Summary of changes associated with the 100-year history of the American Agricultural Editors' Association, as well as future challenges and opportunities.
AAEA members, their publications and advertisers are showing signs of strengthening the role of editorial independence in today's commercial environment.
Roe, James H. (author / Executive Vice President, E.H. Brown Advertising Agency, Inc.)
Format:
Speech
Publication Date:
1967-11-29
Published:
USA: American Agricultural Editors' Association (AAEA).
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: D10759
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Five-minute speech at the annual meeting of the American Agricultural Editors' Association, Chicago, Illinois, November 29, 1967. 3 pages., Author emphasizes the opportunity for farm magazines to cast an aura of greatness over agriculture
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24023
Notes:
Thesis submitted in partial fulfillment of the requirements for a Master of Arts in Organizational Leadership, College of St. Catherine, St. Paul, Minnesota. 69 pages.
Sampier, J.W. (author / Editor, National Live Stock Producer)
Format:
Speech
Publication Date:
1967-11-29
Published:
USA: American Agricultural Editors' Association (AAEA).
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: D10757
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Five-minute speech at the annual meeting of the American Agricultural Editors' Association, Chicago, Illinois, November 29, 1967. 3 pages., Author recommends a centralized library of helpful editorial information to be established in cooperation with the Agricultural Publishers Association and given a permanent home. He also recommended steps to reduce printing costs, gear circulation to zip-code areas, compile salary information, and meet with agricultural journalists in Mexico.