images and text across space and connections between dispersed networks of individuals, does technological advance in rural areas presage significant political transformations? This article investigates this question in the light of a poor result for the Cambodian People’s Party in the 2013 elections, and the subsequent banning of the main opposition party, before the 2018 elections. Expanding internet use in rural areas has linked relatively quiescent rural Cambodians for the first time to networks of information about militant urban movements of the poor. Rural Cambodians are responding to this opportunity through strategies of quiet encroachment in cyberspace. This has had real effects on the nature of the relationship between the dominant party and the rural population and suggests the declining utility of the election-winning strategy used by the party since 1993. However, the extent of this virtual information revolution is limited, since neither the urban nor rural poor are mapping out new online political strategies, agendas or identities that can push Cambodia’s sclerotic politics in new directions.
18 pages., via online journal., Findings in rural communities prompt authors to recommend a customized policy framework that is responsive to the diversity and uniqueness of local contexts in connectivity and digital inclusion.
Miller, Alfred (author / Louisville Courier-Journal)
Format:
Article
Publication Date:
2019
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11197
Notes:
Online from the ProPublica Local Reporting Network. 16 pages., Report of a troubled and costly effort to provide "high-speed internet to Kentucky''s remote corners."
6 pages., via website,Ryerson Review of Journalism., Between the hours of about 4 p.m. to midnight, Ashleigh Weeden goes dark. Not for the usual reasons, though. In Weeden’s southwestern Ontario town, the internet connection becomes—for all practical purposes—nonexistent during those hours. The PhD student at the University of Guelph lives in Ariss, Ontario, a “dispersed rural community” sandwiched between urban centres like Guelph and Kitchener. Despite paying about $250 monthly for internet access, she finds herself shut out of the internet. “…[S]ometimes [internet speed] goes one, maybe half a megabyte down,” she says. “I can’t grade, I can’t do anything, there’s no point, I might as well give up until about midnight.”
5 pages., Article #:3COM2, via online journal., Advances in communication technology and associated social changes have provided opportunities as well as challenges for 4-H. Historically, the 4-H club model was predicated on a community's coming together to provide youth members opportunities to gain a deeper understanding of their respective projects. The paradox is that as communities have become more connected through cell phones and social media, face-to-face, person-to-person interaction has decreased. To stay relevant for the next hundred years, 4-H must adapt to this circumstance. This article explores the importance of leveraging technology to bring young people together, foster a sense of community for them, and instill self-efficacy within them, all through the 4-H club model.
8 pages., Online via UI Catalog., Authors investigated sources of information used by inhabitants of agricultural villages and rural areas, spanning the period 2012-2018. Findings showed that "interest in new mass media-the Internet grew significantly, whereas their interests in television or radio broadcasts decreased. It has also pointed out that the trend to read daily press and specialized papers increased. Village inhabitants (not a farmer) preferred daily press and journals, whereas farmers chose specialised press."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11298
Notes:
7 pages., Online from Internet and Technology, Pew Research Center., "37% of Americans go online mostly using a smartphone, and these devices are increasingly cited as a reason for not having a high-speed internet connection at home."
Online via keyword search of UI Library e-Catalog., Farmer interviews revealed that various forms of agricultural journalism were significant: radio, television, cable network, print media, social media, mobile phone service, and internet websites. Use of some of these was strongly dependent on education level.
Online via AgEconSearch., Through a case analysis, authors examined factors involved in successful land circulation (i.e., transfer of land use rights whereby farmers transfer land management rights through subcontracting, leasing or other means. Communications aspects such as expanding leadership talents and use of the Internet platform were among the recommendations offered in such efforts to alleviate poverty and improve lives.
Allen, David (author / College of Agricultural and Environmental Sciences, University of Georgia), Melancon, Merritt (author / College of Agricultural and Environmental Sciences, University of Georgia), and Barkdoll, Anthony (author / College of Agricultural and Environmental Sciences, University of Georgia)
Format:
Presentation
Publication Date:
2018-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09910
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 24 pages. PowerPoint.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09907
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 47 pages. PowerPoint slides.
17 pages, via online journal, Sarcastic content is prevalent in online social media, although little research has explored its effects. In this study, we examine how exposure to one-sided versus two-sided sarcastic perspectives on climate change shapes beliefs about climate change. We find that exposure to one-sided messages that use irony to deride those who believe that climate change is a hoax (presented in The Onion) raises belief certainty in and perceived risk of climate change for those who do not already believe climate change is an important issue (N = 141). The two-sided message (presented by The Weather Channel) does not show any effects.
8 pages., Via online journal., Agricultural communication to mitigate climate change enables information dissemination of both scientific knowledge (SCK) and indigenous knowledge (IDK) for practical farming. This research analyzed knowledge utilization and conducted community-based participatory communication to propose a practical agricultural communication framework for climate mitigation. Based on a qualitative method of data collection in Phichit province, the key findings showed that SCK and IDK can be mutually utilized to enhance the good relationship among the people and for the people with nature. The participatory communication processes consisted of planning, interventions, and monitoring and empowerment. The successful farmers employing the farming practices of not burning rice straw, rice straw composting, and alternative wetting and drying technique were the main senders. The messages were related to their farming practices focusing on a practical and understandable message and graphic explanations. Vinyl was selected as a communication material for signage in the most noticeable areas in their communities. This research highlights that participatory communication with group dynamics and communication promotion mechanisms at both local and national levels should be enhanced.
Whitacre, Brian (author / Oklahoma State University)
Format:
Presentation
Publication Date:
2018
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10312
Notes:
32 pages., From the website, proceed to "agenda" link., PowerPoint presentation for the Federal Reserve Annual Agriculture Conference, Chicago, Illinois, November 7, 2018., Addresses the concept of "broadband," the rural-urban digital divide, broadband across the Midwest, academic research in rural broadband, and current federal/state policy.
Case study of an internationally-finded campesino radio station and cultural negotiation in which local interests engage with - and transform - donor-funded content aimed at the local community.
9 pages., Online via UI e-subscription, Researchers examined Internet access and interest in receiving nutrition education via social media application among low-income adults participating in the Supplemental Nutrition Assistance Program Education (SNAP-Ed).Results indicated similar Internet accessibility in southern Illinois among low-income populations compared with national rural rates. Interest in using online nutrition education varied among participants according to age. Overall, 49% of middle-aged adults aged 33-64 years and 87% of seniors aged 65 years or older reported they would not use online nutrition education.
2 pages., Via online summary of an online article dated December 10, 2018, from PCMag.com., "This represents an important step towards a more inclusive global information society," International Telecommunication Union (ITU) Secretary General Houlin Zhao said in a statement. However, he added that more needs to be done to connect the rest of the world to internet.
Presents "some of the challenges arising from the growing amounts of information available and exhausting the managements when defining the direction of future development of a company."
2 pages., Via online journal., Multistate collaborations enable extension professionals to reach their audience across a region with similar production challenges. The objective of this article is to introduce the three proceeding manuscripts delivered at the American Society of Horticultural Sciences annual conference in Atlanta, GA, as part of a workshop entitled “Advancing Technology Adoption and Achieving Extension Impact: A Working Group Success Story.” Topics discussed in the following manuscripts include the development of a multistate working group and the advantages associated with participation, development and impact of book or electronic book publications, and survey results from more traditional hands-on workshops. The goal of this workshop was to provide guidance to others who wish to establish multistate, multidisciplinary collaborative teams as well as use new education formats.
16 pages., Via online journal., This contribution deals with the ethical challenges arising from the IoT landscape with reference to a specific context, i.e. the realm of agri-food. In this sector, innumerable web-connected tools, platforms and sensors are constantly interacting with consumers/users/citizens, by reshaping and redefining the core elements and functions of machine–human being relationships. By sketching out the main pillars which ethics of the Internet of Food (IoF) is founded on, my argument posits that the civic hybridization of knowledge production mediated by IoT technologies may create breeding ground for the move towards an ‘ethical in-design’ approach to the IoF-driven smart systems.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08812
Notes:
Pages 95-116 in Patrick D. Murphy, The media commons: globalization and environmental discourses. United States: University of Illinois Press, Urbana, Chicago, and Springfield. 192 pages.
Collins, Luke (author) and Nerlich, Brigitte (author)
Format:
Book chapter
Publication Date:
2017
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08911
Notes:
Pages 41-59 in Koteyko, Nelya Nerlich, Brigitte Hellsten, Iina (eds.), Climate change communication and the internet. United Kingdom: Routledge, Abingdon, Oxon, England. 217 pages.
Yagodin, Dmitry (author), Tegelberg, Matthew (author), Medeiros, Débora (author), and Russell, Adrienne (author)
Format:
Book chapter
Publication Date:
2017
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08856
Notes:
Pages 193-211 in Kunelius, Risto Eide, Elisabeth Tegelberg, Matthew Yagodin, Dmitry (eds.), Media and global climate knowledge: journalism and the IPCC. United States: Palgrave Macmillan, New York City, New York. 309 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08912
Notes:
Pages 60-79 in Koteyko, Nelya Nerlich, Brigitte Hellsten, Iina (eds.), Climate change communication and the internet. United Kingdom: Routledge, Abingdon, Oxon, England. 217 pages.
Via online., Considering the rapidly changing business environment, staying competitive is a key issue and challenge for companies in the 21st century. The criteria of a company’s success and competitiveness is the changing behavior of the different economic actors and its influence. Through the information society came to the fore, the use of diverse information technology tools and methods has become a significant influence factor in terms of the entrepreneurs or company management and also the customers or other partners. Due to the rapid expansion of new technology developments, the role and importance of social media is continuously increasing. Also statistics show that one of the most regularly used IT tool is the social media and the different web 2.0 applications. The current study is intended to provide a better understanding how social media can emphasize the competitiveness of companies and format the consumer behavior in a special sector – the rapidly developing gastronomy industry. This paper presents an empirical research about the role of social media in the above mentioned industry based on the primary data which are gathered through a survey performed in Hungary. Beyond the empirical results presented, the paper also aims to provide some recommendations for research methodology – based on the international literature review and the Authors’ own experiences – both in gastronomy industry’s and customers’ point of view. Through the analysis the research hypotheses were examined and the most important correlations were identified between the survey results and the Authors’ initial supposition
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08909
Notes:
Pages 5-20 in Koteyko, Nelya Nerlich, Brigitte Hellsten, Iina (eds.), Climate change communication and the internet. United Kingdom: Routledge, Abingdon, Oxon, England. 217 pages.
Online via Folio.com. 3 pages., Article explains how Working Ranch magazine "broke the internet" with the magazine's first and only piece of sponsored content. It went viral and garnered nearly two million views, "bringing in 400-500 leads and dozens of sales to the unsuspecting advertiser."
