food irradiation, Evans, cited reference, A survey of home economists on their knowledge and attitudes toward the use of irradiation to preserve food is discussed. The researchers determined that education about the food irradiation process should be available to professionals who provide information to consumers.
Beall, Deborah Lane (author), Foerster, Susan (author), Knobel, Susan (author), Livingston, Sally (author), and Magnuson, Helen (author)
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07875
Notes:
James F. Evans Collection, Ham, Mimeographed, 1994. 1 p. Presented at the Society for Nutrition Education, Portland, OR, July 16-20, 1994., Fruit and vegetable consumption by children falls well below recommended levels. NCI's 5 A Day Program targets adults only. California's health department, produce industry, education department and American Cancer Society are reaching 4th and 5th graders with a child-driven campaign that offers adult intermediaries new, easy ways to engage kids. It applies resiliency theory (used in substance abuse) to help kids manage negatives in their food environment. Research and development, testing, revision, implementation, evaluation, and institutionalization will conclude by mid-1995. A 3-year marketing plan mobilized partners' efforts. Initial research with children and adult opinion leaders determined the focus, design, and elements of the campaign. "Turnkey" Idea and Resource (I&R) Kits were devised as vehicles to deliver the program in schools, community youth organizations (CYOs), and markets, complemented by state-level media. A "grants" program helped underwrite television PSAs, print media, and the kits. Research findings received considerable press attention. Pilot testing of the School I&R in nearly 50 classrooms revealed high student, teacher, and foodservice acceptability. ACS volunteers will provide outreach and additional feedback from more school districts statewide. Process measures with supermarkets and CYOs will be collected later in 1994. Children's 5 A Day is a large-scale program suitable for state 5 A Day, comprehensive school, health, and USDA school meal improvement initiatives. Despite clear public health need and widespread popularity, substantial advocacy is needed if such programs are to reach all children.
Wilson, M.C. (author / USDA, Office of Cooperative Extension Work, Extension Studies) and USDA, Office of Cooperative Extension Work, Extension Studies
Format:
Report
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05359
Notes:
James F. Evans Collection, Washington, D.C. : United States Department of Agriculture, 1926. 20 p. (Department Bulletin no. 1384), With a background of 10 years of cooperative extension work under the Smith-Lever Act, extension administrators and supervisors everywhere are seeking definite information upon which to base decisions affecting the future conduct of the work. Facts rather than opinions are needed. The field study reported in this bulletin was made by the Office of Cooperative Extension Work, in cooperation with the State extension services of Iowa, New York, Colorado, and California. Considerable light is thrown upon concrete problems concerning which extension leaders have long desired reliable information. The determination, in any adequate degree, of the results of extension teaching is a most complex matter. Only some of the most obvious results are here shown. It is hoped the present study mat be the basis for more comprehensive studies in the future. (original)
